Digitla marketing for a salon is not an easy task. Most salon owners are busy managing people or doing some of the client work themselves.
Here are 10 ways to unlimited content for your salon.
Are You a Freelancer? Here's Why You Should Stop Acting Like OneVirginia Bautista
To thrive as a freelancer, you need to think and act like an entrepreneur, not as a freelancer. Here are 5 ways to do this and how it will help you succeed. This is based on this article: https://www.linkedin.com/pulse/you-freelancer-heres-why-should-stop-acting-like-one-bautista
Жак Базен, Saxion University - Створення бізнесу на вартісних ланцюжкахOleksandra Tryboi
У своєму виступі на Нідерландсько-українському форумі "Ринок біопалива в Україні: крок назустріч енергетичній незалежності" Жак Базен з Саксонського університету поділився корисною інформацією про те, як побудувати бізнес-модель на основі міжнародного партнерства.
Are You a Freelancer? Here's Why You Should Stop Acting Like OneVirginia Bautista
To thrive as a freelancer, you need to think and act like an entrepreneur, not as a freelancer. Here are 5 ways to do this and how it will help you succeed. This is based on this article: https://www.linkedin.com/pulse/you-freelancer-heres-why-should-stop-acting-like-one-bautista
Жак Базен, Saxion University - Створення бізнесу на вартісних ланцюжкахOleksandra Tryboi
У своєму виступі на Нідерландсько-українському форумі "Ринок біопалива в Україні: крок назустріч енергетичній незалежності" Жак Базен з Саксонського університету поділився корисною інформацією про те, як побудувати бізнес-модель на основі міжнародного партнерства.
11 coins that makes billions in business - ARISE ROBYArise Roby
These 11 coins can turn your kick start business to become a giant to earn billions in this competitive world.It makes one to come up hurdles and lead everyone.
What Is An Elevator Pitch And How To Write OneNishant Arora
Imagine meeting a really important person in an elevator.
What do you do?
You always wanted to tell this guy or girl about what you do, what you are or maybe just show off.
Here's the catch.
That person is really busy and maybe you won't meet him again in a situation like this when he has nothing to do in the time he is with you or worse you might never meet him at all.
This is where an Elevator Pitch comes into picture.
Sell Yourself. Say More With Less Words.
How to build your own successful business
Ongoing residual income (passive income)
Time freedom with financial freedom
Shopping Annuity
Be an entrepreneur
Work from home
Own a proven franchise business with low cost and low risk
Rich dad, poor dad
Create Your Elevator Pitch - Pat Drew and Ivy ExecIvy Exec
Unless you can communicate your value quickly and in a compelling way, you are letting opportunities pass you by. Would you knowingly give up an opportunity for the perfect job or fantastic assignment? That is what you are doing if you do not have at your fingertips a well-practiced, very brief statement of who you are, what you are up to and what a UNIQUE contribution you make.
No matter how experienced and polished we are, most of us from time to time pass up opportunities to let others know who we are and what a unique contribution we make. We fail to get the conversation started which can lead to new positions and assignments.
In this webinar, you will actively participate and "log out" with a new statement of who you are and your value. In this session, you will learn:
- How to communicate your value in a compelling way in 20 seconds.
- Four key questions to answer, to engage anyone anywhere, anytime – in YOU!
- To craft, practice and perfect your own Elevator Pitch.
- How do to make yourself interesting, memorable and start the conversation, which will open doors for you.
Pat Drew’s areas of expertise include top-level coaching, senior team alignment and preparing executives and organizations for transitions. For over twenty years, she has coached executives in the media, pharmaceutical companies, consumer product companies, financial and professional services, real estate, communications, not-for-profit organizations and academia.
Pat’s experience in helping executives achieve strong business results was acquired as Director in Human Resources at The New York Times for 20 years, as Manager of Training at the New York Psychiatric Institute of Columbia University and, most recently, with Guttman Development Strategies, a leadership-development firm.
If you have decided to take on your own copywriting—whether it’s simple blog posts or
writing articles for industry publications—there are a few rules you need to follow. One of the
most crucial rules of copywriting for your own business is to force yourself not to write
inwardly.
Growing your coaching business online can be challenging but it does not have to be. In this training, I share with you exactly what you need to grow your online coaching business.
Copywriting Tips: Copywriting YOU Can DoAngela Booth
Online copywriting course: you can write copy, even if you're not a copywriter. You can write advertising for your own business, and for your clients. Here are some easy copywriting tips which will help: discover the copywriter's mindset and copywriting formats
Advertising Headlines That Will Make You RichBruce Peck
This guide shows you how to make powerful headlines that are proven to drive traffic and increase sales. Learn what motivates people and how to capitalize on it with your ad copy.
5 copywriting tips every entrepreneur should knowSimon Knight
Copywriting is a skill that every business owner and entrepreneur must spend some time on improving. It can take a boring, unprofitable piece of marketing and turn it into something that prospects buy from time and time again. This is a skill that you can learn rather than waiting on a copywriter.
Here are 5 tips to improve your copywriting skill.
10 Questions to Ask Before Building a New Beauty Salon WebsiteOheine E. Porter
Digitla marketing for a salon is not an easy task. Most salon owners are busy managing people or doing some of the client work themselves.
Here are 10 questions to ask before building a new beauty salon website.
Digitla marketing for a salon is not an easy task. Most salon owners are busy managing people or doing some of the client work themselves.
Here are 8 ways you can be hurting your salon branding.
Digitla marketing for a salon is not an easy task. Most salon owners are busy managing people or doing some of the client work themselves.
Here are 7 ways to get hair clients fast.
11 coins that makes billions in business - ARISE ROBYArise Roby
These 11 coins can turn your kick start business to become a giant to earn billions in this competitive world.It makes one to come up hurdles and lead everyone.
What Is An Elevator Pitch And How To Write OneNishant Arora
Imagine meeting a really important person in an elevator.
What do you do?
You always wanted to tell this guy or girl about what you do, what you are or maybe just show off.
Here's the catch.
That person is really busy and maybe you won't meet him again in a situation like this when he has nothing to do in the time he is with you or worse you might never meet him at all.
This is where an Elevator Pitch comes into picture.
Sell Yourself. Say More With Less Words.
How to build your own successful business
Ongoing residual income (passive income)
Time freedom with financial freedom
Shopping Annuity
Be an entrepreneur
Work from home
Own a proven franchise business with low cost and low risk
Rich dad, poor dad
Create Your Elevator Pitch - Pat Drew and Ivy ExecIvy Exec
Unless you can communicate your value quickly and in a compelling way, you are letting opportunities pass you by. Would you knowingly give up an opportunity for the perfect job or fantastic assignment? That is what you are doing if you do not have at your fingertips a well-practiced, very brief statement of who you are, what you are up to and what a UNIQUE contribution you make.
No matter how experienced and polished we are, most of us from time to time pass up opportunities to let others know who we are and what a unique contribution we make. We fail to get the conversation started which can lead to new positions and assignments.
In this webinar, you will actively participate and "log out" with a new statement of who you are and your value. In this session, you will learn:
- How to communicate your value in a compelling way in 20 seconds.
- Four key questions to answer, to engage anyone anywhere, anytime – in YOU!
- To craft, practice and perfect your own Elevator Pitch.
- How do to make yourself interesting, memorable and start the conversation, which will open doors for you.
Pat Drew’s areas of expertise include top-level coaching, senior team alignment and preparing executives and organizations for transitions. For over twenty years, she has coached executives in the media, pharmaceutical companies, consumer product companies, financial and professional services, real estate, communications, not-for-profit organizations and academia.
Pat’s experience in helping executives achieve strong business results was acquired as Director in Human Resources at The New York Times for 20 years, as Manager of Training at the New York Psychiatric Institute of Columbia University and, most recently, with Guttman Development Strategies, a leadership-development firm.
If you have decided to take on your own copywriting—whether it’s simple blog posts or
writing articles for industry publications—there are a few rules you need to follow. One of the
most crucial rules of copywriting for your own business is to force yourself not to write
inwardly.
Growing your coaching business online can be challenging but it does not have to be. In this training, I share with you exactly what you need to grow your online coaching business.
Copywriting Tips: Copywriting YOU Can DoAngela Booth
Online copywriting course: you can write copy, even if you're not a copywriter. You can write advertising for your own business, and for your clients. Here are some easy copywriting tips which will help: discover the copywriter's mindset and copywriting formats
Advertising Headlines That Will Make You RichBruce Peck
This guide shows you how to make powerful headlines that are proven to drive traffic and increase sales. Learn what motivates people and how to capitalize on it with your ad copy.
5 copywriting tips every entrepreneur should knowSimon Knight
Copywriting is a skill that every business owner and entrepreneur must spend some time on improving. It can take a boring, unprofitable piece of marketing and turn it into something that prospects buy from time and time again. This is a skill that you can learn rather than waiting on a copywriter.
Here are 5 tips to improve your copywriting skill.
10 Questions to Ask Before Building a New Beauty Salon WebsiteOheine E. Porter
Digitla marketing for a salon is not an easy task. Most salon owners are busy managing people or doing some of the client work themselves.
Here are 10 questions to ask before building a new beauty salon website.
Digitla marketing for a salon is not an easy task. Most salon owners are busy managing people or doing some of the client work themselves.
Here are 8 ways you can be hurting your salon branding.
Digitla marketing for a salon is not an easy task. Most salon owners are busy managing people or doing some of the client work themselves.
Here are 7 ways to get hair clients fast.
Digitla marketing for a salon is not an easy task. Most salon owners are busy managing people or doing some of the client work themselves.
Here are 5 ways to build clientele booth rent.
Digitla marketing for a salon is not an easy task. Most salon owners are busy managing people or doing some of the client work themselves.
Here are 5 salon snacks for clients that they will love.
Digitla marketing for a salon is not an easy task. Most salon owners are busy managing people or doing some of the client work themselves.
Here is why you HATE digital marketing.
Digitla marketing for a salon is not an easy task. Most salon owners are busy managing people or doing some of the client work themselves.
Here are Marketing strategy tips for cosmetic products.
Marketing Mistakes that cause New Salons to FailOheine E. Porter
Digitla marketing for a salon is not an easy task. Most salon owners are busy managing people or doing some of the client work themselves.
Here are Marketing mistakes that cause new salons to fail.
Digitla marketing for a salon is not an easy task. Most salon owners are busy managing people or doing some of the client work themselves.
Here is How do i brand for more loyal customers.
Videos are more engaging, more memorable, and more popular than any other type of content out there. That’s why it’s estimated that 82% of consumer traffic will come from videos by 2025.
And with videos evolving from landscape to portrait and experts promoting shorter clips, one thing remains constant – our brains LOVE videos.
So is there science behind what makes people absolutely irresistible on camera?
The answer: definitely yes.
In this jam-packed session with Stephanie Garcia, you’ll get your hands on a steal-worthy guide that uncovers the art and science to being irresistible on camera. From body language to words that convert, she’ll show you how to captivate on command so that viewers are excited and ready to take action.
Mastering Local SEO for Service Businesses in the AI Era is tailored specifically for local service providers like plumbers, dentists, and others seeking to dominate their local search landscape. This session delves into leveraging AI advancements to enhance your online visibility and search rankings through the Content Factory model, designed for creating high-impact, SEO-driven content. Discover the Dollar-a-Day advertising strategy, a cost-effective approach to boost your local SEO efforts and attract more customers with minimal investment. Gain practical insights on optimizing your online presence to meet the specific needs of local service seekers, ensuring your business not only appears but stands out in local searches. This concise, action-oriented workshop is your roadmap to navigating the complexities of digital marketing in the AI age, driving more leads, conversions, and ultimately, success for your local service business.
Key Takeaways:
Embrace AI for Local SEO: Learn to harness the power of AI technologies to optimize your website and content for local search. Understand the pivotal role AI plays in analyzing search trends and consumer behavior, enabling you to tailor your SEO strategies to meet the specific demands of your target local audience. Leverage the Content Factory Model: Discover the step-by-step process of creating SEO-optimized content at scale. This approach ensures a steady stream of high-quality content that engages local customers and boosts your search rankings. Get an action guide on implementing this model, complete with templates and scheduling strategies to maintain a consistent online presence. Maximize ROI with Dollar-a-Day Advertising: Dive into the cost-effective Dollar-a-Day advertising strategy that amplifies your visibility in local searches without breaking the bank. Learn how to strategically allocate your budget across platforms to target potential local customers effectively. The session includes an action guide on setting up, monitoring, and optimizing your ad campaigns to ensure maximum impact with minimal investment.
Mastering Local SEO for Service Businesses in the AI Era is tailored specifically for local service providers like plumbers, dentists, and others seeking to dominate their local search landscape. This session delves into leveraging AI advancements to enhance your online visibility and search rankings through the Content Factory model, designed for creating high-impact, SEO-driven content. Discover the Dollar-a-Day advertising strategy, a cost-effective approach to boost your local SEO efforts and attract more customers with minimal investment. Gain practical insights on optimizing your online presence to meet the specific needs of local service seekers, ensuring your business not only appears but stands out in local searches. This concise, action-oriented workshop is your roadmap to navigating the complexities of digital marketing in the AI age, driving more leads, conversions, and ultimately, success for your local service business.
Key Takeaways:
Embrace AI for Local SEO: Learn to harness the power of AI technologies to optimize your website and content for local search. Understand the pivotal role AI plays in analyzing search trends and consumer behavior, enabling you to tailor your SEO strategies to meet the specific demands of your target local audience. Leverage the Content Factory Model: Discover the step-by-step process of creating SEO-optimized content at scale. This approach ensures a steady stream of high-quality content that engages local customers and boosts your search rankings. Get an action guide on implementing this model, complete with templates and scheduling strategies to maintain a consistent online presence. Maximize ROI with Dollar-a-Day Advertising: Dive into the cost-effective Dollar-a-Day advertising strategy that amplifies your visibility in local searches without breaking the bank. Learn how to strategically allocate your budget across platforms to target potential local customers effectively. The session includes an action guide on setting up, monitoring, and optimizing your ad campaigns to ensure maximum impact with minimal investment.
The Secret to Engaging Modern Consumers: Journey Mapping and Personalization
In today's digital landscape, understanding the customer's journey and delivering personalized experiences are paramount. This masterclass delves into the art of consumer journey mapping, a powerful technique that visualizes the entire customer experience across touchpoints. Attendees will learn how to create detailed journey maps, identify pain points, and uncover opportunities for optimization. The presentation also explores personalization strategies that leverage data and technology to tailor content, products, and experiences to individual customers. From real-time personalization to predictive analytics, attendees will gain insights into cutting-edge approaches that drive engagement and loyalty.
Key Takeaways:
Current consumer landscape; Steps to mapping an effective consumer journey; Understanding the value of personalization; Integrating mapping and personalization for success; Brands that are getting It right!; Best Practices; Future Trends
Is AI-Generated Content the Future of Content Creation?Cut-the-SaaS
Discover the transformative power of AI in content creation with our presentation, "Is AI-Generated Content the Future of Content Creation?" by Puran Parsani, CEO & Editor of Cut-The-SaaS. Learn how AI-generated content is revolutionizing marketing, publishing, education, healthcare, and finance by offering unprecedented efficiency, creativity, and scalability.
Understanding
AI-Generated Content:
AI-generated content includes text, images, videos, and audio produced by AI without direct human involvement. This technology leverages large datasets to create contextually relevant and coherent material, streamlining content production.
Key Benefits:
Content Creation: Rapidly generate high-quality content for blogs, articles, and social media.
Brainstorming: AI simulates conversations to inspire creative ideas.
Research Assistance: Efficiently summarize and research information.
Market Insights:
The content marketing industry is projected to grow to $17.6 billion by 2032, with AI-generated content expected to dominate over 55% of the market.
Case Study: CNET’s AI Content Controversy:
CNET’s use of AI for news articles led to public scrutiny due to factual inaccuracies, highlighting the need for transparency and human oversight.
Benefits Across Industries:
Marketing: Personalize content at scale and optimize engagement with predictive analytics.
Publishing: Automate content creation for faster publication cycles.
Education: Efficiently generate educational materials.
Healthcare: Create accurate content for patients and professionals.
Finance: Produce timely financial content for decision-making.
Challenges and Ethical Considerations:
Transparency: Disclose AI use to maintain trust.
Bias: Address potential AI biases with diverse datasets.
SEO: Ensure AI content meets SEO standards.
Quality: Maintain high standards to prevent misinformation.
Conclusion:
AI-generated content offers significant benefits in efficiency, personalization, and scalability. However, ethical considerations and quality assurance are crucial for responsible use. Explore the future of content creation with us and see how AI is transforming various industries.
Connect with Us:
Follow Cut-The-SaaS on LinkedIn, Instagram, YouTube, Twitter, and Medium. Visit cut-the-saas.com for more insights and resources.
When most people in the industry talk about online or digital reputation management, what they're really saying is Google search and PPC. And it's usually reactive, left dealing with the aftermath of negative information published somewhere online. That's outdated. It leaves executives, organizations and other high-profile individuals at a high risk of a digital reputation attack that spans channels and tactics. But the tools needed to safeguard against an attack are more cybersecurity-oriented than most marketing and communications professionals can manage. Business leaders Leaders grasp the importance; 83% of executives place reputation in their top five areas of risk, yet only 23% are confident in their ability to address it. To succeed in 2024 and beyond, you need to turn online reputation on its axis and think like an attacker.\
Key Takeaways:
- New framework for examining and safeguarding an online reputation
- Tools and techniques to keep you a step ahead
- Practical examples that demonstrate when to act, how to act and how to recover
For too many years marketing and sales have operated in silos...while in some forward thinking companies, the two organizations work together to drive new opportunity development and revenue. This session will explore the lessons learned in that beautiful dance that can occur when marketing and sales work together...to drive new opportunity development, account expansion and customer satisfaction.
No, this is not a conversation about MQLs and SQLs. Instead we will focus on a framework that allows the two organizations to drive company success together.
The digital marketing industry is changing faster than ever and those who don’t adapt with the times are losing market share. Where should marketers be focusing their efforts? What strategies are the experts seeing get the best results? Get up-to-speed with the latest industry insights, trends and predictions for the future in this panel discussion with some leading digital marketing experts.
Influencer marketing isn't just for big brands or consumer products anymore. In 2024, marketers face hurdles like escalating paid channel costs, diminishing organic reach, and building trust in their ideal customer accounts. This session offers practical ways to bring influencer marketing into your organization, to provide cost-effective access to niche audiences, countering budget constraints and rising CPMs. We'll discuss the impact of social algorithms on reach, the trust deficit in traditional advertising and how influencer partnerships offer genuine connections with audiences. Attendees will gain actionable insights to integrate influencer marketing into their strategies, leveraging influencers for impactful campaigns in both B2B and B2C environments. Join us to unlock the potential of influencers in navigating the evolving marketing landscape of 2024 and driving meaningful business growth.
Key Takeaways:
- Educate on the various types of influence we can use as marketers
- Establish the problems that make influencers a priority
- Walk through some practical tactics on HOW to run a program leveraging several of these influence channels
In this presentation, Danny Leibrandt explains the impact of AI on SEO and what Google has been doing about it. Learn how to take your SEO game to the next level and win over Google with his new strategy anyone can use. Get actionable steps to rank your name, your business, and your clients on Google - the right way.
Key Takeaways:
1. Real content is king
2. Find ways to show EEAT
3. Repurpose across all platforms
In this presentation, Danny Leibrandt explains the impact of AI on SEO and what Google has been doing about it. Learn how to take your SEO game to the next level and win over Google with his new strategy anyone can use. Get actionable steps to rank your name, your business, and your clients on Google - the right way.
Key Takeaways:
1. Real content is king
2. Find ways to show EEAT
3. Repurpose across all platforms
Core Web Vitals SEO Workshop - improve your performance [pdf]Peter Mead
Core Web Vitals to improve your website performance for better SEO results with CWV.
CWV Topics include:
- Understanding the latest Core Web Vitals including the significance of LCP, INP and CLS + their impact on SEO
- Optimisation techniques from our experts on how to improve your CWV on platforms like WordPress and WP Engine
- The impact of user experience and SEO
The What, Why & How of 3D and AR in Digital CommercePushON Ltd
Vladimir Mulhem has over 20 years of experience in commercialising cutting edge creative technology across construction, marketing and retail.
Previously the founder and Tech and Innovation Director of Creative Content Works working with the likes of Next, John Lewis and JD Sport, he now helps retailers, brands and agencies solve challenges of applying the emerging technologies 3D, AR, VR and Gen AI to real-world problems.
In this webinar, Vladimir will be covering the following topics:
Applications of 3D and AR in Digital Commerce,
Benefits of 3D and AR,
Tools to create, manage and publish 3D and AR in Digital Commerce.
Top 3 Ways to Align Sales and Marketing Teams for Rapid GrowthDemandbase
In this session, Demandbase’s Stephanie Quinn, Sr. Director of Integrated and Digital Marketing, Devin Rosenberg, Director of Sales, and Kevin Rooney, Senior Director of Sales Development will share how sales and marketing shapes their day-to-day and what key areas are needed for true alignment.
Short video marketing has sweeped the nation and is the fastest way to build an online brand on social media in 2024. In this session you will learn:- What is short video marketing- Which platforms work best for your business- Content strategies that are on brand for your business- How to sell organically without paying for ads.
2. When creating content for your salon blog, you
might feel stuck. This could lead to posting the
same thing over and over again and eventually
becoming boring to your visitors. Here are ways to
diversify your content and never run out of what to
post again
13. Who I am
1
3
My name is Oheine “O” Porter. I have been working
in design & marketing since 7th grade. I founded
Oheine.com with the idea that the best marketer wins.
(Mainly work with beauty businesses)
Never had my eyebrows done.