BA3305-feasibility analysis
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The document outlines the steps of the feasibility study process for starting a new business, including developing the initial business idea, analyzing the market and industry, determining required resources, and making a final decision on whether to proceed. It discusses evaluating questions around available technology, financial capabilities, and other resources as part of the feasibility process. The process involves researching the industry, market potential, competition, startup costs, operating costs, and calculating the breakeven point before deciding to proceed with a business plan or re-evaluate the initial idea.
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BA3305-feasibility analysis
- 1. ENTREPRENEURSHIP Starting, Growing, Owning A Business 7/22/2013 BA: 3305: Entrepreneurship 1
- 2. OUTLINE OF THE FEASIBILITY STUDY 7/22/2013 BA: 3305: Entrepreneurship - John A. Tatum, MBA 2
- 3. THE FEASIBILITY REPORT 7/22/2013 BA: 3305: Entrepreneurship - John A. Tatum, MBA 3
- 4. QUESTIONS OF THE FEASIBILITY PROCESS In terms of technology available In terms of financial capability In terms of other needed resources 7/22/2013 BA: 3305: Entrepreneurship - John A. Tatum, MBA 4
- 5. FEASIBILITY PROCESS 7/22/2013 BA: 3305: Entrepreneurship 5 Decision GO! Business Plan No Go Re-Evaluate Idea •Product •Customer •Objectives Market Analysis •Industry •Market Potential •Competition Resource Requirements •Experience/Knowledge •Startup Costs •Fixed & Variable Operating Costs •Calculate Breakeven
- 6. THE IDEA 7/22/2013 BA: 3305: Entrepreneurship - John A. Tatum, MBA 6
- 7. STEP 2 7/22/2013 BA: 3305: Entrepreneurship - John A. Tatum, MBA 7 Idea •Product •Customer •Objectives •Mission Market Analysis •Industry •Market Potential •Competition
- 8. MARKET ANALYSIS 7/22/2013 BA: 3305: Entrepreneurship - John A. Tatum, MBA 8
- 9. STEP 3 7/22/2013 BA: 3305: Entrepreneurship - John A. Tatum, MBA 9 Idea •Product •Customer •Objectives •Mission Market Analysis •Industry •Market Potential •Breakeven •Competition Resource Requirements •Experience/Knowledge •Startup Costs •Fixed & Variable Operating Costs •Calculate Breakeven
- 10. RESOURCE REQUIREMENTS 7/22/2013 BA: 3305: Entrepreneurship - John A. Tatum, MBA 10
- 11. STEP 4: DECISION 7/22/2013 BA: 3305: Entrepreneurship - John A. Tatum, MBA 11 BA: 3305: Entrepreneurship Decision Idea •Product •Customer •Objectives Market Analysis •Industry •Market Potential •Competition Resource Requirements •Experience/Knowledge •Startup Costs •Fixed & Variable Operating Costs •Calculate Breakeven
- 12. DECISION 7/22/2013 BA: 3305: Entrepreneurship - John A. Tatum, MBA 12
- 13. REALITY CHECK 7/22/2013 BA: 3305: Entrepreneurship - John A. Tatum, MBA 13 BA: 3305: Entrepreneurship Decision GO! Business Plan No Go Re-Evaluate Idea •Product •Customer •Objectives Market Analysis •Industry •Market Potential •Competition Resource Requirements •Experience/Knowledge •Startup Costs •Fixed & Variable Operating Costs •Calculate Breakeven
- 14. MUCH OF THE FEASIBILITY REQUIRES RESEARCH 7/22/2013 BA: 3305: Entrepreneurship - John A. Tatum, MBA 14
- 15. RE-CAP Is there a large enough market Do I have the necessary resources 7/22/2013 BA: 3305: Entrepreneurship - John A. Tatum, MBA 15