The document discusses the benefits of mobile CRM for businesses. It outlines 8 key benefits of mobile CRM: 1) helping sales teams close more sales in less time by giving them access to customer information anywhere, 2) strengthening customer relationships by enabling staff to access customer history during visits, 3) increasing sales team performance by allowing them to manage opportunities on the go, 4) increasing productivity of service teams by making CRM accessible on mobile devices, 5) reducing need for follow up calls by enabling staff to update information remotely, 6) reducing paperwork by allowing staff to document meetings and calls via mobile, 7) reducing errors and increasing data availability by reducing sources of data entry, and 8) delivering exceptional service by keeping staff updated on