This document provides instructions for promoting a Facebook page. It notes that promotions allow for better targeting and more pricing options. It then lists the 5 step process for promoting a page on Facebook: 1) scroll down the left tabs of your page, 2) click the blue "PROMOTE" button, 3) select how you want to promote from the pop-up, 4) click "Promote page", and 5) select your preferences and click "Promote".

1. Session#43 When & How to promote the page
Promotions = Better target options + More pricing options
a) Use it to target specifically
b) Reach people other than your fan base
c) To make content which requires more involvement
To promote your page
1) Scroll down the tabs on the left of your page
2) Click on the “PROMOTE” button in blue
3) Select How you’d like to promote from the pop-up
4) Click on ‘Promote page’
5) Select your preferences and click ‘Promote’