SlideShare a Scribd company logo
Cymru1914.org: Understanding Use 
and Impact of a First World War 
Digital Archive 
Prof Lorna Hughes, Dr Owain Roberts, Paul McCann 
Research Programme in Digital Collections 
National Library of Wales 
Ymchwil 
Research 
lorna.hughes@llgc.org.uk 
@lornamhughes 
5 September 2014 | Digital Humanities Congress 2014
Ymchwil 
Research 
IMPACT 
Mike Beauregard – CC BY 2.0 - inside Canyon Diablo meteor crater 
https://www.flickr.com/photos/31856336@N03/12419204375/
AN AFTERTHOUGHT? 
Ymchwil 
free was an afterthought by turn off your computer and go outsideR CeCs BeYa-NrcC-hS A 2.0 
www.flickr.com/photos/turn_off_your_computer_and_go_outside/9264162137
Ymchwil 
Research 
200,000 pages 
newspapers 
photographs 
archives 
cymru1914.org 
cymruww1.llgc.org.uk (Project Blog) 
@CymruWW1 
50 hours of audio 
20 hours of audio visual 
70% English 
30% Welsh 
Freely available online 
CC BY-NC-SA 2.0
What does existing 
research tell us? 
Ymchwil 
Research
Key Impact Factors 
Ymchwil 
Research 
(Hypothesis) 
• Lowering barriers to access 
– Free access; ease of resource discovery; clarity of resource 
description; accessibility 
• Factoring in long-term uptake and embedding 
– Access to data; citation support; visibility to key communities; 
stakeholder engagement 
• Sustainable, open technical platform 
– Open data and API; using scalable, open technical platforms; 
integrated into institutional priorities for long-term sustainability 
• User-led design 
– Ensuring appropriate content; interface design; iterative user testing
Ymchwil 
Research 
Lowering barriers to access 
Long-term uptake and embedding 
Sustainable, open technical platform 
User-led design 
Key Impact Factors 
(Hypothesis)
Ymchwil 
Research 
Available 
collections 
What rights 
issues are 
there? 
What are 
the 
Research 
Questions? 
CONTENT THAT PACKS 
A PUNCH!
Ymchwil 
Research 
User Interface development
Ymchwil 
Research 
Did it work?
Ymchwil 
Research 
Google Analytics – Preliminary Results 
1 in 5 users spend more than 10 minutes on the site 
Session Duration % Sessions 
More than 1 min 43% 
More than 3 min 33% 
More than 10 min 20% 
More than 30 min 9%
Ymchwil 
Research 
Page Depth
Supported by post launch 
Ymchwil 
Research 
interviews
Ymchwil 
Research 
Backed up by tweets!!!
Ymchwil 
Research 
How users get to Cymru1914.org
Ymchwil 
Research 
Source Sessions 
% New 
Sessions 
New 
Users Bounce Rate 
Pages / 
Session 
Avg. Session 
Duration 
bbc.co.uk 2,964 55.06% 1,632 20.38% 20.49 725.45 
t.co 1,303 53.11% 692 54.80% 7.29 236.47 
facebook.com 1,011 56.08% 567 34.32% 16.61 670.88 
whodoyouthinkyouaremagazine.com 718 52.79% 379 25.21% 16.50 652.36 
jisc.ac.uk 541 66.91% 362 41.22% 16.55 523.59 
llgc.org.uk 458 43.01% 197 16.81% 26.51 804.26 
walesremembers.org 457 30.85% 141 19.04% 36.74 1475.82 
m.facebook.com 442 76.92% 340 57.24% 3.83 150.00 
rootschat.com 378 31.22% 118 10.58% 28.76 1113.63 
genealogyintime.com 354 78.53% 278 31.64% 12.78 458.86 
1914-1918.invisionzone.com 300 48.00% 144 31.00% 18.88 650.98 
kenfig.org.uk 274 3.65% 10 49.27% 13.20 490.16 
glamorganfamhistory.wordpress.com 231 13.42% 31 2.60% 53.73 1818.97 
cymruww1.llgc.org.uk 180 29.44% 53 27.22% 16.97 698.53 
search.bt.com 143 64.34% 92 35.66% 18.27 743.58 
uk-mg-bt.mail.yahoo.com 129 35.66% 46 11.63% 46.90 1716.10 
semalt.com 116 100.00% 116 94.83% 1.35 2.11 
m.bbc.co.uk 87 74.71% 65 28.74% 4.48 175.56 
en.wikipedia.org 82 89.02% 73 50.00% 8.16 188.41 
cgnfhs.org.uk 76 51.32% 39 40.79% 14.67 580.47 
rwf-forum.co.uk 74 4.05% 3 18.92% 8.99 581.14 
snorbens.wordpress.com 72 58.33% 42 19.44% 16.82 504.54 
cherry.shef.ac.uk 67 2.99% 2 16.42% 16.25 941.46 
merthyrww1.llgc.org.uk 64 6.25% 4 26.56% 20.02 737.91 
centenarynews.com 59 79.66% 47 11.86% 20.14 427.98 
12,066 52.69% 6,357 31.74% 17.83 646.45
Ymchwil 
Research 
Sustainability and re-use 
Online exhibition using 
Omeka, using digital 
archives from 
Cymru1914.org 
Dr Paul O’Leary 
Aberystwyth University 
merthyrww1.llgc.org.u 
k
Ymchwil 
Research 
www.walesatwar.org 
Funded by
Cymru1914.org: Understanding Use 
and Impact of a First World War 
Digital Archive 
Ymchwil 
Research 
Prof Lorna Hughes 
University of Wales Chair in Digital Collections 
National Library of Wales 
lorna.hughes@llgc.org.uk 
@lornamhughes 
September 5th 2014 | Digital Humanities Congress 2014

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201409 sheffield conference_paper

  • 1. Cymru1914.org: Understanding Use and Impact of a First World War Digital Archive Prof Lorna Hughes, Dr Owain Roberts, Paul McCann Research Programme in Digital Collections National Library of Wales Ymchwil Research lorna.hughes@llgc.org.uk @lornamhughes 5 September 2014 | Digital Humanities Congress 2014
  • 2. Ymchwil Research IMPACT Mike Beauregard – CC BY 2.0 - inside Canyon Diablo meteor crater https://www.flickr.com/photos/31856336@N03/12419204375/
  • 3. AN AFTERTHOUGHT? Ymchwil free was an afterthought by turn off your computer and go outsideR CeCs BeYa-NrcC-hS A 2.0 www.flickr.com/photos/turn_off_your_computer_and_go_outside/9264162137
  • 4. Ymchwil Research 200,000 pages newspapers photographs archives cymru1914.org cymruww1.llgc.org.uk (Project Blog) @CymruWW1 50 hours of audio 20 hours of audio visual 70% English 30% Welsh Freely available online CC BY-NC-SA 2.0
  • 5. What does existing research tell us? Ymchwil Research
  • 6. Key Impact Factors Ymchwil Research (Hypothesis) • Lowering barriers to access – Free access; ease of resource discovery; clarity of resource description; accessibility • Factoring in long-term uptake and embedding – Access to data; citation support; visibility to key communities; stakeholder engagement • Sustainable, open technical platform – Open data and API; using scalable, open technical platforms; integrated into institutional priorities for long-term sustainability • User-led design – Ensuring appropriate content; interface design; iterative user testing
  • 7. Ymchwil Research Lowering barriers to access Long-term uptake and embedding Sustainable, open technical platform User-led design Key Impact Factors (Hypothesis)
  • 8. Ymchwil Research Available collections What rights issues are there? What are the Research Questions? CONTENT THAT PACKS A PUNCH!
  • 9. Ymchwil Research User Interface development
  • 11. Ymchwil Research Google Analytics – Preliminary Results 1 in 5 users spend more than 10 minutes on the site Session Duration % Sessions More than 1 min 43% More than 3 min 33% More than 10 min 20% More than 30 min 9%
  • 13. Supported by post launch Ymchwil Research interviews
  • 14. Ymchwil Research Backed up by tweets!!!
  • 15. Ymchwil Research How users get to Cymru1914.org
  • 16. Ymchwil Research Source Sessions % New Sessions New Users Bounce Rate Pages / Session Avg. Session Duration bbc.co.uk 2,964 55.06% 1,632 20.38% 20.49 725.45 t.co 1,303 53.11% 692 54.80% 7.29 236.47 facebook.com 1,011 56.08% 567 34.32% 16.61 670.88 whodoyouthinkyouaremagazine.com 718 52.79% 379 25.21% 16.50 652.36 jisc.ac.uk 541 66.91% 362 41.22% 16.55 523.59 llgc.org.uk 458 43.01% 197 16.81% 26.51 804.26 walesremembers.org 457 30.85% 141 19.04% 36.74 1475.82 m.facebook.com 442 76.92% 340 57.24% 3.83 150.00 rootschat.com 378 31.22% 118 10.58% 28.76 1113.63 genealogyintime.com 354 78.53% 278 31.64% 12.78 458.86 1914-1918.invisionzone.com 300 48.00% 144 31.00% 18.88 650.98 kenfig.org.uk 274 3.65% 10 49.27% 13.20 490.16 glamorganfamhistory.wordpress.com 231 13.42% 31 2.60% 53.73 1818.97 cymruww1.llgc.org.uk 180 29.44% 53 27.22% 16.97 698.53 search.bt.com 143 64.34% 92 35.66% 18.27 743.58 uk-mg-bt.mail.yahoo.com 129 35.66% 46 11.63% 46.90 1716.10 semalt.com 116 100.00% 116 94.83% 1.35 2.11 m.bbc.co.uk 87 74.71% 65 28.74% 4.48 175.56 en.wikipedia.org 82 89.02% 73 50.00% 8.16 188.41 cgnfhs.org.uk 76 51.32% 39 40.79% 14.67 580.47 rwf-forum.co.uk 74 4.05% 3 18.92% 8.99 581.14 snorbens.wordpress.com 72 58.33% 42 19.44% 16.82 504.54 cherry.shef.ac.uk 67 2.99% 2 16.42% 16.25 941.46 merthyrww1.llgc.org.uk 64 6.25% 4 26.56% 20.02 737.91 centenarynews.com 59 79.66% 47 11.86% 20.14 427.98 12,066 52.69% 6,357 31.74% 17.83 646.45
  • 17. Ymchwil Research Sustainability and re-use Online exhibition using Omeka, using digital archives from Cymru1914.org Dr Paul O’Leary Aberystwyth University merthyrww1.llgc.org.u k
  • 19. Cymru1914.org: Understanding Use and Impact of a First World War Digital Archive Ymchwil Research Prof Lorna Hughes University of Wales Chair in Digital Collections National Library of Wales lorna.hughes@llgc.org.uk @lornamhughes September 5th 2014 | Digital Humanities Congress 2014

Editor's Notes

  1. As a National Library we are very keen that the resources that we develop pack a punch.
  2. Clare Warwick – If we build – will they come?
  3. Then came our chance to do this: Cymru 1914 The Welsh Experience of the First World War Mass digitization project £500,000 (€ 620k) funding from Jisc e-Content programme Also funded by partner contributions (total budget £1,000,000 or ~ €1.25m) All-Wales Collaboration through Welsh Higher Education Libraries Forum (WHELF) Partnership of Archives and Special Collections of Wales A major focus for Welsh centenary research, education, and commemoration
  4. So what do we know about the factors that increase impact? Some have been identified
  5. See Abstract for Citations
  6. Lowering barriers to access Free access; ease of resource discovery; clarity of resource description; accessibility  Factoring in long-term uptake and embedding Access to data; citation support; visibility to key communities; stakeholder engagement Sustainable, open technical platform Open data and API; using scalable, open technical platforms; integrated into institutional priorities for long-term sustainability User-led design Ensuring appropriate content; interface design; iterative user testing
  7. Design also included the selection of the content Research Suggests that the more engaged stakeholders are in the process of design the more they will engage and ‘own’ the resource. So what are the ingredients for a resource that packs a punch? 1. Archivists and librarians draw up long lists of possible collections 2. Consultation with academics – asking which high level questions research required further investiation 3. Rights management part of selection process; all digital content BY-NC-SA
  8. Involving academics and stakeholders is a lot of work – It is much easier to design it yourself and go!   But we did 2 specific things:   Working with colleagues from the University of Sheffield (see References in the Abstract) we held a Paticipatory Design workshop where invited potential users were given the opportunity to view some of the source material and brainstorm about what would be important to them and how they would want to handle the material digitally.   One of the biggest challenges with the user interface was the archival interface. Numerous design cylces were expended and we came up with something like this…
  9. 0-10 Seconds represents the ‘bounced’ visits Distribution of sessions centred around 181-600 seconds (3-10 minutes) shows that users are engaging with the site
  10. … and the page depth data also shows clearly that of the users who are engaging with the site they are engaging very deeply.
  11. For example, we interviewd a Welsh Television Producer who has been making programmes about the First World War “I’ve spent hours of my life on that website – it’s addictive”
  12. Although I said that I would cover it – I wanted to demonstrate to you how this resource is a platform for further work. This is an online exhibiiton created by a History Lecturer at Aberystwyth University. He said that this resource had reduced the time it would have taken to create such exhibition from 1 year to 2 weeks. Paul O’leary told us that he was a much more engaged – need Champions of the Content – academic credibility Gethin Mathews – cultivate the community of practice….
  13. Our latest project is one that will leverage the archive by allowing schoolchildren to create biographies of the fallen in the First World War.