The document discusses how MBA students can become better by developing practical skills rather than just knowledge. It emphasizes that personal effectiveness, which is influenced by behaviors, skills, values and attitudes, is important for achieving results. It also stresses that both an inspired and logical approach are needed to identify recipes for individual and organizational success in today's complex world. Key personal skills mentioned include teamwork, leadership, interpersonal skills, customer care, and self-awareness. Students are advised to begin improving by competing with themselves.