Ethics And Sustainability
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Public relations professionals need to be actively engaged in the sustainability discussion at companies and clients. But this also means they need to understand the fundamentals of ethics policies and how ethics is woven into sustainability policies
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Businesses combine for many reasons. The rationale for combining som.pdf
Businesses combine for many reasons. The rationale for combining sometimes creates tunnel
vision where decision-makers fail to see all stakeholders and their potential impacts.
Suggest a stakeholder that is affected when companies combine. Also add the most important
considerations for this stakeholder during the combination planning process.
Solution
Corporate Social Responsibility (CSR) is the responsibility of an organization towards the
welfare and interests of the society in which it operates while maintaining a healthy bottom-line
of profits. Responsible, sustainable and transparent business models help build brand and
reputation as well as help strengthen the community and therefore the marketplace. Business
ethics examines ethical principles and moral or ethical problems that arise in a business
environment. Business ethics reflects the philosophy of business, one of whose aims is to
determine the fundamental purposes of a company. If a company\'s purpose is to maximize
shareholder returns, then sacrificing profits to other concerns is a violation of its fiduciary
responsibility.
The principles of right and wrong that guide an individual in making decisions are called ethics.
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the moral values in an organization. The message from businesses today is clear—employees
must be well trained and capable of making ethical decisions to protect the business from legal
liability and to maximize long-term profits.
3 Step checklist to analyze the ethics of common business situations:
The social responsibility movement is just one aspect of the overall discipline of business ethics.
Many companies believe they have a responsibility to \"give back\" to society. This focus
includes contributions of time and money, a duty to provide environmentally friendly products
and services, and a desire to improve the lives of individuals here and around the globe. A few
companies stand out as prime examples of how social responsibility can be productively coupled
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As part of the Natural Products Association, the company helped develop The Natural Standard
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Bees follows the highest possible standards for packaging sustainability, furthering its dedication
to the cause as a member of the Sustainable Packaging Coalition. Since the brand\'s start at a
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The document discusses corporate ethics and defines it as based on principles of integrity and fairness. It focuses on stakeholders like employees, quality of products/services, and customer satisfaction. Corporate ethics are implemented to define acceptable behavior, follow high standards, and enhance transparency. Everyone in a company is responsible for ethics. Studies show that unethical actions are sometimes rewarded while refusing them can lead to penalties, emphasizing short-term gains over integrity. To maximize ethics, companies must manage it properly and prevent unethical activities by educating employees on codes of conduct.
Mba 2011 12 ethics unit - session 4
This document provides an overview of a session on business ethics management. It discusses why companies implement business ethics management programs, including past corporate scandals and reputation concerns. It also examines the components of business ethics management, including codes of ethics, reporting channels, and ethics training. The document uses examples from Merck and BP to illustrate mission and value statements. It discusses the differences between codes of conduct and codes of ethics and what makes ethics programs effective. Finally, it covers the topics of whistleblowing, organizational culture, and enabling employees to raise concerns.
Csr
The document provides an outline of a lecture on corporate social responsibility (CSR). It discusses the types and nature of social responsibilities, CSR principles and strategies, models of CSR, best practices, and arguments for and against CSR. It also provides examples of CSR initiatives from companies like IBM UK, Avon, and Tesco's computers for schools program. Issues faced by companies like Coca-Cola and Nike regarding their social and environmental impacts are also summarized.
Business Ethics 2.pptx
This document discusses business ethics, including its meaning and importance. It defines business ethics as a set of moral principles that guide ethical behavior and decision-making in business. Maintaining high ethical standards is important for businesses as it leads to benefits like reduced malpractice, consumer satisfaction, good reputation, and motivated employees. The document also outlines some ground rules for ethical business conduct, like trustworthiness, fairness, and responsibility. It provides examples of companies that demonstrate strong business ethics through practices like environmental sustainability and inclusive employment.
Corporate social responsibility
The document provides an outline for a lecture on corporate social responsibility (CSR). It discusses the types and nature of social responsibilities, CSR principles and strategies, models of CSR, best practices, the need for CSR, and arguments for and against CSR. Examples of CSR programs and initiatives from companies like Tesco, Vodafone, and HSBC are also summarized. The document aims to educate about the concept of CSR and how companies can integrate social and environmental concerns into their business operations and interactions with stakeholders.
BUSINESS ETHICS.pptx
This document discusses the importance of ethics in business. It notes that business ethics helps establish acceptable standards beyond legal compliance and helps corporations gain trust. Ethics provide moral guidance for daily decisions and actions. Unethical behavior can occur for reasons like a lack of codes of ethics, fear of reprisal, peer pressure, and slipping into worse conduct over time. The document also discusses ethics in relation to different business functions like accounting, human resources, sales and marketing, and production. It outlines the relationship between business ethics and development, noting that ethical companies have better reputations and profits. Responsibilities to stakeholders like employees, customers, and society are also reviewed. The document concludes with sections on ethics relating to environmental protection and consumer protection.
CSR.pdf
The document provides an outline for a lecture on corporate social responsibility (CSR). It discusses the types and nature of social responsibilities, CSR principles and strategies, models of CSR, best practices, the need for CSR, and arguments for and against CSR. Examples of CSR programs and initiatives from companies like Tesco, Vodafone, and HSBC are also summarized. The document aims to educate about the concept of CSR and how companies can approach it through various frameworks and real-world case studies.
Lecture TopicsEthicsCorporate Social Responsibility.docx
Lecture Topics
Ethics
Corporate Social Responsibility
Ethics
Ethics
Ethics is an area of study that deals with ideas about what is good and bad behavior
A branch of philosophy dealing with what is morally right or wrong
Ethics is about our actions and decisions
Right vs. Wrong
Ethics
ETHICS – The moral principles, values and beliefs that govern group or individual behavior according to what is right or wrong and what contributes to the balanced good of all stakeholders.
ETHICAL DILEMMA – A situation in which no choice is entirely right
Public vs. Private Ethic
Public Ethic—what do you claim or express publicly to others about your underlying values, intentions and motivations in a particular situation.
Private Ethic—what are your true values, intentions and motivations in the situation.
Public and Private ethics may be the same (transparent) or they may be different (deceptive)
Unethical Act
UNETHICAL ACT
has immoral intent. It is done with the full knowledge that it is fundamentally wrong legally and morally.
Ethical Mistake
Ethical Mistake is a decision or action that is unintentionally unethical.
Why we make ethical mistakes -
a lack of experience in making value-based decisions
lack of comprehension regarding the consequences of their actions on society, on our organization, on our colleagues…
and an inability to articulate and act on our own values and ethics in a leadership role
Making Ethical Decisions
Impartial analysis
• Visibility – the “newspaper test”
• Generality – would all organizational members be comfortable with action taken
• Legacy – would decision maker be comfortable being remembered for action taken
Codes of conduct – organization’s published guidelines of its expectations about ethical behavior
What Ethical Issues did Lance Armstrong face?
Discuss Lance Armstrong’s public and private ethics
Did Lance Armstrong make an ethical mistake, or did he act unethical?
Wells Fargo
Wells Fargo
Cross-selling means getting customers who use one service, such as checking, to use other services, such as savings or credit cards. There is nothing wrong with cross-selling - all banks do it.
In order to encourage employees to support the program, Wells Fargo provided incentives to employees who succeeded at cross-selling.
Employees manufactured fake accounts in the names of existing Well Fargo customers.
The problem was huge. In attempting to correct the problem the company fired 5,300 employees and lost its highly respected CEO, John Stumpf.
Wrong at a massive scale.
In the face of pressure at work do people become less concerned with ethics?
Enron Code of Ethics
(64 Pages)
CSUN Student
Core Values Statement & Ethical Conduct Pledge
College Of Business and Economics
California State University, Northridge
The College of Business and Economics at California State University, Northridge prepares students to be ethical decision makers. ...
Chapter 2: Ethics
The document discusses business ethics and social responsibility, outlining how organizations can shape ethical behavior through codes of conduct, training, and leadership. It also describes the responsibilities of businesses to various stakeholders like customers, employees, investors, and the general public in areas like product safety, the environment, and equal opportunity. Managing ethics and social responsibility appropriately helps businesses balance profits with societal well-being.
Corporate social responsibility
This document discusses corporate social responsibility (CSR) and how companies can use it as a business strategy to build trust and improve reputation. It defines CSR and notes that while there is no single definition, it generally refers to a company's commitment to operate ethically and contribute to economic and social development. The document also discusses the debate around CSR, with some arguing that a company's only responsibility is to maximize profits, while others believe companies should also consider social and environmental impacts. It presents research finding that the majority of global CEOs expect CSR practices to influence purchasing decisions. Additionally, it provides examples of how companies implement CSR through various initiatives and notes that consistent CSR commitment can help build a strong brand and reputation over the long run.
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