101 Social Media Content Ideas for Business
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If you've ever struggled to come up with ideas for what to post on social media profiles - Facebook, Twitter, Instagram, etc., this slide deck should be a BIG help. Comment to let me know what you think, and please share it with your friends and colleagues as I think it could become a key resource for brands. The list is also available at http://www.socialmediacontentideas.com/ Thanks! Andrew.
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101 Social Media Content Ideas for Business
- 2. 1. SHARE FEEL-GOOD QUOTES
- 3. 2. SHARE FAN CONTENT
- 4. 3. RUN AND PROMOTE CONTESTS
- 5. 4. CELEBRATE LITTLE-KNOWN “HOLIDAYS”
- 6. 5. PARTNER WITH WELL-KNOWN PERSONALITIES TO PROMOTE PRODUCTS
- 7. 6. BE A BEACON OF INSPIRATION
- 8. 7. USE HUMOR
- 9. 8. HAVE A FAN OF THE WEEK
- 10. 9. ASK OPEN QUESTIONS
- 11. 10. GENERATE BUZZ FOR NEW PRODUCTS
- 12. 11. MATCH YOUR CONTENT TO THE SEASONS
- 13. 12. POST LINKS TO USEFUL BLOG POSTS
- 14. 13. PROMOTE YOUR OTHER SOCIAL PROFILES
- 15. 14. PROMOTE YOUR OTHER SOCIAL PROFILES
- 16. 15. ASK CLOSED QUESTIONS (A/B, YES/NO)
- 17. 16. CELEBRATE BUSINESS GROWTH AND SUCCESS
- 18. 17. SHARE OFFERS AND PROMOTIONS
- 19. 18. COMMENT ON RELEVANT, TOPICAL EVENTS
- 20. 19. PUBLICLY ANNOUNCE CONTEST WINNERS
- 21. 20. SHARE A PHOTO COLLAGE
- 22. 21. SHARE A PHOTO COLLAGE
- 23. 22. SHOW CUSTOMERS USING YOUR PRODUCTS
- 24. 23. SHOW CUSTOMERS USING YOUR PRODUCTS
- 25. 24. SHOW CUSTOMERS USING YOUR PRODUCTS
- 26. 25. “FLASHBACK” TO EVENTS IN YOUR BIZ LIFE
- 27. 26. HOST “INSTANT WIN”, QUICK-FIRE CONTESTS
- 28. 27. HOST A VIRTUAL CELEBRATION OR EVENT
- 29. 28. ASK FANS TO CAPTION A PHOTO
- 30. 29. SHARE A FACT OR INSIGHT ABOUT YOUR BIZ
- 31. 30. THEME CONTENT WITH A TOPIC OF THE WEEK
- 32. 31. SHARE VISUAL DATA AND CHARTS
- 33. 32. SHOWCASE CONTEST ENTRIES IN A GALLERY
- 34. 33. ASK USERS TO CONTRIBUTE PHOTOS
- 35. 34. POST A QUICK QUIZ OR BRAIN TEASER
- 36. 35. PLAY WITH WORDS AND LANGUAGE
- 37. 36. TAKE PART IN TRENDING CAMPAIGNS
- 38. 37. POST A PHOTO OF THE DAY
- 39. 38. TALK ABOUT YOUR COMPANY’S ROOTS
- 40. 39. TRY A SIMPLE “LIKE IF…” POST
- 41. 40. SHARE WHAT INSPIRES YOU
- 42. 41. ADVERTISE JOB OPENINGS
- 43. 42. RE-PURPOSE CONTENT FROM OTHER NETWORKS
- 44. 43. CELEBRATE PUBLIC HOLIDAYS
- 45. 44. INTERVIEW EXPERTS WITHIN YOUR INDUSTRY
- 46. 45. ASK YOUR AUDIENCE FOR FEEDBACK
- 47. 46. HAVE A PRODUCT OF THE WEEK
- 48. 47. SHOW BEHIND-THE-SCENES AT YOUR OFFICE
- 49. 47. PROVIDE “LIVE UPDATES” FROM EVENTS
- 50. 49. TURN BACK TIME (#TBT)
- 51. 50. SHOW OFF AWARDS AND ACHIEVEMENTS
- 52. 51. PROMOTE A LIVE STREAM OR WEBINAR
- 53. 52. SHARE A MINI-INFOGRAPHIC
- 54. 53. … OR A SNAPSHOT OF A LARGER ONE
- 55. 54. SHARE COOL LINKS TO CONTENT BY OTHERS
- 56. 55. INTEGRATE WIDELY POPULAR HASHTAGS
- 57. 56. SHARE SOMETHING CUTE – AN “AWW” MOMENT
- 58. 57. ASK YOUR FANS TO GET CREATIVE
- 59. 58. GIVE SOMETHING AWAY FOR FREE
- 60. 59. MOTIVATE FANS WITH A MORNING “PICK ME UP”
- 61. 60. ASK FANS HOW THEY ARE FEELING
- 62. 61. RUN A POLL TO GAUGE OPINION
- 63. 62. SHARE A TRENDING MEME
- 64. 63. OFFER A “PIN FOR LATER” LINK
- 65. 65. POST SOMETHING VISUALLY ARTISTIC
- 66. 65. CHALLENGE YOUR FANS TO TAKE A PLEDGE
- 67. 66. POST SOMETHING SHOCKING
- 68. 67. SHARE AN EXCLUSIVE COUPON
- 69. 68. EXPLAIN A PROCESS STEP-BY-STEP
- 70. 69. USE A DIAGRAM TO EXPLAIN AN IMAGE
- 71. 70. PROMOTE YOUR EMAIL NEWSLETTER
- 72. 71. SHARE POST-WORTHY CONTENT FROM FANS
- 73. 72. SHARE ALT USES (“HACKS” FOR PRODUCTS
- 74. 73. ASK FANS TO SHARE A STATUS
- 75. 74. REMIND FANS TO RE-VISIT YOUR PAGE REGULARLY
- 76. 75. POST A “LIKE FOR” OR “SHARE” FOR POLL
- 77. 76. SHARE SOME WORDS OF WISDOM
- 78. 77. ASK FANS TO TAG A FRIEND
- 79. 78. TAP INTO THE POWER OF NOSTALGIA
- 80. 79. SHOW THE HUMAN FACES BEHIND YOUR BRAND
- 81. 80. ASK A “TRUE OR FALSE” QUESTION
- 82. 81. INVITE FANS TO EXPERIENCE WITH YOU
- 83. 82. ASK FOR INPUT ON PRODUCT DEVELOPMENT
- 84. 83. BRING FANS WITH YOU: SHOW THEM YOUR VIEW
- 85. 84. TELL THE STORY OF A DAY WITH PHOTOS
- 86. 85. USE CUSTOM-BUILT GRAPHICS FOR AN EDGE
- 87. 86. TAKE A SELFIE…
- 88. 87. … AND INVITE FANS TO DO THE SAME
- 89. 88. TEASE A BIG ANNOUNCEMENT WITH A COUNTDOWN…
- 90. 89. … AND ASK FANS TO GUESS WHAT IT MIGHT BE!
- 91. 90. SHARE A CUSTOMER TESTIMONIAL
- 92. 91. TEASE INFORMATION BEHIND A LINK
- 93. 92. ANNOUNCE WEBSITE AND BRANDING RE-DESIGNS
- 94. 93. SHARE A CARTOON STRIP
- 95. 94. HOST (AND PROMOTE) A TWITTER CHAT
- 96. 95. SHOUT ABOUT SOMETHING SUPER IMPORTANT
- 97. 96. CATEGORISE AND BRAND YOUR CONTENT BY TYPE
- 98. 97. INVITE STAFF TO PROVIDE PERSONAL RECOMMENDATIONS
- 99. 98. LIVEN UP “BORING” TOPICS BY PAIRING THEM WITH LIGHT-HEARTED STUFF
- 100. 99. WHEN HICCUPS OCCUR, REASSURE CUSTOMERS
- 101. 100. CELEBRATE THE WEEKEND WITH #TGIF
- 102. 101. SHARE (OR CREATE) AN ANIMATED GIF