This document contains 23 tips for optimizing a website for search engine optimization (SEO). The tips include using title, meta and description tags; maintaining a keyword density between 5-8%; using keywords in the domain name and content; researching keyword variations; building quality backlinks; adding credible outbound links; designing with SEO in mind; using SEO tools; employing ethical techniques; creating SEO press releases; knowing competitors; adding new content regularly; ensuring usability; and building a network of backlinks.

2. http://socialbubble.global
Tip 1: Include title tags.

3. http://socialbubble.global
Tip 2: Include meta tags.

4. http://socialbubble.global
Tip 3: Include description tags.

5. http://socialbubble.global
Tip 4: Keyword density should not exceed 5-
8%.

6. http://socialbubble.global
Tip 5: Only if necessary, use a hyphen in the
domain name.

7. http://socialbubble.global
Tip 6: Use appropriate and relevant keywords
in your domain name.

8. http://socialbubble.global
Tip 7: Use appropriate and relevant keyword
phrases.

9. http://socialbubble.global
Tip 8: Research different variations of
keywords and keyword phrases.

10. http://socialbubble.global
Tip 9: Build good quality backlinks.

11. http://socialbubble.global
Tip 10: Include credible outbound links.

12. http://socialbubble.global
Tip 11: Design a site with SEO in mind.

13. http://socialbubble.global
Tip 12: Use a quality design that appeals to
your target market.

14. http://socialbubble.global
Tip 13: Use SEO tools to further optimize your
website and keyword research.

15. http://socialbubble.global
Tip 14: Use ethical SEO techniques.

16. http://socialbubble.global
Tip 15: Have a SEO press release when
appropriate.

17. http://socialbubble.global
Tip 16: Know your competition.

18. http://socialbubble.global
Tip 17: Remember that SEO takes time.

19. http://socialbubble.global
Tip 18: Avoid using unethical SEO methods
and “tricks” such as hidden text or similar
font and page background colours.

20. http://socialbubble.global
Tip 19: Flash should not be overused. Search
engines have difficulty reading most
programming languages easily. HTML and CSS
(Cascading Style Sheets) are much better
options.

21. http://socialbubble.global
Tip 20: Add new web pages and content to a
website on a regular basis. The format that
these new pages are added in must be one
that can easily be read by the major search
engines.

22. http://socialbubble.global
Tip 21: Make sure your website is easy to use
and navigate.

23. http://socialbubble.global
Tip 22: Don’t design your website without
considering SEO.

24. http://socialbubble.global
Tip 23: Build a network of quality backlinks.