2. Be the Expert Your Customers
Need
Outstanding Business = Outstanding Products
+ Valuable Information
Educating your customers helps to position you
as an authority figure
Establish yourself as an expert by writing about
topics that are related to your business and
interesting to your customers
Your target market will turn to you and your
products if they identify you as an expert
3. Provide Awesome Customer
Service
By giving excellent customer service, your
customer will know that you care about them
Show that you are willing and able to answer
their queries and solve issues
Open the line of communication between you
and your customers (direct conversations, live
chat service, social media, etc.)
Be prompt when responding to customer
inquiries
Be police and sincere at all times
4. Use Your Data to Make Your
Business Better
Research your market, industry trends,
customer behavior and the effectiveness of
your marketing efforts
Getting a clear understanding of your numbers
will help in making the necessary adjustments
to your business strategy
5. Celebrate Your Customers,
Especially the Loyal Ones
Customer loyalty is one of the key elements to
keeping a business relevant in a market
Set up a platform to praise them and let them
know that they matter to you and to your
business
Send a simple shout out on social media or
feature them on your blog
Reward customers by giving them special
discounts or freebies
6. Be Generous to Your Customers
Stay ahead of your competition with special
promos, contests, giveaway and markdown
sales
Special offers foster customer loyalty
Make your offers irresistible to your target
market
Give away your own products or research other
products to use as prizes; Discount coupons
are always a welcome treat
7. Build a Community with your Clients
A business is only as strong as the relationship
it has with its customers
Establishing a solid relationship with clients and
acknowledging customers opens the door for
participatory discussions
Engage with your customer base to build a
loyal community
8. Know Who You’re Competing With
Your competition is one of the best teachers
You can learn from their mistakes
You can emulate what works best for them
Identify the strategies that give them the best
results; use this as a guide to improve your own
business