SlideShare a Scribd company logo
t
1001things.org
Business plan
An initiative by
Our Vision
1001 things to do in North Bengal, North East India and Bhutan is an initiative by
Inspiria Knowledge Campus to bring forward:
 State-of-the-art tourism portal for North Bengal and nearby areas.
 Portal with all the information, details, tips, images, videos, suggested trips, culture,
legal and transport options available in the region.
 Cool facts about around North-East India.
Popular food joints & delicacies of the region.
Current Business Position
With over 100 places covered so far, we have put together a state-of-the-art tourism
portal for North Bengal and nearby areas.
This portal almost includes :
• All the information about places covered.
• Details about the place & spot.
• Tips & hacks for cool nearby destinations.
• HD location images & videos.
• Suggested trips, culture, legal and transport options available in the region.
It is a go-to website for anyone visiting this region.
Current Business Position
• Last year we published Calendar for 2014 and are in the process to develop
the 2015 Calendar.
• We have also developed postcards from the existing content.
Problem vs Opportunities
Any tourist coming outside the region has no idea
about:
• Exactly which place to visit.
• Where to find the best accommodation.
• Best travel options
• Best food joints.
Problem vs Opportunities
• These pain points can be solved if tourists have access to all the information
before hand of their travel.
• This will enable them to travel independently without any external expenses.
Goals & Objectives
• Our short-term goal is to launch a magazine on travel and tourism with the details of the
places researched under 1001things till date.
• In the coming days 1001things will be an encyclopaedia for the tourists visiting this
region.
From the commercial perspective, 1001things will become a fantastic media
platform to advertise for:
• Hotels
• Tour Operators
• Food joints, new tour attractions etc.
Therefore, we can actually have a good level of earning from advertising and lead
generation services.
Goals & Objectives
Another recent objective is to launch Travel App which is a step ahead toward the
promoting Tourism in North Bengal, Sikkim and Bhutan. This application will be an
informative guide for National and International Travelers to this region as well as
will help in generating economy in the region.
Competition
1001things.org is the only social venture of its kind in entire North Bengal that aims to
boost & promote the tourism of this region by providing the best content & values to the
tourist helping them explore the scenic beauty in the best way.
Till date no other venture has comp up with such a mission to promote NB tourism
socially so 1001things.org's sole competitor is itself 1001things.org
Financial Plan/Fund Model
We wish to initiate the process of developing 1001things.org as a complete
tourist E-guide given we partnership with entrepreneurs having similar vision for
this region. This involve:
• Running the business in a lean framework.
• Learning new skills, ability to liaise and interact with different stakeholder.
• Position the venture as a “friend of the region” and
• Eventually ability to interact with customers!
Resource & Requirement
• Contributors (Photographs & Textual Content)
• Capital
• Printing Partner
• Marketing Agency
Thank Youwww.1001things.org

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1001 Things About North Bengal , North East India & Bhutan - Business Plan

  • 2. Our Vision 1001 things to do in North Bengal, North East India and Bhutan is an initiative by Inspiria Knowledge Campus to bring forward:  State-of-the-art tourism portal for North Bengal and nearby areas.  Portal with all the information, details, tips, images, videos, suggested trips, culture, legal and transport options available in the region.  Cool facts about around North-East India. Popular food joints & delicacies of the region.
  • 3. Current Business Position With over 100 places covered so far, we have put together a state-of-the-art tourism portal for North Bengal and nearby areas. This portal almost includes : • All the information about places covered. • Details about the place & spot. • Tips & hacks for cool nearby destinations. • HD location images & videos. • Suggested trips, culture, legal and transport options available in the region. It is a go-to website for anyone visiting this region.
  • 4. Current Business Position • Last year we published Calendar for 2014 and are in the process to develop the 2015 Calendar. • We have also developed postcards from the existing content.
  • 5. Problem vs Opportunities Any tourist coming outside the region has no idea about: • Exactly which place to visit. • Where to find the best accommodation. • Best travel options • Best food joints.
  • 6. Problem vs Opportunities • These pain points can be solved if tourists have access to all the information before hand of their travel. • This will enable them to travel independently without any external expenses.
  • 7. Goals & Objectives • Our short-term goal is to launch a magazine on travel and tourism with the details of the places researched under 1001things till date. • In the coming days 1001things will be an encyclopaedia for the tourists visiting this region. From the commercial perspective, 1001things will become a fantastic media platform to advertise for: • Hotels • Tour Operators • Food joints, new tour attractions etc. Therefore, we can actually have a good level of earning from advertising and lead generation services.
  • 8. Goals & Objectives Another recent objective is to launch Travel App which is a step ahead toward the promoting Tourism in North Bengal, Sikkim and Bhutan. This application will be an informative guide for National and International Travelers to this region as well as will help in generating economy in the region.
  • 9. Competition 1001things.org is the only social venture of its kind in entire North Bengal that aims to boost & promote the tourism of this region by providing the best content & values to the tourist helping them explore the scenic beauty in the best way. Till date no other venture has comp up with such a mission to promote NB tourism socially so 1001things.org's sole competitor is itself 1001things.org
  • 10. Financial Plan/Fund Model We wish to initiate the process of developing 1001things.org as a complete tourist E-guide given we partnership with entrepreneurs having similar vision for this region. This involve: • Running the business in a lean framework. • Learning new skills, ability to liaise and interact with different stakeholder. • Position the venture as a “friend of the region” and • Eventually ability to interact with customers!
  • 11. Resource & Requirement • Contributors (Photographs & Textual Content) • Capital • Printing Partner • Marketing Agency