5 Things I Have Learned
- 2. RACE
The RACE model for
public relations
R- research
A- Action
C- Communication
E- Evaluation
- 3. Careers in PR
Firms are just one option
Work directly for a company or start your
own agency
Get creative and do something you will enjoy
- 4. PRSA
The PR Trade Org.
Resources for PR
professionals and
helps you network
Great resource
- 5. Importance of Social
Media
Social media is a fast
growing PR Tool
Viral campaigns and
damage control
Editor's Notes
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