A presentation by Tuomas Koskenranta for http://www.simplycitysolution.com/

1. SMARTIFY BUILDINGSSMARTIFY BUILDINGSSMARTIFY BUILDINGSSMARTIFY BUILDINGS ––––
SIMPLIFY LIFESIMPLIFY LIFESIMPLIFY LIFESIMPLIFY LIFE
SUMMARY

2. SIMPLYCITY COMPANIES

3. COBA BOS
…has comprehensive BIM Compatible Data Model.
…provides managed Inter-operability for all
Systems and all Users.
…is the Open Core of the SIMPLYSIMPLYSIMPLYSIMPLYCITY Solution.

4. LONIXLONIXLONIXLONIX
…provides Forefront Solutions for Intelligent
Green Buildings.
…IBMS is Extremely Easy to Use, Manage and
Maintain.
…is Your Trusted Partner in BMS and Security.

5. KSENOS VMSKSENOS VMSKSENOS VMSKSENOS VMS
… is Easy to Use.
… provides Fastest and Easiest
Recording Search in The Market.
… has Smart Motion Detection.
->Less Recording Space Required
… is Compatible with COBA BOS and
has Free & Flexible UI Client.
-> More Value from Video Security

6. EXILIGHTEXILIGHTEXILIGHTEXILIGHT
…offers Stylish Innovative High
Quality Products from Finland.
…provides Lower Investment &
Operating Cost.
…stands for Safety and Reliability.

7. GRANLUND MANAGER
…is Comprehensive Solution for Real Estate and Energy
Management.
…provides Benefits for Owners, Service Providers,
Energy Management Professionals, Property
Managers and End Users.
…is Compatible with BIM and BOS - Smart City Enabled.

8. …excels in Scandinavian USER
EXPERIENCE design and innovation.
…does user-centric design of life
in smart buildings and cities.
…is Trusted by clients such as
Nokia, Huawei and Jolla.
INFINITYINFINITYINFINITYINFINITY

9. SIMPLYCITY SYSTEMS

10. SecuritySecuritySecuritySecurity
&&&& SafetySafetySafetySafety
BMSBMSBMSBMS
VideoVideoVideoVideo
MonitoringMonitoringMonitoringMonitoring
AccessAccessAccessAccess
ControlControlControlControl
AHUsAHUsAHUsAHUs
ChillersChillersChillersChillers
FCUsFCUsFCUsFCUs
FireFireFireFire
AlarmAlarmAlarmAlarm
HomeHomeHomeHome
AutomationAutomationAutomationAutomation
MediaMediaMediaMedia
LightingLightingLightingLighting
AirAirAirAir
Cond.Cond.Cond.Cond.
COBACOBACOBACOBA
SRVSRVSRVSRV
Apartment 1Apartment 1Apartment 1Apartment 1
Apartment 2Apartment 2Apartment 2Apartment 2
HotelHotelHotelHotel RoomRoomRoomRoom XXXX
OfficeOfficeOfficeOffice YYYY
PumpsPumpsPumpsPumps
COBA connected systemsCOBA connected systemsCOBA connected systemsCOBA connected systems
COBACOBACOBACOBA
BUBUBUBU
HotHotHotHot StandbyStandbyStandbyStandby
BackupBackupBackupBackup ServerServerServerServer
((((onlyonlyonlyonly inininin highhighhighhigh securitysecuritysecuritysecurity objectsobjectsobjectsobjects))))
SIMPLYCITYSIMPLYCITYSIMPLYCITYSIMPLYCITY
SERVICESERVICESERVICESERVICE
CENTERCENTERCENTERCENTER
IntruderIntruderIntruderIntruder
AlarmAlarmAlarmAlarm
LightingLightingLightingLighting
PublicPublicPublicPublic
AddressAddressAddressAddress
EmergencyEmergencyEmergencyEmergency
LightingLightingLightingLighting
MeteringMeteringMeteringMetering GasGasGasGas
BTUBTUBTUBTUWaterWaterWaterWater
ElectricityElectricityElectricityElectricity
NetworkendpointNetworkendpointNetworkendpointNetworkendpoint
(GPON, PTP,PLC,BPL)(GPON, PTP,PLC,BPL)(GPON, PTP,PLC,BPL)(GPON, PTP,PLC,BPL)
LINKING A LARGE BUILDING TO SIMPLYCITY SOLUTION
ALL TYPES OF BUILDINGS CAN BE INTEGRATED AND SERVICED
RESIDENTIAL TOWERS
OFFICE TOWERS
HOTELS
MALLS
SCHOOLS / UNIVERSITIES
HOSPITALS
FACTORIES
METRO STATIONS

11. SIMPLYCITYSIMPLYCITYSIMPLYCITYSIMPLYCITY
SERVICESERVICESERVICESERVICE
CENTERCENTERCENTERCENTER
LINKING A VILLA TO SIMPLYCITY SOLUTION
INDIVIDUAL VILLAS CAN BE INTEGRATED AND SERVICED
SecuritySecuritySecuritySecurity
&&&& SafetySafetySafetySafety
BMSBMSBMSBMS
VideoVideoVideoVideo
MonitoringMonitoringMonitoringMonitoring
AccessAccessAccessAccess
ControlControlControlControl
FireFireFireFire
AlarmAlarmAlarmAlarm
HomeHomeHomeHome
AutomationAutomationAutomationAutomation
MediaMediaMediaMedia
LightingLightingLightingLighting
AirAirAirAir
Cond.Cond.Cond.Cond.
PumpsPumpsPumpsPumps
COBA connected systemsCOBA connected systemsCOBA connected systemsCOBA connected systems
COBACOBACOBACOBA
SRVSRVSRVSRV
COBA ServerCOBA ServerCOBA ServerCOBA Server
locatedin SC serverlocatedin SC serverlocatedin SC serverlocatedin SC server
clusterclusterclustercluster
NetworkendpointNetworkendpointNetworkendpointNetworkendpoint
(GPON, PTP,PLC,BPL)(GPON, PTP,PLC,BPL)(GPON, PTP,PLC,BPL)(GPON, PTP,PLC,BPL)
FCUsFCUsFCUsFCUs
MeteringMeteringMeteringMetering
IntruderIntruderIntruderIntruder
AlarmAlarmAlarmAlarm
AHUAHUAHUAHU MeteringMeteringMeteringMetering GasGasGasGas
BTUBTUBTUBTUWaterWaterWaterWater
ElectricityElectricityElectricityElectricity

12. Integration simplifies systems and projects:
LESS FIELD EQUIPMENT
LESS CONTROLLERS
LESS CABLES AND CABINETS
LESS SCADA SOFTWARE
LESS TRAINING REQUIRED
LESS TECHNICAL SYSTEM MAINTENANCE CONTRACTS
NO GREY AREAS BETWEEN VERTICAL SILOS
InvestmentInvestmentInvestmentInvestment in Integrated COBA BOS Solution is
typically 20% less20% less20% less20% less than investment into separate
Vertical Silos
INTEGRATED SIMPLYCITY SOLUTION IN A BUILDING
REMOVES MULTIPLIED INVESTMENTS

13. SIMPLYCITY SERVICES

14. SIMPLYCITY SERVICES
FULL SET OF SUPERB MANAGED SERVICES
Alarm Monitoring and Response
Security, Safety and Maintenance Alarm Management
Green Services
Saving utilities & Creating good and healthy Indoor Air Quality
Utilities Metering, Reporting & Billing Service
Cooling Energy, Electricity, Water, Irrigation water, Gas
Facility Management Services
Maintenance management, Long Term Planning
Contact Center & Help Desk
Main User Service
Managing physical and virtual access rights, Operate and
Manage technical systems
IT Support Services
Other Services

15. SIMPLYCITY MAINTENANCE ALARM PROCEDURE
EFFICIENT AND TIMELY RESPONSE TO ALL EVENTS
Fire
Alarm
COBA
SC
COBA
BU
Hot Standby
Backup Server
GPON/ONT
Network endpoint
KSENOS NVR
cluster
for City Monitoring
& Villas/Apartments
NVR
KSENOS Video Wall
for Real-time Video
Monitoring & Hot spot
displays
SC LAN
COBA Server
cluster
for Villas and Utility
buildings
COBA
Billing Client
COBA Client
GRANLUND
MANAGER
Requests
Digital Video signal
COBA Service
Center Server
Data Link to MOI, etc.
Tracking Client
KSENOS Video
Client
GRANLUND
MANAGER
Maintenance
3
4
5
6
7
9 8
10
1
2GRANLUND
MANAGER
CMMS DB
for all type of
facilities
GM
8

16. SIMPLYCITY SYSTEMS AND SERVICES
FINANCIAL IMPLICATIONS

17. SIMPLYCITY EFFECT ON COST OF A M20$ PROPERTY, 30 YEARS
30% SAVINGS ON MAINTENANCE AND OPERATION COST
INVESTMENTANDOPERATINGPERYEAR
1 2 3 4 5 10 YEARS 15 20 25 30
SIMPLYCITY solution
Traditional solutionsDESIGN
BUILT
RENOVATION
RENOVATION
MAINTAIN AND OPERATE
20% SAVINGS IN
AUTOMATION AND
SECURITY SYSTEM
INVESTMENT, 300k$
30% SAVINGS IN
OPERATING COST
OF PROPERTY, 24M$
25% 75%

18. SMART CITY BUSINESS
CASE ANALYSIS

19. PRICE OF SERVICES IN A TYPICAL 100 M2 APARTMENT UNIT
USD/MONTH
THE DATA PROVIDED IS
BASED ON OUR EXPERIENCE
IN THE REGION
USD/MONTH

20. SIMPLYCITY SERVICE PROVISIONING OPEX PER UNIT
AT 1.000, 5.000, 10.000, 50.000 & 100.000 CONNECTIONS
ECONOMIES OF
SCALE WORKS IN
PROVIDING
SIMPLYCITY SERVICES
USD/MONTH
INCLUDES ASSUMPTIONS. EACH
BUSINESS CASE HAS TO BE
ANALYZED SEPARATELY.

21. CUMULATIVE CASH FLOW FOR SIMPLYCITY SERVICES
1.000 CONNECTIONS, IN $1M, 20 YEARS
Peak
Funding
IRR
NPV
Break
even
$2,255,576
11.7%
$3,500,000
Year 7.6
Financial Indicators
Take up (1000): 2 years$1M
INCLUDES ASSUMPTIONS. EACH
BUSINESS CASE HAS TO BE
ANALYZED SEPARATELY.

22. Peak
Funding
IRR
NPV
Break
even
$54,714,540
54.4%
$6,500,000
Year 2,3
Financial Indicators
Take up (5000): 3 years
INCLUDES ASSUMPTIONS. EACH
BUSINESS CASE HAS TO BE
ANALYZED SEPARATELY.
CUMULATIVE CASH FLOW FOR SIMPYLCITY SERVICES
1.000 AND 5.000 CONNECTIONS, IN $1M, 20 YEARS
$1M

23. Peak
Funding
IRR
NPV
Break
even
$124,265,566
61.1%
$12,000,000
Year 2,3
Financial Indicators
Take up (10,000): 3 years
CUMULATIVE CASH FLOW FOR SIMPLYCITY SERVICES
1.000, 5.000 AND 10.000 CONNECTIONS, IN $1M, 20 YEARS
$1M
INCLUDES ASSUMPTIONS. EACH
BUSINESS CASE HAS TO BE
ANALYZED SEPARATELY.

24. Peak
Funding
IRR
NPV
Break even
$631,249,808
76.4%
$22,500,000
Year 2,3
Financial Indicators
Take up (50,000): 7 years
CUMULATIVE CASH FLOW FOR SIMPLYCITY SERVICES
1.000, 5.000, 10.000 50.000 CONNECTIONS, IN $1M, 20 YEARS
$1M
INCLUDES ASSUMPTIONS. EACH
BUSINESS CASE HAS TO BE
ANALYZED SEPARATELY.

25. Peak
Funding
IRR
NPV
Break
even
$1,306,620,586
88.5%
$33,000,000
Year 2,1
Financial Indicators
Take up (100,000): 8 years
CUMULATIVE CASH FLOW FOR SIMPLYCITY SERVICES
1.000, 5.000, 10.000, 50.000 & 100.000 CONNECTIONS, IN $1M, 20 YEARS
$1M
INCLUDES ASSUMPTIONS. EACH
BUSINESS CASE HAS TO BE
ANALYZED SEPARATELY.

26. CONCLUSIONS
SIMPLYSIMPLYSIMPLYSIMPLYCITY solution enables
turning development Green while
reducing cost.
SIMPLYSIMPLYSIMPLYSIMPLYCITY solution enables
differentiating your development.
Implementing SIMPLYSIMPLYSIMPLYSIMPLYCITY
solution creates valuable business.
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SIMPLIFY LIFESIMPLIFY LIFESIMPLIFY LIFESIMPLIFY LIFE

27. –Leonardo da Vinci
“Simplicity is the ultimate
sophistication.”