This document discusses technology trends for 2013, including how consumers are increasingly using mobile devices and apps. It notes that the average U.S. consumer now spends over 2 hours and 38 minutes per day on smartphones and tablets. It provides tips for making websites, emails, and content more mobile-friendly. It also looks at trends in apps, such as visual identification, combining features, and learning from user preferences. The document suggests that mobile usage, video, and smarter apps will continue growing in the future and influence areas like home buying research. It encourages ensuring marketing efforts reach consumers through these emerging technologies.

1. Technology Trends
for 2013

2. 1,000,000
EACH AND EVERY DAY!
Vs.
350,000

4. Today, the U.S. consumer
spends an average of
2 hours and 38 minutes
per day on smartphones
and tablets.

7. Formatting your website for mobile!

8. Responsive Web Design

9. HowToGoMo.com

10. How do you typically check your email?
Mobile device or computer?

11. NOTE: 49% of all email opened is with an
Apple Device or a Mobile Device!

13. • Your “sent from” should be clear
• Short subject lines
• Short messages
• mobile friendly Graphics
• Mobile friendly LINKS
Formatting email for mobile!

14. Video

22. Apps:
where are they going

23. Visual identification

24. Working smarter

25. Combining features

26. Learning what we like

27. Learning what we like

28. Future:
Things to watch for

31. Applying this
knowledge

33. How homebuyers are using mobile

34. How homebuyers are using video

35. Homebuyer research to action timing

36. What the Future holds…
•Mobile, mobile, mobile
•Consumer engagement
increases with video
•Apps are getting smarter

37. Homebuyers and sellers are
using these technologies…
Are our you?

38. Thank you!
Would you like a copy of this
presentation? Just Email
John@REBR.com
Subject: Tech Trends