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Improving Credit Scoring With
Hierarchical Bayesian Modeling
Predictive Analytics World
New York 2017
Wen Shi, Data Scientist
Dongyang Fu, Data Scientist
John Hughes, Supervisor
— Drive Decision Making Using the
Parameter Space
© Concord Advice LLC 2
Effective use of data is considered a key differentiator
Credit Scoring Model
Who is likely to default ?
Who is likely to default due to what reason ?
© Concord Advice LLC 3
Customer Underwriting
Predictive Analytics World 2017
Who is likely to default ?
Who is likely to default due to what reason ?
Customer OriginationCustomer Acquisition
Funding
Model Output — Score
Model Parameters — Coefficients
Credit Scoring Model
Goals With Presentation
© Concord Advice LLC 4
Introducing Hierarchical Bayesian to Logistic Modeling
Predictive Analytics World 2017
Explore the Extremes of Multivariate Distributions
Provide Insights into Actions of Decision Making
Why Hierarchical & Bayesian ?
© Concord Advice LLC 5
A simple dataset to be studied
𝑦 = 𝛽0 + 𝛽1 𝑥 + 𝜀
Why Hierarchical & Bayesian ?
© Concord Advice LLC 6
Fit a regression line with OLS
0
1
2
3
4
5
6
0 2 4 6 8 10 12
𝑦 = 𝛽0 + 𝛽1 𝑥 + 𝜀
𝛽1 = 0.46
𝛽0 = 0.41
Why Hierarchical & Bayesian ?
© Concord Advice LLC 7
Data in/out affects parameter values
0
1
2
3
4
5
6
0 2 4 6 8 10 12
𝛽1 = 0.40
𝛽0 = 0.58
𝑦 = 𝛽0 + 𝛽1 𝑥 + 𝜀
𝛽1 = 0.46
𝛽0 = 0.41
𝛽1 = 0.42
𝛽0 = 0.47
Why Hierarchical & Bayesian ?
© Concord Advice LLC 8
Getting multiple parameter values by resample
𝛽1 = 0.40
𝛽0 = 0.58
𝑦 = 𝛽0 + 𝛽1 𝑥 + 𝜀
𝛽1 = 0.46
𝛽0 = 0.41
𝛽1 = 0.42
𝛽0 = 0.47
𝛽1 = 0.49
𝛽0 = 0.35
𝛽1 = 0.43
𝛽0 = 0.40
𝛽1 = 0.41
𝛽0 = 0.39
Why Hierarchical & Bayesian ?
© Concord Advice LLC 9
Bayesian MCMC* fully describes parameter distribution
𝑦 = 𝛽0 + 𝛽1 𝑥 + 𝜀
0
1
2
3
4
5
6
0 2 4 6 8 10 12
0
0.1
0.2
0.3
0.4
0.5
0.6
0.7
0.8
0.9
𝛽1
OLS:0.46
Highest Frequent:0.445
*Markov Chain Monte Carlo simulation
Why Hierarchical & Bayesian ?
© Concord Advice LLC 10
Parameters can vary based on other factors
𝑦 = 𝛽0 + 𝛽1 𝑥 + 𝜀
𝛽1 = 0.73
𝛽0 = 5
7
9
11
13
15
17
19
21
5 10 15
Why Hierarchical & Bayesian ?
© Concord Advice LLC 11
Bayesian using MCMC can capture the characters of beta
0
0.1
0.2
0.3
0.4
0.5
0.6
0.7
0.8
0.9
𝛽1
7
9
11
13
15
17
19
21
5 10 15
OLS:0.73
Highest Frequent: 0.68 & 0.75
Why Hierarchical & Bayesian ?
© Concord Advice LLC 12
We want to avoid a mixture distribution for beta
0
0.1
0.2
0.3
0.4
0.5
0.6
0.7
0.8
0.9
𝛽1
Highest Frequent: 0.68 & 0.75
0
0.1
0.2
0.3
0.4
0.5
0.6
0.7
0.8
0.9
𝛽1
Highest Frequent: 0.68 & 0.75
Why Hierarchical & Bayesian ?
© Concord Advice LLC 13
Model in hierarchical form can extract the structures
𝛽~𝑁(𝑢1, σ1
2
)
0
0.1
0.2
0.3
0.4
0.5
0.6
0.7
0.8
0.9
𝛽1
0.68
𝛽~𝑁(𝑢2, σ2
2
)
𝑦 = 𝛽0 + 𝛽1 𝑥 + 𝜀
(𝐴, 𝐵)
0.75
𝛽~𝑁(𝑢𝑖, σ𝑖
2
)
… …
Why Hierarchical & Bayesian ?
© Concord Advice LLC 14
0
0.1
0.2
0.3
0.4
0.5
0.6
0.7
0.8
0.9
𝛽1
Family1 Lower Level 𝛽1 Family2 Lower Level 𝛽1
Model in hierarchical give beta a parametrized distribution
0
0.1
0.2
0.3
0.4
0.5
0.6
0.7
0.8
0.9
0.68 0.75
Case Study Dataset
© Concord Advice LLC 15
18,000 records of consumer loans
Divided into 10 groups
Using age, ratio 1 and ratio 2 as upper level parameters
Using consumer credit risk indicators 1 -31 as lower
variables predicting probability of default
Model Illustration
© Concord Advice LLC 16
MCMC* 100K draw to explore parameter distribution spaces
Model Illustration
© Concord Advice LLC 17
Intercept Age Ratio1 Ratio2 Default%
X1 -1.58 -1.34 -0.96 -1.86 17%
X2 -0.41 -0.54 0.88 1.44 -5%
X3 0.33 2.03 0.84 1.75 4%
X4 -0.25 1.38 -1.31 0.03 -3%
X5 2.76 1.60 -2.83 -3.98 57%
X6 -0.47 2.51 -0.24 -3.76 -11%
X7 -0.61 1.93 -1.98 -0.15 -15%
X8 -0.65 0.57 0.31 -0.09 -15%
X9 -0.79 3.36 -0.39 2.09 -14%
X10 -0.41 0.32 -0.36 -0.16 -5%
X11 1.85 -21.83 1.33 1.18 33%
X12 4.20 -7.86 -1.23 -2.01 54%
X13 1.40 5.56 3.81 5.37 1%
Impact of upper level model on lower level parameters
𝛽 of X1= −1.58 − 1.34 ∗age-0.96*ratio1-1.86*ratio2
𝛽 of X2= −0.41 − 0.54 ∗age+0.88*ratio1+1.44*ratio2
𝛽 of X5 = 2.76 + 1.60 ∗age-2.83*ratio1-3.98*ratio2
Etc…
Model Illustration
© Concord Advice LLC 18
HB model both homogeneity and heterogeneity of the group
Model Illustration
© Concord Advice LLC 19
X4 X5 X6 X7 X8 X9 X10 X11 X12 X13
X2 -0.20 0.01 -0.25 -0.01 0.20 -0.10 -0.06 0.04 0.06 0.06
X3 0.23 0.03 -0.22 0.21 -0.02 0.19 -0.05 -0.11 -0.02 0.17
X4 0.07 0.17 0.34 0.00 0.20 0.09 -0.18 -0.03 0.04
X5 0.07 0.10 0.01 0.03 -0.06 0.01 -0.13 0.16 -0.12
X6 0.17 0.10 -0.05 -0.03 -0.09 0.18 -0.12 -0.02 -0.06
X7 0.34 0.01 -0.05 0.08 0.19 0.04 -0.13 -0.02 0.05
X8 0.00 0.03 -0.03 0.08 -0.08 -0.11 -0.05 0.00 -0.04
X9 0.20 -0.06 -0.09 0.19 -0.08 0.02 -0.21 -0.05 0.10
X10 0.09 0.01 0.18 0.04 -0.11 0.02 -0.01 -0.03 -0.02
X11 -0.18 -0.13 -0.12 -0.13 -0.05 -0.21 -0.01 0.11 -0.15
X12 -0.03 0.16 -0.02 -0.02 0.00 -0.05 -0.03 0.11 0.05
X13 0.04 -0.12 -0.06 0.05 -0.04 0.10 -0.02 -0.15 0.05
Bayesian approach provide insight on relationship of parameters
Model Illustration
© Concord Advice LLC 20
X4 X5 X6 X7 X8 X9 X10 X11 X12 X13
X2 -0.20 0.01 -0.25 -0.01 0.20 -0.10 -0.06 0.04 0.06 0.06
X3 0.23 0.03 -0.22 0.21 -0.02 0.19 -0.05 -0.11 -0.02 0.17
X4 0.07 0.17 0.34 0.00 0.20 0.09 -0.18 -0.03 0.04
X5 0.07 0.10 0.01 0.03 -0.06 0.01 -0.13 0.16 -0.12
X6 0.17 0.10 -0.05 -0.03 -0.09 0.18 -0.12 -0.02 -0.06
X7 0.34 0.01 -0.05 0.08 0.19 0.04 -0.13 -0.02 0.05
X8 0.00 0.03 -0.03 0.08 -0.08 -0.11 -0.05 0.00 -0.04
X9 0.20 -0.06 -0.09 0.19 -0.08 0.02 -0.21 -0.05 0.10
X10 0.09 0.01 0.18 0.04 -0.11 0.02 -0.01 -0.03 -0.02
X11 -0.18 -0.13 -0.12 -0.13 -0.05 -0.21 -0.01 0.11 -0.15
X12 -0.03 0.16 -0.02 -0.02 0.00 -0.05 -0.03 0.11 0.05
X13 0.04 -0.12 -0.06 0.05 -0.04 0.10 -0.02 -0.15 0.05
Bayesian approach provide insight on parameter relationships
Model Illustration
© Concord Advice LLC 21
Parameter distribution can be used to mimic and study
individual decision making process.
Result Take Away
© Concord Advice LLC 22
HB provides rich information
Provide insight about group level characteristics
Explore full parameter space
Give user power to tweak attributes
Refernce
© Concord Advice LLC 23
Doing Baysiean Data Analysis-John K. Kruschke
Baysiean Statistics and Marketing-Peter Rossi
Greg Allenby
Robert Mcculloch
Q&A
Concord Advice LLC 24

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1505 shi using our laptop

  • 1. Improving Credit Scoring With Hierarchical Bayesian Modeling Predictive Analytics World New York 2017 Wen Shi, Data Scientist Dongyang Fu, Data Scientist John Hughes, Supervisor — Drive Decision Making Using the Parameter Space
  • 2. © Concord Advice LLC 2 Effective use of data is considered a key differentiator Credit Scoring Model Who is likely to default ? Who is likely to default due to what reason ?
  • 3. © Concord Advice LLC 3 Customer Underwriting Predictive Analytics World 2017 Who is likely to default ? Who is likely to default due to what reason ? Customer OriginationCustomer Acquisition Funding Model Output — Score Model Parameters — Coefficients Credit Scoring Model
  • 4. Goals With Presentation © Concord Advice LLC 4 Introducing Hierarchical Bayesian to Logistic Modeling Predictive Analytics World 2017 Explore the Extremes of Multivariate Distributions Provide Insights into Actions of Decision Making
  • 5. Why Hierarchical & Bayesian ? © Concord Advice LLC 5 A simple dataset to be studied 𝑦 = 𝛽0 + 𝛽1 𝑥 + 𝜀
  • 6. Why Hierarchical & Bayesian ? © Concord Advice LLC 6 Fit a regression line with OLS 0 1 2 3 4 5 6 0 2 4 6 8 10 12 𝑦 = 𝛽0 + 𝛽1 𝑥 + 𝜀 𝛽1 = 0.46 𝛽0 = 0.41
  • 7. Why Hierarchical & Bayesian ? © Concord Advice LLC 7 Data in/out affects parameter values 0 1 2 3 4 5 6 0 2 4 6 8 10 12 𝛽1 = 0.40 𝛽0 = 0.58 𝑦 = 𝛽0 + 𝛽1 𝑥 + 𝜀 𝛽1 = 0.46 𝛽0 = 0.41 𝛽1 = 0.42 𝛽0 = 0.47
  • 8. Why Hierarchical & Bayesian ? © Concord Advice LLC 8 Getting multiple parameter values by resample 𝛽1 = 0.40 𝛽0 = 0.58 𝑦 = 𝛽0 + 𝛽1 𝑥 + 𝜀 𝛽1 = 0.46 𝛽0 = 0.41 𝛽1 = 0.42 𝛽0 = 0.47 𝛽1 = 0.49 𝛽0 = 0.35 𝛽1 = 0.43 𝛽0 = 0.40 𝛽1 = 0.41 𝛽0 = 0.39
  • 9. Why Hierarchical & Bayesian ? © Concord Advice LLC 9 Bayesian MCMC* fully describes parameter distribution 𝑦 = 𝛽0 + 𝛽1 𝑥 + 𝜀 0 1 2 3 4 5 6 0 2 4 6 8 10 12 0 0.1 0.2 0.3 0.4 0.5 0.6 0.7 0.8 0.9 𝛽1 OLS:0.46 Highest Frequent:0.445 *Markov Chain Monte Carlo simulation
  • 10. Why Hierarchical & Bayesian ? © Concord Advice LLC 10 Parameters can vary based on other factors 𝑦 = 𝛽0 + 𝛽1 𝑥 + 𝜀 𝛽1 = 0.73 𝛽0 = 5 7 9 11 13 15 17 19 21 5 10 15
  • 11. Why Hierarchical & Bayesian ? © Concord Advice LLC 11 Bayesian using MCMC can capture the characters of beta 0 0.1 0.2 0.3 0.4 0.5 0.6 0.7 0.8 0.9 𝛽1 7 9 11 13 15 17 19 21 5 10 15 OLS:0.73 Highest Frequent: 0.68 & 0.75
  • 12. Why Hierarchical & Bayesian ? © Concord Advice LLC 12 We want to avoid a mixture distribution for beta 0 0.1 0.2 0.3 0.4 0.5 0.6 0.7 0.8 0.9 𝛽1 Highest Frequent: 0.68 & 0.75 0 0.1 0.2 0.3 0.4 0.5 0.6 0.7 0.8 0.9 𝛽1 Highest Frequent: 0.68 & 0.75
  • 13. Why Hierarchical & Bayesian ? © Concord Advice LLC 13 Model in hierarchical form can extract the structures 𝛽~𝑁(𝑢1, σ1 2 ) 0 0.1 0.2 0.3 0.4 0.5 0.6 0.7 0.8 0.9 𝛽1 0.68 𝛽~𝑁(𝑢2, σ2 2 ) 𝑦 = 𝛽0 + 𝛽1 𝑥 + 𝜀 (𝐴, 𝐵) 0.75 𝛽~𝑁(𝑢𝑖, σ𝑖 2 ) … …
  • 14. Why Hierarchical & Bayesian ? © Concord Advice LLC 14 0 0.1 0.2 0.3 0.4 0.5 0.6 0.7 0.8 0.9 𝛽1 Family1 Lower Level 𝛽1 Family2 Lower Level 𝛽1 Model in hierarchical give beta a parametrized distribution 0 0.1 0.2 0.3 0.4 0.5 0.6 0.7 0.8 0.9 0.68 0.75
  • 15. Case Study Dataset © Concord Advice LLC 15 18,000 records of consumer loans Divided into 10 groups Using age, ratio 1 and ratio 2 as upper level parameters Using consumer credit risk indicators 1 -31 as lower variables predicting probability of default
  • 16. Model Illustration © Concord Advice LLC 16 MCMC* 100K draw to explore parameter distribution spaces
  • 17. Model Illustration © Concord Advice LLC 17 Intercept Age Ratio1 Ratio2 Default% X1 -1.58 -1.34 -0.96 -1.86 17% X2 -0.41 -0.54 0.88 1.44 -5% X3 0.33 2.03 0.84 1.75 4% X4 -0.25 1.38 -1.31 0.03 -3% X5 2.76 1.60 -2.83 -3.98 57% X6 -0.47 2.51 -0.24 -3.76 -11% X7 -0.61 1.93 -1.98 -0.15 -15% X8 -0.65 0.57 0.31 -0.09 -15% X9 -0.79 3.36 -0.39 2.09 -14% X10 -0.41 0.32 -0.36 -0.16 -5% X11 1.85 -21.83 1.33 1.18 33% X12 4.20 -7.86 -1.23 -2.01 54% X13 1.40 5.56 3.81 5.37 1% Impact of upper level model on lower level parameters 𝛽 of X1= −1.58 − 1.34 ∗age-0.96*ratio1-1.86*ratio2 𝛽 of X2= −0.41 − 0.54 ∗age+0.88*ratio1+1.44*ratio2 𝛽 of X5 = 2.76 + 1.60 ∗age-2.83*ratio1-3.98*ratio2 Etc…
  • 18. Model Illustration © Concord Advice LLC 18 HB model both homogeneity and heterogeneity of the group
  • 19. Model Illustration © Concord Advice LLC 19 X4 X5 X6 X7 X8 X9 X10 X11 X12 X13 X2 -0.20 0.01 -0.25 -0.01 0.20 -0.10 -0.06 0.04 0.06 0.06 X3 0.23 0.03 -0.22 0.21 -0.02 0.19 -0.05 -0.11 -0.02 0.17 X4 0.07 0.17 0.34 0.00 0.20 0.09 -0.18 -0.03 0.04 X5 0.07 0.10 0.01 0.03 -0.06 0.01 -0.13 0.16 -0.12 X6 0.17 0.10 -0.05 -0.03 -0.09 0.18 -0.12 -0.02 -0.06 X7 0.34 0.01 -0.05 0.08 0.19 0.04 -0.13 -0.02 0.05 X8 0.00 0.03 -0.03 0.08 -0.08 -0.11 -0.05 0.00 -0.04 X9 0.20 -0.06 -0.09 0.19 -0.08 0.02 -0.21 -0.05 0.10 X10 0.09 0.01 0.18 0.04 -0.11 0.02 -0.01 -0.03 -0.02 X11 -0.18 -0.13 -0.12 -0.13 -0.05 -0.21 -0.01 0.11 -0.15 X12 -0.03 0.16 -0.02 -0.02 0.00 -0.05 -0.03 0.11 0.05 X13 0.04 -0.12 -0.06 0.05 -0.04 0.10 -0.02 -0.15 0.05 Bayesian approach provide insight on relationship of parameters
  • 20. Model Illustration © Concord Advice LLC 20 X4 X5 X6 X7 X8 X9 X10 X11 X12 X13 X2 -0.20 0.01 -0.25 -0.01 0.20 -0.10 -0.06 0.04 0.06 0.06 X3 0.23 0.03 -0.22 0.21 -0.02 0.19 -0.05 -0.11 -0.02 0.17 X4 0.07 0.17 0.34 0.00 0.20 0.09 -0.18 -0.03 0.04 X5 0.07 0.10 0.01 0.03 -0.06 0.01 -0.13 0.16 -0.12 X6 0.17 0.10 -0.05 -0.03 -0.09 0.18 -0.12 -0.02 -0.06 X7 0.34 0.01 -0.05 0.08 0.19 0.04 -0.13 -0.02 0.05 X8 0.00 0.03 -0.03 0.08 -0.08 -0.11 -0.05 0.00 -0.04 X9 0.20 -0.06 -0.09 0.19 -0.08 0.02 -0.21 -0.05 0.10 X10 0.09 0.01 0.18 0.04 -0.11 0.02 -0.01 -0.03 -0.02 X11 -0.18 -0.13 -0.12 -0.13 -0.05 -0.21 -0.01 0.11 -0.15 X12 -0.03 0.16 -0.02 -0.02 0.00 -0.05 -0.03 0.11 0.05 X13 0.04 -0.12 -0.06 0.05 -0.04 0.10 -0.02 -0.15 0.05 Bayesian approach provide insight on parameter relationships
  • 21. Model Illustration © Concord Advice LLC 21 Parameter distribution can be used to mimic and study individual decision making process.
  • 22. Result Take Away © Concord Advice LLC 22 HB provides rich information Provide insight about group level characteristics Explore full parameter space Give user power to tweak attributes
  • 23. Refernce © Concord Advice LLC 23 Doing Baysiean Data Analysis-John K. Kruschke Baysiean Statistics and Marketing-Peter Rossi Greg Allenby Robert Mcculloch