Linkedin Job Search presentation

1. 22 TIPS FOR LANDING A JOB THROUGH Career Ministries

2. Career Ministries WHY USE LINKEDiN? Job hunting is simplified with LinkedIn because you can build your contacts and references base. Linkedin is resurging and becoming more relevant for professionals since adding more applications and using other Facebook-style functionality. Getting a job using social media may seem quite simple but you'll need some tips to get started. It’s important to recognize that Linkedin has different demographics than Facebook, Myspace, and other social networking sites, and why that is important to your job search. 22 TIPS FOR LANDING A JOB THROUGH LINKEDiN 1

4. Career Ministries The Good News If you enjoy social network connectivity - but you’re not ready to live and breathe it - Linkedin is an ideal option for you because it’s safe and it’s strictly business. 22 TIPS FOR LANDING A JOB THROUGH LINKEDiN 3 There are very few interactivity options: You’re never faced with the “Wow, I wish my client / employer / potential employer hadn’t seen that picture” dilemma that’s all too common on Facebook.

6. Career Ministries The Bad News The address book approach makes it easy to treat Linkedin as nothing more than Outlook contacts with personal profile data. But the reality is that Linkedin offers an amazing opportunity to grow your network, your career, and your business – whatever your business may be. Because it’s less flashy and in your face than other social networking sites (FaceBook, MySpace) you’ll have to dig a little to find the good stuff - especially when it comes to jobs. 22 TIPS FOR LANDING A JOB THROUGH LINKEDiN 5

8. Career Ministries Linkedin Profile 3. Include Job Titles and Keywords Below Your Name 22 TIPS FOR LANDING A JOB THROUGH LINKEDiN 7

9. Career Ministries Linkedin Profile 4. Use (SEO) Keywords Liberally in Your Profile Think of it as an SEO page - Search Engine Optimization is the process of improving the visibility of a web site or a web page in search engines via ‘natural’, unpaid, ‘organic’, or ‘algorithmic’ search results 22 TIPS FOR LANDING A JOB THROUGH LINKEDiN 8

10. Career Ministries Linkedin Profile 5. Link to Your Web Site Using Keywords (not “My Web Site”) http://www.barbarajack-lifecoach.com/ Edit your public profile link to ‘your name’ http://www.linkedin.com/in/barbarajack Include your twitter link if you have one 22 TIPS FOR LANDING A JOB THROUGH LINKEDiN 9

11. Career Ministries Linkedin Profile 6. Update Your Profile Often - keeps you in contacts’ news stream 7. Create Status Updates - like you do on Twitter / Facebook 22 TIPS FOR LANDING A JOB THROUGH LINKEDiN 10

12. Career Ministries Linkedin Applications 8. Activate Linkedin Applications that Connect to Your Content Ex: SlideShare - Google - Bloglink - WordPress - Reading list - Polls - Twitter 22 TIPS FOR LANDING A JOB THROUGH LINKEDiN 11

13. Career Ministries Linkedin Applications 9. Ways to promote your blog and develop your personal brand Add an application like Blog Link® or WordPress® found through Linkedin’s Applications Directory or under ' More ' across the top of your LinkedIn home page. This directory show’s you the latest applications available for bloggers and allows you to synchronize your blog to your Profile. New blog postings automatically send update notifications out to your network. Summary Include your blog link in the 'Summary' section of your Profile Websites Include your blog link in the 'Websites' section under 'Additional Information' on your Profile 22 TIPS FOR LANDING A JOB THROUGH LINKEDiN 12

14. Career Ministries Linkedin Connections 10. Invite Anyone You Meet in a Business Setting to Linkedin Always ask ‘Are you on Linkedin?’ Include your Linkedin address on your resume and business cards) Ex: http://www.linkedin.com/in/barbarajack 22 TIPS FOR LANDING A JOB THROUGH LINKEDiN 13

15. Career Ministries Linkedin Connections 11. Use Custom Invite Text – Add A Personal Message. Indicate how you know the connection - always include ‘Let me know if there is anything I can do for you’ 22 TIPS FOR LANDING A JOB THROUGH LINKEDiN 14 Example: Jack I really enjoyed your presentation at the Career Ministries session last week and hope to hear more of your ideas on HR and job searching. Please let me know if there is anything I can do for you. I'd also like to add you to my professional network on LinkedIn. Regards, Barbara Jack [LION]

16. Career Ministries Linkedin Connections 12. Find Connections (People, Companies, or Jobs) Through a Linkedin Search 22 TIPS FOR LANDING A JOB THROUGH LINKEDiN 15 Types of Searches

17. Career Ministries Linkedin Connections 13. Browse Your Connections’ Connections To Find People You Might Have Forgotten Or Missed 14. Invite Your Current Contacts (from Outlook, Gmail, Hotmail) 22 TIPS FOR LANDING A JOB THROUGH LINKEDiN 16

18. Career Ministries Linkedin Recommendations 15. Liberally Provide and Request Recommendations Use custom request text – if you like, you can also provide guidance to reviewers on themes and keywords you’d like included 22 TIPS FOR LANDING A JOB THROUGH LINKEDiN 17 Provided Recommendation Received Recommendation

19. Career Ministries Linkedin Messages 16. Send Messages to Your Connections About Job Openings or Events It breaks through the clutter of their inbox and keeps you on their mind 22 TIPS FOR LANDING A JOB THROUGH LINKEDiN 18 TIP: Go to http://tinyurl.com/ or http://bit.ly/ to shorten a long URL that you’d like to include in your message, especially if you want to share the message via Twitter which has a 140-character limit. Simply copy and paste the long URL into either site to create the short URL.

20. Career Ministries Build Your LinkedIn Reputation 17. Set Up a Search or Answer Questions in Linkedin Answers 22 TIPS FOR LANDING A JOB THROUGH LINKEDiN 19

21. Career Ministries Build Your LinkedIn Reputation 18. Join Groups (Only join enough groups to be able to participate in each one – it’s a great way to meet new connections through group discussions) 19. Consider Creating Your Own Group (Your industry / hobbies / etc) 22 TIPS FOR LANDING A JOB THROUGH LINKEDiN 20

22. Career Ministries Using Linkedin for Business Development 20. Connect with Clients, Former Clients, and Prospects Search for clients and prospects on Linkedin 21. Use Search to Find Appropriate Contacts at Target Companies 1 st search jobs on www.Indeed.com - search Linkedin for company/contacts 22. Use Search to Find Background Info on Contacts at Target Company 22 TIPS FOR LANDING A JOB THROUGH LINKEDiN 21

23. 22 TIPS FOR LANDING A JOB THROUGH Career Ministries