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Image design by: Laganson Graphics
21 Social Media
Marketing Statistics
You Need to Know
in 2018
 Online adults aged 18-34 are most likely follow a brand via social networking (95%).
Following a Brand Via
Socia Media
Good Social Media Experience
 71% of consumers who have had a good social media
service experience with a brand are likely to recommend
it to others.
Best Time to Post on Facebook
 The best time to post on Facebook is 3:00 p.m. on Wednesday. Other
optimal times include 12:00–1:00 p.m. on Saturdays and Sundays and
1:00–4:00 p.m. on Thursdays and Fridays.
Customer Response Via Twitter
 78% of people who complain to
a brand via Twitter expect a
response within an hour.
Young Instagram User
 90% of Instagram users are
younger than 35 (Source:
ScienceDaily) Instagram has
become the social media
network for targeting
millennials.
Facebook Videos Increasing Views
 There were over 4.4 million videos
uploaded directly to Facebook in
February 2016, generating over 199
billion views.
Consumer online and
offline purchases
 In 2015 Facebook influenced 52
per cent of consumers’ online and
offline purchases, up from 36 per
cent in 2014.
Following Brands’
Social Media Profile
 96% of the people that discuss
brands online do not follow those
brands’ owned profiles. (Source:
Brandwatch) Companies need to go
beyond their own channels and
monitor those unbranded
conversations to gain valuable
insights and manage brand health.
Facebook Pages to
Connect with Customers
 There are now more than 50 million
small businesses using Facebook
Pages to connect with their customers
(Source: Facebook). 4 million of those
businesses pay for social media
advertising on Facebook. (
Visual Content Shared
on Social Media
 Visual content is more than
40 times more likely to get
shared on social media than
other types of content.
(Source: HubSpot) Flying
Point Digital has a great
post on how to create an
innovative content strategy
on social media.
Source: dreamgrow.com
 Link to the post : https://www.dreamgrow.com/21-
social-media-marketing-statistics/
 About Dream Grow: Dreamgrow.com is a source of
social media and content marketing information. We
deliver actionable content that you can apply right
now. The contains our knowledge about all things
related to social media and content marketing.
Laganson Graphics Design
 Hi everyone, we do affordable graphics work. We can be
your go-to guy for your business graphic needs. As long
as it has something to do with graphics, we can help.
 We pride of constant communication, timely turn-
around time and work dedication. Have a wonderful day
and more success to you.
 Check out our
website: http://lagansongraphicdesign.strikingly.com/
Message us Now!

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10 socia media marketing statistics you need to know in 2018

  • 1. Image design by: Laganson Graphics 21 Social Media Marketing Statistics You Need to Know in 2018
  • 2.  Online adults aged 18-34 are most likely follow a brand via social networking (95%). Following a Brand Via Socia Media
  • 3. Good Social Media Experience  71% of consumers who have had a good social media service experience with a brand are likely to recommend it to others.
  • 4. Best Time to Post on Facebook  The best time to post on Facebook is 3:00 p.m. on Wednesday. Other optimal times include 12:00–1:00 p.m. on Saturdays and Sundays and 1:00–4:00 p.m. on Thursdays and Fridays.
  • 5. Customer Response Via Twitter  78% of people who complain to a brand via Twitter expect a response within an hour.
  • 6. Young Instagram User  90% of Instagram users are younger than 35 (Source: ScienceDaily) Instagram has become the social media network for targeting millennials.
  • 7. Facebook Videos Increasing Views  There were over 4.4 million videos uploaded directly to Facebook in February 2016, generating over 199 billion views.
  • 8. Consumer online and offline purchases  In 2015 Facebook influenced 52 per cent of consumers’ online and offline purchases, up from 36 per cent in 2014.
  • 9. Following Brands’ Social Media Profile  96% of the people that discuss brands online do not follow those brands’ owned profiles. (Source: Brandwatch) Companies need to go beyond their own channels and monitor those unbranded conversations to gain valuable insights and manage brand health.
  • 10. Facebook Pages to Connect with Customers  There are now more than 50 million small businesses using Facebook Pages to connect with their customers (Source: Facebook). 4 million of those businesses pay for social media advertising on Facebook. (
  • 11. Visual Content Shared on Social Media  Visual content is more than 40 times more likely to get shared on social media than other types of content. (Source: HubSpot) Flying Point Digital has a great post on how to create an innovative content strategy on social media.
  • 12. Source: dreamgrow.com  Link to the post : https://www.dreamgrow.com/21- social-media-marketing-statistics/  About Dream Grow: Dreamgrow.com is a source of social media and content marketing information. We deliver actionable content that you can apply right now. The contains our knowledge about all things related to social media and content marketing.
  • 13. Laganson Graphics Design  Hi everyone, we do affordable graphics work. We can be your go-to guy for your business graphic needs. As long as it has something to do with graphics, we can help.  We pride of constant communication, timely turn- around time and work dedication. Have a wonderful day and more success to you.  Check out our website: http://lagansongraphicdesign.strikingly.com/ Message us Now!