The document provides 10 tips for making marketing writing easier and more fun. It suggests establishing a daily writing schedule, silencing your inner critic, doing warm-up exercises before writing, following a step-by-step process, letting your inner editor edit after writing, getting feedback, reading good online writing, spending more time writing, going easy on yourself, and remembering that practice improves writing skills. It promotes an upcoming course on creating engaging online content and provides testimonials about the author's writing expertise.
How to Create Attention Grabbing HeadlinesGwyneth Orford
Writing headlines can be tough, especially good ones that attract people to click on your page, post or website. Take a look at 10 great ideas for attention-grabbing headlines.
10 Awesome Ideas To Write Introduction Paragraph For BlogPostSunita Biddu
10 powerful ideas with examples to write great introduction paragraph for your blog post and content. SEO optimize as well as engage and hook your readers with meaningful and strong opening of your content.
Top tips to find out why it's important to blog; different types of blog posts; different styles of headline; and 12-step formula for writing a great post.
How to Create Attention Grabbing HeadlinesGwyneth Orford
Writing headlines can be tough, especially good ones that attract people to click on your page, post or website. Take a look at 10 great ideas for attention-grabbing headlines.
10 Awesome Ideas To Write Introduction Paragraph For BlogPostSunita Biddu
10 powerful ideas with examples to write great introduction paragraph for your blog post and content. SEO optimize as well as engage and hook your readers with meaningful and strong opening of your content.
Top tips to find out why it's important to blog; different types of blog posts; different styles of headline; and 12-step formula for writing a great post.
Write My Essay. Few things cause anxiety at a level quite like staring at a blank page knowing that you have to produce an Essay out of thin air. Find more here: https://writepass.com/journal/Write-My-Essay/
10 Things I Wish I Had Learned When I Began FreelancingnDash Marketing
If someone had told me the way things were going to be when I first started freelancing, I wouldn’t have stumbled so many times. Here are 10 things freelance writers can learn from a seasoned freelancer.
Your business blog may be the most important online asset your company has. A blog is used to discuss topics relevant to your industry and issues your target audience experiences with solutions offered by your business.
Don't just have a blog, have a good blog.
This presentation is from the Communications FastTrack - NACBA (National Association of Church Business Administration)
Managing your to do list just got easier thanks to Neuroscience. The Zeigarnik Effect shows us how we can plan our lives to feel less busy simply by thinking about the task list differently.
Presentation: Bright Shiny Alternatives: Instagram
In the first of two presentations about social platforms being overlooked by some brands, we take a close up look at Instagram. Presenter Michoel Ogince thinks your brand should be on it! Engagement on Instagram is 15x that of Facebook and a recent report considers the photo app the best media acquisition of the last five years. This session will explore the powerful emotional connection that Instagram establishes between brand and consumer, as well as best practices and social ROI.
10 kroków do wystąpienia na infoShare 2014. Kozieł i Stawiarski.Kamil Kozieł
Jak wygląda przygotowanie do wystąpienia na jednej z największych konferencji IT w Polsce? Nie jest to łatwe. Dlaczego więc to robimy? Cytując klasyków:
„Tu nie chodziło o pieniądze. Nigdy nie chodziło o pieniądze. Nawet kiedy chodziło o pieniądze, to jednak nie wyłącznie o nie. No, może trochę, ale przede wszystkim chodziło o coś, co krasnoludy nazywają craic - czystą rozkosz z tego, co człowiek robi, gdzie i z kim” :)
T. Pratchett
Write My Essay. Few things cause anxiety at a level quite like staring at a blank page knowing that you have to produce an Essay out of thin air. Find more here: https://writepass.com/journal/Write-My-Essay/
10 Things I Wish I Had Learned When I Began FreelancingnDash Marketing
If someone had told me the way things were going to be when I first started freelancing, I wouldn’t have stumbled so many times. Here are 10 things freelance writers can learn from a seasoned freelancer.
Your business blog may be the most important online asset your company has. A blog is used to discuss topics relevant to your industry and issues your target audience experiences with solutions offered by your business.
Don't just have a blog, have a good blog.
This presentation is from the Communications FastTrack - NACBA (National Association of Church Business Administration)
Managing your to do list just got easier thanks to Neuroscience. The Zeigarnik Effect shows us how we can plan our lives to feel less busy simply by thinking about the task list differently.
Presentation: Bright Shiny Alternatives: Instagram
In the first of two presentations about social platforms being overlooked by some brands, we take a close up look at Instagram. Presenter Michoel Ogince thinks your brand should be on it! Engagement on Instagram is 15x that of Facebook and a recent report considers the photo app the best media acquisition of the last five years. This session will explore the powerful emotional connection that Instagram establishes between brand and consumer, as well as best practices and social ROI.
10 kroków do wystąpienia na infoShare 2014. Kozieł i Stawiarski.Kamil Kozieł
Jak wygląda przygotowanie do wystąpienia na jednej z największych konferencji IT w Polsce? Nie jest to łatwe. Dlaczego więc to robimy? Cytując klasyków:
„Tu nie chodziło o pieniądze. Nigdy nie chodziło o pieniądze. Nawet kiedy chodziło o pieniądze, to jednak nie wyłącznie o nie. No, może trochę, ale przede wszystkim chodziło o coś, co krasnoludy nazywają craic - czystą rozkosz z tego, co człowiek robi, gdzie i z kim” :)
T. Pratchett
Organ process PowerPoint templates designed by skilled, experienced and professional graphic designers that are intended to solve the big issue of time consumption. These are fully editable slides and organized in a way to simplify the most complex topics and present it in an attractive manner. You can easily incorporate charts, diagrams and animations along with the content to these layouts in order to explore new technologies and trends of businesses in a unique way. All editable slides are digitally created to pinpoint and clarify the message, and summarize information regarding topic.
Scroll PowerPoint templates designed by skilled, experienced and professional graphic designers that are intended to solve the big issue of time consumption. These are fully editable slides and organized in a way to simplify the most complex topics and present it in an attractive manner. You can easily incorporate charts, diagrams and animations along with the content to these layouts in order to explore new technologies and trends of businesses in a unique way. All editable slides are digitally created to pinpoint and clarify the message, and summarize information regarding topic.
Brain PowerPoint templates designed by skilled, experienced and professional graphic designers that are intended to solve the big issue of time consumption. These are fully editable slides and organized in a way to simplify the most complex topics and present it in an attractive manner. You can easily incorporate charts, diagrams and animations along with the content to these layouts in order to explore new technologies and trends of businesses in a unique way. All editable slides are digitally created to pinpoint and clarify the message, and summarize information regarding topic.
Pills PowerPoint templates designed by skilled, experienced and professional graphic designers that are intended to solve the big issue of time consumption. These are fully editable slides and organized in a way to simplify the most complex topics and present it in an attractive manner. You can easily incorporate charts, diagrams and animations along with the content to these layouts in order to explore new technologies and trends of businesses in a unique way. All editable slides are digitally created to pinpoint and clarify the message, and summarize information regarding topic.
Level-up your writing skills in this session packed with tips from the world's leading copywriters. Britt will share the lastest research and best practices for writing more effective website copy, blog headlines, social media posts, email marketing messages, and more!
Blogging School - Getting Started as a Blogger for B2BKrista Kauppinen
Introduction to B2B blogging. A training session I've run a few times for B2B SaaS companies.
1. Why is blogging a great opportunity for B2B marketers
2. What makes a good blog post?
3. The blog post writing process
4. Blogging rules
5. Ways to get over writer’s block
6. Ideas and article types
7. The editing and publishing process
This presentation borrows heavily from ideas in: Everyone Writes by Ann Handley - an excellent book which I highly recommend.
13 Steps to Becoming a Bestselling Author - from Willamette Writer's Conferen...Tom Corson-Knowles
Want to become a bestselling author? In this presentation, Tom Corson-Knowles shares the 13 steps to becoming a best-selling author from coming up with book ideas to completing your manuscript, getting it published and creating an evergreen marketing campaign.
Richard McMunn provides 15 book writing and publishing tips for aspiring authors and writers. Get a free copy of Richard's book at http://www.Book4Free.co.uk
Writing for the Internet? You're doing it wrong.space150
You have your content plan. An editorial calendar. A campaign idea. Even a tagline. But how do you actually put those words together in a digital way that helps people grok them? Take a peek into how we tackle it at space150.
19 Tips That Will Make You a Networking MasterThe Muse
19 great ideas for how to make networking easier, more effective, and even more fun! Whether you're looking for a job or trying to get ahead at work, these tips will transform you into a networking master.
Blogging – you’ve been told it’s a good idea but why? And more importantly how?
In this webinar, you’ll learn why blogging should be central to your online marketing strategy. But we’ll keep the theory to a minimum and give you a practical guide to blogging success.
You’ll also get tips from top accounting bloggers and there’s free blog content for everyone who registers for the webinar. See you there!
What you’ll Learn
- Why blog?
- How to get ideas for blog posts
- Writing tips from our content team
- Recycling your blog content for a marketing boost
- Pro tips from top accounting bloggers
15 Essential Editing Tips Every Content Creator Needs to KnowCopyblogger.com
Has your brilliant content still not scored you that dream writing position, lucrative business partnership, or sweet recognition among your peers and target audience? It might be your editing. Check out these 15 editing tips to shine up your content and make it glow.
A riff I have been doing for couple of years about blogging. These are just my guidelines.
Was listening to Notorious BIG "Life After Death" and realized I had not put these commandments up on here.
AI-Powered Personalization: Principles, Use Cases, and Its Impact on CROVWO
In today’s era of AI, personalization is more than just a trend—it’s a fundamental strategy that unlocks numerous opportunities.
When done effectively, personalization builds trust, loyalty, and satisfaction among your users—key factors for business success. However, relying solely on AI capabilities isn’t enough. You need to anchor your approach in solid principles, understand your users’ context, and master the art of persuasion.
Join us as Sarjak Patel and Naitry Saggu from 3rd Eye Consulting unveil a transformative framework. This approach seamlessly integrates your unique context, consumer insights, and conversion goals, paving the way for unparalleled success in personalization.
Most small businesses struggle to see marketing results. In this session, we will eliminate any confusion about what to do next, solving your marketing problems so your business can thrive. You’ll learn how to create a foundational marketing OS (operating system) based on neuroscience and backed by real-world results. You’ll be taught how to develop deep customer connections, and how to have your CRM dynamically segment and sell at any stage in the customer’s journey. By the end of the session, you’ll remove confusion and chaos and replace it with clarity and confidence for long-term marketing success.
Key Takeaways:
• Uncover the power of a foundational marketing system that dynamically communicates with prospects and customers on autopilot.
• Harness neuroscience and Tribal Alignment to transform your communication strategies, turning potential clients into fans and those fans into loyal customers.
• Discover the art of automated segmentation, pinpointing your most lucrative customers and identifying the optimal moments for successful conversions.
• Streamline your business with a content production plan that eliminates guesswork, wasted time, and money.
The digital marketing industry is changing faster than ever and those who don’t adapt with the times are losing market share. Where should marketers be focusing their efforts? What strategies are the experts seeing get the best results? Get up-to-speed with the latest industry insights, trends and predictions for the future in this panel discussion with some leading digital marketing experts.
It's another new era of digital and marketers are faced with making big bets on their digital strategy. If you are looking at modernizing your tech stack to support your digital evolution, there are a few can't miss (often overlooked) areas that should be part of every conversation. We'll cover setting your vision, avoiding siloes, adding a democratized approach to data strategy, localization, creating critical governance requirements and more. Attendees will walk away with actions they can take into initiatives they are running today and consider for the future.
Core Web Vitals SEO Workshop - improve your performance [pdf]Peter Mead
Core Web Vitals to improve your website performance for better SEO results with CWV.
CWV Topics include:
- Understanding the latest Core Web Vitals including the significance of LCP, INP and CLS + their impact on SEO
- Optimisation techniques from our experts on how to improve your CWV on platforms like WordPress and WP Engine
- The impact of user experience and SEO
Unleash the power of UK SEO with Brand Highlighters! Our guide delves into the unique search landscape of Britain, equipping you with targeted strategies to dominate UK search engine results. Discover local SEO tactics, keyword magic for UK audiences, and mobile optimization secrets. Get your website seen by the right people and propel your brand to the top of UK searches.
To learn more: https://brandhighlighters.co.uk/blog/top-seo-agencies-uk/
Short video marketing has sweeped the nation and is the fastest way to build an online brand on social media in 2024. In this session you will learn:- What is short video marketing- Which platforms work best for your business- Content strategies that are on brand for your business- How to sell organically without paying for ads.
The What, Why & How of 3D and AR in Digital CommercePushON Ltd
Vladimir Mulhem has over 20 years of experience in commercialising cutting edge creative technology across construction, marketing and retail.
Previously the founder and Tech and Innovation Director of Creative Content Works working with the likes of Next, John Lewis and JD Sport, he now helps retailers, brands and agencies solve challenges of applying the emerging technologies 3D, AR, VR and Gen AI to real-world problems.
In this webinar, Vladimir will be covering the following topics:
Applications of 3D and AR in Digital Commerce,
Benefits of 3D and AR,
Tools to create, manage and publish 3D and AR in Digital Commerce.
Financial curveballs sent many American families reeling in 2023. Household budgets were squeezed by rising interest rates, surging prices on everyday goods, and a stagnating housing market. Consumers were feeling strapped. That sentiment, however, appears to be waning. The question is, to what extent?
To take the pulse of consumers’ feelings about their financial well-being ahead of a highly anticipated election, ThinkNow conducted a nationally representative quantitative survey. The survey highlights consumers’ hopes and anxieties as we move into 2024. Let's unpack the key findings to gain insights about where we stand.
The digital marketing industry is changing faster than ever and those who don’t adapt with the times are losing market share. Where should marketers be focusing their efforts? What strategies are the experts seeing get the best results? Get up-to-speed with the latest industry insights, trends and predictions for the future in this panel discussion with some leading digital marketing experts.
How to Run Landing Page Tests On and Off Paid Social PlatformsVWO
Join us for an exclusive webinar featuring Mariate, Alexandra and Nima where we will unveil a comprehensive blueprint for crafting a successful paid media strategy focused on landing page testing.With escalating costs in paid advertising, understanding how to maximize each visitor’s experience is crucial for retention and conversion.
This session will dive into the methodologies for executing and analyzing landing page tests within paid social channels, offering a blend of theoretical knowledge and practical insights.
The Pearmill team will guide you through the nuances of setting up and managing landing page experiments on paid social platforms. You will learn about the critical rules to follow, the structure of effective tests, optimal conversion duration and budget allocation.
The session will also cover data analysis techniques and criteria for graduating landing pages.
In the second part of the webinar, Pearmill will explore the use of A/B testing platforms. Discover common pitfalls to avoid in A/B testing and gain insights into analyzing A/B tests results effectively.
SEO as the Backbone of Digital MarketingFelipe Bazon
In this talk Felipe Bazon will share how him and his team at Hedgehog Digital share our journey of making C-Levels alike, specially CMOS realize that SEO is the backbone of digital marketing by showing how SEO can contribute to brand awareness, reputation and authority and above all how to use SEO to create more robust global marketing strategies.
When most people in the industry talk about online or digital reputation management, what they're really saying is Google search and PPC. And it's usually reactive, left dealing with the aftermath of negative information published somewhere online. That's outdated. It leaves executives, organizations and other high-profile individuals at a high risk of a digital reputation attack that spans channels and tactics. But the tools needed to safeguard against an attack are more cybersecurity-oriented than most marketing and communications professionals can manage. Business leaders Leaders grasp the importance; 83% of executives place reputation in their top five areas of risk, yet only 23% are confident in their ability to address it. To succeed in 2024 and beyond, you need to turn online reputation on its axis and think like an attacker.\
Key Takeaways:
- New framework for examining and safeguarding an online reputation
- Tools and techniques to keep you a step ahead
- Practical examples that demonstrate when to act, how to act and how to recover
3. Here are some tips to add more JOY and
EASE into your writing
Because when it’s
more fun to
WRITE, it’s more
fun to READ
4. TIP 1:
ESTABLISH
A WRITING
SCHEDULE
• Aim for at least
15 minutes a day
• Make it the same time
every day to create
rhythm and routine
• Give yourself plenty of
TIME to complete projects
– it takes the pressure off
and allows you to PLAY
with your words more
5. TIP 2:
SILENCE
YOUR INNER
CRITIC
You know the little
voice that whispers
your writing isn’t any
good and tries to edit
the words before
they’re even out of
your HEAD? Tell that
joker to take a hike.
6. Tip 3:
Kick off every writing session with a
creativity-sparking warm-up
" Word association
" Stream of consciousness
" Write “three wishes”
" Summarize the last book you
read or movie you watched
" Describe a recent event from
someone else’s perspective
" Write about the last dream
you had
" Write about WHY you can’t
write today
" Write a journal entry
" Or...?
7. Tip 4:
Make it easier on yourself
by following a logical step-by-step process
8.
9.
10. By completing the steps in the right
order you create more FLOW =
less effort and more fun
11. Tip 5:
Let your inner
editor out of the
cage – AT THE
RIGHT TIME
Once your words are
down on the page,
THAT’S when it’s time
to start playing with
them – not before.
17. “If you write
one story,
it may be bad;
if you write
a hundred,
you have the odds
in your favor.”
– Edgar Rice Burroughs
18. We hope you enjoy these writing tips!
For more fun stuff visit: madeyoulookonline.net
Head’s up!
WORDPLAY 2015 is coming soon
Learn how to create engaging online copy
that turns casual visitors into lifelong loyal fans
(HINT: It’s all about STORY + STRUCTURE)
Learn more at:
madeyoulookonline.net/courses
19. Meet Erin Whalen of Made You Look Online
“Erin’s writing has inspired a higher level of
engagement – our subscribers are responding
like never before.”
– Jack Canfield, co-author of the Chicken Soup for the
Soul series and author of The Success Principles
“I highly recommend Erin! Her expertise in writing
compelling website and ebook copy created
added value to the projects.”
– Claudia Howard, VP Marketing, Holy Crap Cereal
“Erin has the ability to identify your core message
and present it in such a way that turns your
message into a magnet for your business.”
– Leah Goard, Define Design Align
erin@madeyoulookonline.net