2K Games is a subsidiary of Take Two Interactive that produces, develops, and publishes video games. It has several subsidiary studios, such as Rockstar Games, Pivotal Games, and Gearbox. While a smaller company than competitors like Nintendo, Microsoft, and Electronic Arts, 2K Games aims to compete through releasing new games on multiple consoles. The president of 2K Games is Christoph Hartmann.
1. 2K
GAMES
2K GAMES is a subsidiary of Take Two
interactive after they bought visual concepts
and kush games from SEGA for 24 million US
dollars the name ‘2K’ from visual concepts
sports game series. The president of 2K games
is Christoph Hartmann.
2. Operating
Model
2k Games has a Integrated operating model, it produces, develops and
publishes products itself as well as their subsidiary's doing that too, but
being a subsidiary itself the owners (take two interactive) can use synergy
to advertise 2k Games for free on other lines of its business.
3. Subsidiary
Companies
As well as 2k Games being a subsidiary itself, it also has lots subsidiary
companies itself such as Rockstar Games (the makers of the Grand Theft Auto
series) as well as Pivotal Games (The makers of the conflict series) also Gearbox
is a subsidiary of 2k games and they worked together on the borderlands series
4. Products…
2K Games are known for the production and development of well known games as
well as publishers for many other well known games such as Grand Theft Auto.
5. Competition
2K Games is only a young and small company but is determined to compete with the
bigger companies by releasing new games and developing their games so they can be
played on more consoles, But 2K have a lot of competition in the market today some of
these being big a famous companies for example Nintendo, Microsoft Games,
Bethesda, Activision Blizzard, Infinity Ward, Capcom, SEGA and Electronic Arts
6. Competition
Being a smaller company with less
money and less muscle so to say 2K
Games finds itself being overshadowed
by the bigger companies but they are
determined to be a main competitor in
the game market.
2K Games