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The Rise Of 
The Inbound Age 
AHMED SAIF
The Culture Shift
The Industrial Age
The Industrial Educational 
System
The Peak of Industrial Age
Average Products For Average 
People
Buy Ads 
More Exposure 
More Sales 
More Profit
The More you Buy 
Ads 
The Less It Works 
The More You Buy 
Ads 
The Less It Works
The Rise of The Connection Age 
The Internet
The Rise of The Connection Age 
The Internet
The Internet is About 
-Connection 
-Education
Social Media 
is for connection
Social Media is Not a Marketing 
Tool
Social Media is a culture shift
Content Marketing 
is for Education
Its The Rise of The Inbound Age
The Rules of the Inbound Age
#1 
There Is Nothing To Hide
#2 
Who Connects People Wins
#3 
Who teaches People Wins
#4 
All You Need is 
A laptop 
An Internet connection
#5 
Trust is the Main Currency 
And It Has To Be Earned
#6 
Business is no longer business 
Business is a Full Human 
Relationship
علي كل ده طيب هتجيب همها
3 Lesson Learned form Becoming 
Inbound
#1 
Its not about content
Its About 2 Other Things
A 
The Context
B 
The Engagement
“Adding Value is 
10% Content 
40% Context 
50% Engagement” 
Ahmed Saif
#2 
The Knowledge Base
“Don’t Waste your Time 
Teaching Your Team, Let the 
Content Do” 
Ahmed Saif
#3 
Permission is not absolute
“Permission is absolute 
Unless 
you aren’t an indispensable Brand” 
Ahmed Saif
#4 
We called “Delight” 
The Stage of The Hell
#4 
We called “Delight” 
The Stage of The Hell
Out of Topic 
The 10,000 Hours 
Rule
Let's Socialize 
Facebook.com/Ahmed.Saif.eg

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