The document outlines an agenda for a design thinking workshop with Wayne Chung and Rax Liu, including an introduction to design thinking, its process involving understanding people, defining problems, ideating solutions, prototyping, and testing, and a discussion of its human-centered and experimental mindsets. Key thinkers in design like John Heskett, Tim Brown, and IDEO are referenced in explaining design thinking's problem-solving approach.
The document discusses the mobile app Foursquare, which allows users to "check in" at various locations and earn points and badges. It began as a game inspired by the children's game Four Square, but has grown to include features like recommendations, promotions, analytics for businesses, and monetization through advertising and sponsored content. The app utilizes a user's location to power many of its functions and encourages users to explore both new and familiar places.
Service design is crafting a service ecosystem to ensure all parties have a positive experience. It focuses on frequent customer touchpoints and feedback to continuously improve the service. The service design process involves understanding customer needs through research and prototyping solutions, with the goal of building better services that solve problems through iterative improvements matching expectations to experiences.
This document discusses service design. It introduces service design as exploring, inducing, using tools, cooperating, and persuading. It discusses customer journeys, touchpoints, service blueprints and other tools and methods used in service design. The goals are to introduce basic concepts of service design and consider implications for business. Methods like persona creation, customer journey mapping, and prototyping are presented and practiced in groups.
User experience service design innovation for real worldNTUST
This slide presents our user experience service design process for real world in DITLDESIGN. Three case studies from DITLDESIGN were adapted to illustrate our method, mindset, and results. There three projects won RedDot best of best, junior prize, and CHI SDC golden award.
The document repeatedly lists the name "Vivian Chen" and citations for papers by B.J. Fogg, S. Nicholson, and S. Consolvo et al. describing behavior change models and theory-driven design strategies for persuasive technologies. No other substantive information is provided.
The document outlines an agenda for a design thinking workshop with Wayne Chung and Rax Liu, including an introduction to design thinking, its process involving understanding people, defining problems, ideating solutions, prototyping, and testing, and a discussion of its human-centered and experimental mindsets. Key thinkers in design like John Heskett, Tim Brown, and IDEO are referenced in explaining design thinking's problem-solving approach.
The document discusses the mobile app Foursquare, which allows users to "check in" at various locations and earn points and badges. It began as a game inspired by the children's game Four Square, but has grown to include features like recommendations, promotions, analytics for businesses, and monetization through advertising and sponsored content. The app utilizes a user's location to power many of its functions and encourages users to explore both new and familiar places.
Service design is crafting a service ecosystem to ensure all parties have a positive experience. It focuses on frequent customer touchpoints and feedback to continuously improve the service. The service design process involves understanding customer needs through research and prototyping solutions, with the goal of building better services that solve problems through iterative improvements matching expectations to experiences.
This document discusses service design. It introduces service design as exploring, inducing, using tools, cooperating, and persuading. It discusses customer journeys, touchpoints, service blueprints and other tools and methods used in service design. The goals are to introduce basic concepts of service design and consider implications for business. Methods like persona creation, customer journey mapping, and prototyping are presented and practiced in groups.
User experience service design innovation for real worldNTUST
This slide presents our user experience service design process for real world in DITLDESIGN. Three case studies from DITLDESIGN were adapted to illustrate our method, mindset, and results. There three projects won RedDot best of best, junior prize, and CHI SDC golden award.
The document repeatedly lists the name "Vivian Chen" and citations for papers by B.J. Fogg, S. Nicholson, and S. Consolvo et al. describing behavior change models and theory-driven design strategies for persuasive technologies. No other substantive information is provided.