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Solution Validation
Best Practice
ANTONIO CANDELA

Co-Founder
Appassionato di tecnologia, informatica,
new media e piattaforme mobili.
Sempre alla ricerca di nuovi modi per migliorare
la vita delle persone utilizzando le nuove
tecnologie.
Lavoro nel campo delle telecomunicazioni e
nello sviluppo di Social Games per piattaforma
iOS
@Delinet
facebook.com/AppberryStudio
#3
“OUT OF THE BUILDING”
#3
Evita gli sprechi
Ottimizza gli sforzi
“Una startup è un’istituzione umana
studiata per creare un nuovo
prodotto o servizio in condizioni di
estrema incertezza”
#3
Vision - Mission - Product
#3
Vision
#3
Problema: Difficoltà nel restare in
contatto con le persone e seguirne
le attività
#3
Vision: Connettere le Persone
Mission: Creare un Social Network
#3
Problema: Informazione presente in
Internet totalmente disorganizzata
#3
Vision: Organizzare le informazioni
Mission: Creare un motore di ricerca
#3
Vision = Soluzione del Problema
Valore = Beneficio per il Cliente
[ Obiettivo ]
Creare Valore per il Cliente
StartUp chiusa
Rompere il recinto
StartUp Open
Open = Interagire con i Clienti
[ Obiettivo ]
Apprendere
Apprendimento Convalidato
Apprendimento Convalidato
=
Startup come Esperimento
StartUp
Ipotesi e Valori Attesi
Creazione
Misurazione
Apprendimento
Sperimentare = Confronto con la
Clientela Potenziale
Creare un Prodotto
che il mercato vuole
Creare = MVP

Misurare = Raccogliere i feedback
Apprendere = Confronto con ipotesi
[ Execution ]
Cosa Apprendere
Come Misurare
Cosa Creare (Quale MVP)
Accelerazione Ricorsiva
Apprendimento Convalidato

Best Practice
Definite le IPOTESI, generare le
Domande giuste da porsi che
possano comprovarle attraverso gli
Esperimenti sul campo
Individuare gli Early Adopters
Creare un MVP finalizzato a ciò che
vogliamo apprendere
Evitare falsi positivi
Non barare
@AppberryStudio
facebook.com/AppberryStudio
About content(s)
slide5:

Media: https://www.flickr.com/photos/betsyweber/6719452305/in/photolist-beLX4X-hScdbZ-aA7VqS-dPR8zo-dPR84h-e91SZt-dPR86s-e97wEf-oHchTZ-aA7UJb-dP6USL-aA5cLi-aA7Uwy-3er8RK-mTVERR-cXVFM5-dP6UXb-cFj6jS-evy1D8-mTW6W8-dPR8bU-e97wtG-
e97wzf-upr7K7-dP6SiG-eW9kEV-dYyEFz-dP6VTL-dP1fMr-eW9kMM-eWkJKJ-dP6Vm7-dP6UNE-dP6TA5-dP6QCu-dP1emR-eW9k1T-o8dnKm-ccf1yU-cceUM7-bUSAJZ-atAwEu-ccf1Ko-fPnmur-aq4frA-fPqK3H-fPGL9s-fPqJNK-mTZJwM-apM2Qz

License:https://creativecommons.org/licenses/by/2.0/
slide6:

https://www.flickr.com/photos/dskley/15741574171/in/photolist-pZ2Fze-aA7Uwy-dPR8bU-3er8RK-e97wtG-mTVERR-cXVFM5-dP6UXb-cFj6jS-naov7h-evy1D8-ngtdw3-e97wzf-8Pc2n5-upr7K7-dP6SiG-eW9kEV-dYyEFz-mTW6W8-dP6VTL-dP1fMr-eW9kMM-eWkJKJ-
dP6Vm7-dP6UNE-dP6TA5-dP6QCu-dP1emR-eW9k1T-dP1k9e-ek1FR7-o8dnKm-upraNb-uaiV92-urXQTZ-urL8m6-uaaH5Y-urXPjg-uaaGp9-urL6X4-dP6SAS-gdH2GN-ccf1yU-cceUM7-bUSAJZ-atAwEu-ccf1Ko-fHNmaj-fHuS8F-fPnmur
License:https://creativecommons.org/licenses/by-nd/2.0/
slide7:

Media:https://www.flickr.com/photos/henrikschnabel/15282759056/in/photolist-phu8PN-nbTU3P-93P33G-8HFhF-p3cfEa-8DbBhM-jnus8m-bFf8uh-5YqdiZ-gmz647-bVZGSY-6UyqF-t7Fwom-qrjmYC-eR6vnH-sKBRQD-o1Z42L-6XaH8B-fFYGj9-eRhTco-8XcF4K-juGPFL-
qA8cXn-apEhho-rWVUw8-jdhSFz-eRhSJJ-7h3vdU-6fhrth-5HzbDL-9RnXEr-ikkhX3-cgXDm1-eR6vCT-8GVooH-cgZfxd-7gYx7Z-ikhVs2-agWQEE-agU4at-agWQGW-2jGx5-p9ZMBW-ikjWZ6-cgXwyw-iki7Wr-ikhN3e-ikhfi3-bpUF8u-ikhhPV
License:https://creativecommons.org/licenses/by-nd/2.0/
slide15:

Media: https://www.flickr.com/photos/csessums/6187695394/in/photolist-aqMygm-hhD15N-hhMfsh-hhDZaE-fpRhPk-hhBtZ8-hgJPvz-hgJTgj-hhxW27-hhE4nM-hhEjGd-hhCRyN-hhEfid-hhEH9B-hhPGdd-dk2aLq-hhE6vW-hhGEsc-hhDQ2j-hgKe3x-hhM8Ye-hgGQxh-
hhCPyY-hhNGW8-hgKgGG-hhKbm7-hgKDTK-hhDM6Y-hhE3mQ-6zduH3-hhALvz-fs35yv-hgGKV3-hhx8Lb-hgCTts-hhDsvH-hhGJCf-hhBgis-pu6Ejz-nwKpoi-hgKTT8-hgL2uk-hhBaGK-hhCBv8-hhJ2uD-hhQJia-9zhPPz-9rtHre-punWeT-qvxooi
License: https://creativecommons.org/licenses/by-sa/2.0/
slide17:

Media: https://www.flickr.com/photos/fixem/5596167074/in/photolist-9wvPvd-po9sgV-dvFbMj-uw9dMo-hwsShi-86AgmN-fygGnP-pfeg3M-6NhERW-4wtKAp-o3KrKh-5Vvy1Z-ddnJ6e-bEGmNx-33GasR-nWcma1-bVEESC-bkp7Cp-bVEEXU-3bRhu8-ekXDk4-ojicG2-2B1yz-
fgveHP-xaZKpz-aWUeMM-b8y9VZ-dHjpuX-76XPhW-s4v2Yy-rvBczX-9NEHwq-y7Xein-6dHPnY-BMHTS-dTgzEi-btcFj8-rBLrup-rdwYJa-7eaZVD-6V1CKd-qRSPK6-dS377o-kh8L8H-82JnyZ-5wjANj-9xtkuD-6ke93s-n74jSK-9bWwJJ
License: https://creativecommons.org/licenses/by-sa/2.0/
slide19 to slide37:

Media: https://www.flickr.com/photos/togawanderings/14212266277/in/photolist-nDTzBK-q2J4wG-dvU7gA-9iqm5m-6tmudz-efTJfW-xYmETd-KCAKC-9g2TBc-hEPgMX-e4amEd-aepAAA-9mgC12-dAfbnB-a7DC6C-95u2dL-bXJ1PY-axKpY8-beKFMT-4E11sp-dYApaW-
j7VNTg-nytqgK-tJa4Bm-5WS2gJ-nfd8bs-9tUbxS-ct8bLA-56TuTH-pow3GP-tXqEr-7aTJJe-epLQoD-epLLyk-5Ty4o1-dYDbbC-eqH58Q-pBsbtG-Q4u9k-euM3ZT-oajAQc-73eEop-knsxRP-pippAx-62MZ9S-9gJGkR-fPN7xe-6JMMkb-dyYmw4-apG6tY
License: https://creativecommons.org/licenses/by/2.0/
slide14:

Media: image from the motion picture: Apollo 13
All products or trademarks listed in this document belong to their respective owners.

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Best Practice Solution Validation - Lean Startup Machine - Naples 2015