The document discusses how to become a better MBA student and focus on demonstrable and practical skills. It states that personal effectiveness, which is influenced by behaviors, skills, values, and attitudes, is important for achieving business results. It also notes that the world is increasingly complex and competitive, so an inspired approach is needed to identify recipes for individual and organizational success, including teamwork skills, leadership qualities, interpersonal skills, customer care skills, and self-awareness. Students should focus on continuous self-improvement and competing with themselves.