When it comes to social media, it’s not the number of followers you have that matters, it’s the quality of those followers that matters the most.
High-quality followers are people who interact with your brand on a regular basis. These are people who send you emails on how your last blog post helped them achieve their marketing goals. It’s the followers who leave relevant insights through comments and tweets.
But in order to get these high-quality followers to follow your brand on social media, you need to be strategic in your approach.
Here are 7 ways you can generate high-quality followers for your brand on social media.
Read the whole article here: https://www.startupcafedigital.com/grow-social-media-following/
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7 Simple Ways to Grow Your Social Media Following
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2. Curate High-Quality Content
Content curation is all about finding the right content for your audience. It’s about sharing
content which your audience will find useful. lt’s NOT about sharing content just for
the sake of sharing.
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3. Interact with Other Pages on a
Regular Basis
Commenting on other pages can easily get you 5-10 relevant followers per day, provided
you’re doing it the right way.
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4. Interact with Followers who Leave Comments &
Anyone who Mentions Your Brand
Effective social media marketing is all about making connections and having
conversations. It’s important for your brand to monitor your social presence and interact
with your followers in order to build a loyal following.
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5. Social Listening Best Practices
◆ Monitor the mention of your brand or username every single day
◆ Thank your followers when they say something nice about your brand or
product
◆ Respond to negative comments immediately! Don’t let them linger.
6. Run Targeted Contests
The key to a successful social media contest is choosing a prize or giveaway that is
aligned with the interests of your brand and audience. After all, you wouldn’t want
anyone and everyone to follow your brand.
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7. Leverage Custom Audience on
Facebook
Use Facebook’s custom audience feature to run ads targeting people in your email list.
These could be people who have subscribed to your blog, downloaded an eBook, or any
other resource from your website.
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8. Cross Marketing
Remind your followers (at least once a week) on one network that you’re also on another
network. Facebook even allows you to set up tabs for different social media accounts
such as Instagram, Pinterest, and YouTube.
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9. Leverage Facebook Live Videos
Facebook is not just prioritizing videos, it’s prioritizing Live videos. This means that if you
want your content to stand out, a Live broadcast is what you need!
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10. Social media is not just an activity; it is an
investment of valuable time and
resources.
“
- Sean Gardner (@2morrowknight)
Social Media Power Influencer
11. Thank You!
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