This document provides advertising rates and options for various digital media platforms from Clear Channel West Michigan, including online streaming audio, display advertising on their website, video pre-roll ads, and homepage takeovers on their website. It lists the average usage statistics for each platform and the prices for advertisements in different sizes and time lengths.
2. New Year Super Bowl Valentines Day March Madness Spring Break Easter Lawn & Garden Mothers Day Football Halloween Thanksgiving Holiday Summer Vacation 4 th of July Father’s Day Back to School Consistent delivery Relevant creative Online streaming Online display advertising Video pre-roll advertising Rich media / homepage takeovers Promotional portals Custom content promotions
3. Online Streaming 175,382 average streams each month Clear Channel West Michigan (300 X 250 companion ad) YOUR LOGO HERE 3,360 2,124 6,980 3,036 34,565 19,719 14,045 6,026 average streams (mo) $5 $5 $4 $4 (300 X 250 companion ad) YOUR AD HERE :60’s :30’s $4 $4 $3 $3 GR MUSIC Online & Mobile Streaming
4. Online Streaming (300 X 250 companion ad) YOUR LOGO HERE average streams (mo) $5 $3 $3 :60’s (300 X 250 companion ad) YOUR AD HERE 33,105 5,586 6,356 5,248 17,132 6,608 $4 $2 $2 :30’s GR TALK 175,382 average streams each month Clear Channel West Michigan Online & Mobile Streaming
5. Online Streaming (300 X 250 companion ad) YOUR LOGO HERE 2,168 1,696 868 3,368 2,493 2,574 average streams (mo) $4 $4 $3 (300 X 250 companion ad) YOUR AD HERE :60’s :30’s $3 $3 $2 MUSKEGON 175,382 average streams each month Clear Channel West Michigan Online & Mobile Streaming
6. 3,891,465 average impressions a month Clear Channel West Michigan T2 website (T3 upgrade coming soon) Display Advertising Avg. Impressions (mo) 948,840 449,301 768,841 373,618 6% Share of Voice 728x90 234x60 160x600 300x250 120x90 GRAND RAPIDS MUSIC STATIONS (Larger SOV available) Advertising Display $600 $450 $450 $300
7. T2 website (T3 upgrade coming soon) Display Advertising Avg. Impressions (mo) 878,824 89,466 28,349 6% Share of Voice 728x90 234x60 160x600 300x250 120x90 GRAND RAPIDS TALK STATIONS (Larger SOV available) 3,891,465 average impressions a month Clear Channel West Michigan Advertising Display $500 $250 $70
9. 106,600 average video ads each month Clear Channel West Michigan Video pre-roll advertisements deliver some of our highest click-through ratios. Own a minimum of 10% of our pre-roll video advertising inventory on any one or more of our music products! Pre-Roll Videos (300 X 250 companion ad) (550 X 315 pre-roll ad) YOUR LOGO HERE YOUR :15 VIDEO HERE 29,528 15,424 15,614 5,046 $350 $250 $300 $200 Avg. Video Ads (month) 10% SOV GRAND RAPIDS MUSIC STATIONS Videos Pre-roll
10. Pre-Roll Videos (300 X 250 companion ad) (550 X 315 pre-roll ad) YOUR LOGO HERE YOUR :15 VIDEO HERE 24,377 3,285 4,514 $350 $200 $100 Avg. Video Ads (month) 10% SOV 106,600 average video ads each month Clear Channel West Michigan Video pre-roll advertisements deliver some of our highest click-through ratios. Own a minimum of 10% of our pre-roll video advertising inventory on any one or more of our music products! GRAND RAPIDS TALK STATIONS Videos Pre-roll
11. Pre-Roll Videos (300 X 250 companion ad) (550 X 315 pre-roll ad) YOUR LOGO HERE YOUR :15 VIDEO HERE 106,600 average video ads each month Clear Channel West Michigan Video pre-roll advertisements deliver some of our highest click-through ratios. Own a minimum of 10% of our pre-roll video advertising inventory on any one or more of our music products! MUSKEGON STATIONS Videos Pre-roll $150 $150 $100 2,756 2,689 1,921 Avg. Video Ads (month) 10% SOV
12. 1 EXCLUSIVE 24 hour Homepage Takeover 100% SOV of homepage ad space for 24 Hours RMF ad for 24 Hours Custom Background Skin Includes: Background Skin Background Skin Rich Media Floating ad Rich Media Floating Ads (RMF) are a unique, interactive ad space that appears to float on top of the site for the first few seconds of a visit. The RMF leaves behind select display ads on 100% of the homepage share of voice (SOV). With the addition of audio, video, and live animation we’re actually engaging the user in an experience on the site. We have a large selection of pre-created RMF ads to choose from at no extra production cost. We can also work with you to create a custom RMF that compliments your strategy at a very affordable cost. $1,850 $1,250 $1,250 $1,000 Homepage Takeover Rich Media (Glee homepage takeover example)
13. Background Skin Background Skin Rich Media Floating ad $1,500 $1,000 $500 1 EXCLUSIVE 24 hour Homepage Takeover 100% SOV of homepage ad space for 24 Hours RMF ad for 24 Hours Custom Background Skin Includes: Rich Media Floating Ads (RMF) are a unique, interactive ad space that appears to float on top of the site for the first few seconds of a visit. The RMF leaves behind select display ads on 100% of the homepage share of voice (SOV). With the addition of audio, video, and live animation we’re actually engaging the user in an experience on the site. We have a large selection of pre-created RMF ads to choose from at no extra production cost. We can also work with you to create a custom RMF that compliments your strategy at a very affordable cost. Homepage Takeover Rich Media (Glee homepage takeover example)
14. (Glee homepage takeover example) Background Skin Background Skin Rich Media Floating ad $750 $750 $350 1 EXCLUSIVE 24 hour Homepage Takeover 100% SOV of homepage ad space for 24 Hours RMF ad for 24 Hours Custom Background Skin Includes: Rich Media Floating Ads (RMF) are a unique, interactive ad space that appears to float on top of the site for the first few seconds of a visit. The RMF leaves behind select display ads on 100% of the homepage share of voice (SOV). With the addition of audio, video, and live animation we’re actually engaging the user in an experience on the site. We have a large selection of pre-created RMF ads to choose from at no extra production cost. We can also work with you to create a custom RMF that compliments your strategy at a very affordable cost. Homepage Takeover Rich Media