The document provides essential tips for effective social media marketing, including the importance of strategy, regular posting, and engagement with customers. It emphasizes utilizing various platforms, measuring success, and creatively promoting products to build brand visibility and community. Additionally, it highlights techniques such as using hashtags and multimedia to enhance marketing efforts.

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Tip 1: Talk about where your business will be,
and how to purchase your product.

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Tip 2: Be interactive. Ask for your customers'
input about your product when appropriate.

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Tip 3: Post regularly. Giving your followers
regular posts to look forward to fosters
momentum for your business and brand.

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Tip 4: Create a social media marketing plan
before you begin.

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Tip 5: Do a social media audit of your social
media presence.

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Tip 6: Your social media strategy must include
social media engagement.

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Tip 7: Increase your website traffic with
social media.

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Tip 8: All businesses should be on LinkedIn.

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Tip 9: Learn how to schedule tweets so you
can save time.

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Tip 10: Avoid social media strategy mistakes
at all cost.

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Tip 11: Tell all social media skeptics that
social media is beneficial to their business.

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Tip 12: Use URL shorteners to track and
measure engagements on your URLs.

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Tip 13: Learn the do’s and don’ts of using
hashtags.

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Tip 14: Use a social media content calendar.

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Tip 15: Increase your social media reach with
social media marketing and advertising.

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Tip 16: Go mobile.

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Tip 17: Develop a fan base and build your
community on social media.

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Tip 18: Use four or more social networks.

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Tip 19: Get engaged on the top social media
platforms.

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Tip 20: Video is powerful tool for marketing
purpose.

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Tip 21: Use podcasting.

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Tip 22: Balance your marketing efforts.

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Tip 23: Use these geo-location services;
Foursquare, Gowalla, Google places and
Facebook Places.

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Tip 24: Target website visitors with social
media marketing and advertising.

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Tip 25: Social Media is likely the only
advertising you can afford.

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Tip 26: Attract business customers with
LinkedIn.

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Tip 27: Promote brand visibility on social
media.

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Tip 28: Build a community on social media.

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Tip 29: Don’t write for the retweet.

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Tip 30: Don’t make every tweet a sale,
discount etc.

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Tip 31: Pinterest offers great product
placement opportunities.

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Tip 32: Share images of influential people
using your product or service on social media.

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Tip 33: Share images on Twitter: Increase
retweets by 150%

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Tip 34: Share content more than once.

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Tip 35: Run A/B test on social networks.

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Tip 36: Reframe content to suit your
audience.

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Tip 37: Create a social media channel plan.

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Tip 38: Deliver content consistently.

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Tip 39: Use hashtags strategically.

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Tip 40: Test Pinterest for your brand.