1º Conferencia Crowdsourcing Comunidades e Co-Criação.
Mutopo – Da conversa para a organização – Como a mídia social está amadurecendo da conversação para a colaboração e co-criação.
Shaun Abrahamson (Mutopo) – EUA
The document discusses the impact of technology on human relationships and experiences. It notes that while technology allows greater connectivity, people feel more disconnected. It explores how focusing on documenting experiences through technology like social media can take away from truly experiencing moments. The document advocates reshaping habits to prioritize togetherness, experiences over memories, and reconnecting with others through communitas rather than technology. It concludes by encouraging investing in time well spent and togetherness.
In what ways does your media product use, develop or challenge forms and conv...shaunliddle
My media product uses and challenges conventions of real horror trailers and films. By analyzing many horror trailers, I incorporated common conventions like costume design, music, and locations. However, I broke conventions by making the killer a woman rather than a man. I also used normal teenage costumes rather than dark costumes typically seen in horror. While some conventions like codes around genre representation are followed, theories on narrative structure and character types are challenged as my story includes atypical elements.
What do you mean you found it on the internetShaun Wilden
Literacy has traditionally involved reading for knowledge, coherent writing, and critical thinking about print. However, with the rise of technologies like texting and social media, language use is changing. Some studies show that excessive social media use can lower student grades. Additionally, people are adapting by relying on search engines and online information rather than memorizing facts themselves. This is forcing educators to rethink literacy and how technology can best be integrated into teaching.
1. IMAX films have been produced for over 35 years and have reached over 70 million theatergoers annually, establishing partnerships with leading museums and science centers around the world.
2. The document discusses IMAX's new project called "One World, One Ocean" which aims to educate hundreds of millions of people about the threats facing oceans through an expanded multi-platform campaign of films, educational outreach, advocacy activities, and strategic partnerships.
3. The goal is for "One World, One Ocean" to not just be a film but a self-sustaining movement that inspires people to care about and take action to protect the world's oceans.
This document discusses mobility planning and marketing to mobile users. It notes that mobility experts must understand the context of how and where users access mobile content. While some mobile users are interested in advertising, content must add value rather than be spam. Different mobile devices and contexts require different approaches to create useful and engaging experiences. Effective mobile marketing relies on inventive ideas and strong execution rather than just mobile channels.
For PR and Communications people who want to do it on the social webSteve Seager
A social media primer for PR and communications people looking for a way in to the social web. Contents: 1. Spot the difference between social networks, social media and social web 2. How many people are using it and what they are doing there 3. Connect, content & conversation - a little framework to start thinking in 4. Facebook - The Very Unofficial Architecture League Table 2010
5. Useful links for more free stuff!
Socialbakers - Lukas Maixner - New Trends in Fashion, Digital & Mobile - HUBF...HUB INSTITUTE
Lukas Maixner gave a presentation about new trends in fashion, digital, and mobile. He introduced Socialbakers, a company with headquarters in the Czech Republic and local representatives in 9 countries. Socialbakers has a team of 160 employees and has been in the market for 4 years, offering a SaaS platform and professional services. Maixner discussed how the biggest trend is going social on platforms like Facebook, and analyzed the growth of fashion and beauty brands on social media, especially in Russia and for luxury brands in Italy. He provided takeaways on analyzing markets, creating engaging content, running campaigns to acquire community, and experimenting and learning.
The document discusses the impact of technology on human relationships and experiences. It notes that while technology allows greater connectivity, people feel more disconnected. It explores how focusing on documenting experiences through technology like social media can take away from truly experiencing moments. The document advocates reshaping habits to prioritize togetherness, experiences over memories, and reconnecting with others through communitas rather than technology. It concludes by encouraging investing in time well spent and togetherness.
In what ways does your media product use, develop or challenge forms and conv...shaunliddle
My media product uses and challenges conventions of real horror trailers and films. By analyzing many horror trailers, I incorporated common conventions like costume design, music, and locations. However, I broke conventions by making the killer a woman rather than a man. I also used normal teenage costumes rather than dark costumes typically seen in horror. While some conventions like codes around genre representation are followed, theories on narrative structure and character types are challenged as my story includes atypical elements.
What do you mean you found it on the internetShaun Wilden
Literacy has traditionally involved reading for knowledge, coherent writing, and critical thinking about print. However, with the rise of technologies like texting and social media, language use is changing. Some studies show that excessive social media use can lower student grades. Additionally, people are adapting by relying on search engines and online information rather than memorizing facts themselves. This is forcing educators to rethink literacy and how technology can best be integrated into teaching.
1. IMAX films have been produced for over 35 years and have reached over 70 million theatergoers annually, establishing partnerships with leading museums and science centers around the world.
2. The document discusses IMAX's new project called "One World, One Ocean" which aims to educate hundreds of millions of people about the threats facing oceans through an expanded multi-platform campaign of films, educational outreach, advocacy activities, and strategic partnerships.
3. The goal is for "One World, One Ocean" to not just be a film but a self-sustaining movement that inspires people to care about and take action to protect the world's oceans.
This document discusses mobility planning and marketing to mobile users. It notes that mobility experts must understand the context of how and where users access mobile content. While some mobile users are interested in advertising, content must add value rather than be spam. Different mobile devices and contexts require different approaches to create useful and engaging experiences. Effective mobile marketing relies on inventive ideas and strong execution rather than just mobile channels.
For PR and Communications people who want to do it on the social webSteve Seager
A social media primer for PR and communications people looking for a way in to the social web. Contents: 1. Spot the difference between social networks, social media and social web 2. How many people are using it and what they are doing there 3. Connect, content & conversation - a little framework to start thinking in 4. Facebook - The Very Unofficial Architecture League Table 2010
5. Useful links for more free stuff!
Socialbakers - Lukas Maixner - New Trends in Fashion, Digital & Mobile - HUBF...HUB INSTITUTE
Lukas Maixner gave a presentation about new trends in fashion, digital, and mobile. He introduced Socialbakers, a company with headquarters in the Czech Republic and local representatives in 9 countries. Socialbakers has a team of 160 employees and has been in the market for 4 years, offering a SaaS platform and professional services. Maixner discussed how the biggest trend is going social on platforms like Facebook, and analyzed the growth of fashion and beauty brands on social media, especially in Russia and for luxury brands in Italy. He provided takeaways on analyzing markets, creating engaging content, running campaigns to acquire community, and experimenting and learning.
Web 2.0 Expo The Dragonfly Effect: Harnessing Social Media to Build BrandsAndy Smith
Presentation for Web 2.0 Expo Session on March 31, 2011
Many workshops teach the mechanics of using Facebook, Twitter, LinkedIn and YouTube to compete in business. But few dive into the psychological insights that explain which social media strategies work and which don’t. In this session, we’ll pull back the curtain and help you understand the subtle elements of social media success. We’ll discuss the science of social persuasion, the strategies and tactics used by companies and causes that have successfully harnessed social media toward a specific goal, and we’ll explore:
how the impact of a goal – when connected to happiness and meaning – can serve to create a resource that is often untapped
how the power of human-centered design and rapid prototyping can be used to fuel branded initiatives and experiences
how any individual can achieve unprecedented results – whether finding an almost impossible bone marrow match for a friend, building a brand inside-out, or electing the current President of the United States.
The workshop provides a roadmap for infectious action.
Making Places with Information Architecture & Content StrategyDaniel Eizans
Whether we realize it or not, UX is largely the art of tailoring the experiences we design to our content: its semantics, hierarchies, relationships and meaning. Some of the most important work necessary to successful experiences happens before anyone starts to sketch an interface.
This half-day workshop allowed participants to explore perspectives on how IA and Content Strategy provide important context that shapes user-experiences we design and allowed them to learn new tools, techniques, and strategies for designing content-aware interfaces.
The document provides an overview of user experience design presented by Jess McMullin at a Student Design Association event, covering topics such as what user experience and user experience design are, core UX skills like listening, noticing, visual thinking and sketching, UX tools and techniques like field research, co-design, personas and prototyping, and how to get started in user experience design through learning, doing field research, and building a portfolio. The presentation provides definitions and examples for many common UX concepts and methods to help introduce students to the field of user experience design.
- Why are social media important?
- Social media & organisations: what's going wrong?
- Social media & organisations: how to do it right?
(presentation given by Davy Vandevinne during an AmCham Belgium workshop on 18 januay 2012)
7 Habits of Highly Successful Social Marketers, Clara Shih, CEO, Hearsay SocialHearsay Systems
Clara Shih, CEO of Hearsay Social, discusses 7 habits of highly successful social marketers. She outlines the habits which include establishing a home base on social networks, claiming business pages, getting local to drive sales, integrating social media across marketing campaigns, learning new social media metrics, corralling the chaos of multiple social networks, and preparing for the future of social media. Shih emphasizes the importance of these habits for social media marketing success.
7 Habits of Highly Successful Social MarketersHearsay Systems
Clara Shih, CEO of Hearsay Social, discusses 7 habits of highly successful social marketers. She outlines the habits which include establishing a home base on social networks, claiming business pages, getting local to drive sales, integrating social media across marketing campaigns, learning new social media metrics, corralling the chaos of multiple social networks, and preparing for the future of social media. Shih emphasizes the importance of these habits for social media marketing success.
Brand building in a digital world (Intro to Digital for Grads)David Carr
This document discusses brand building in a digital world. It begins by noting that technology is defined differently by generations and that the world is now digital for most people under 22. It then asks how brands should approach brand building in this digital world. It discusses the importance of manifesting a brand's inherent behaviors to achieve measurable marketing goals like increasing sales or brand share. It also discusses the importance of engagement and defines engagement as creating windows of enhanced attention to influence behaviors and motivations. The document then discusses various considerations for digital planning, including understanding people, channels, and experiences. It emphasizes putting people before technology and the importance of participation that is actually useful and relevant to people. In summary, the document provides guidance on how brands can build
Audioemotion The radiodays Conference 2012 BarcelonaCreaTECH540º
Audioemotion is an online radio advertising network in Spain that has experienced significant growth. It aggregates online listeners from many radio stations and provides targeted advertising formats like prerolls, banners, and customized playlists. Advertisers achieve much higher clickthrough rates and double the ROI compared to single station campaigns. Audioemotion's success is due to its specialized knowledge in online radio, independence, targeting capabilities, and ability to deliver results for advertisers.
Delivered on 15th March 2012 at Rich Mix in London, The 7 Secrets of Socially Successful Businesses provides insights and actions for small businesses to become Socially Successful in 2012 ... #f7sm #smwldn
The document discusses how social media can transform organizations into ecosystems where people produce more energy than they consume. It advocates for organizations to quickly transform their strategies to incorporate social learning using technologies like social networks, media sharing, and virtual environments. Examples are given of companies like the CIA, Anthem, and IBM that have adopted social media for learning to improve knowledge sharing, collaboration, and relationships.
The Street View of Real-Time Marketing: Lessons from the Boulevard of Broken ...FM Signal
Perry Evans, CEO of Closely Inc., discusses lessons learned from the company's real-time marketing platform. Closely aims to stimulate demand where and when it's most valuable through yield management and real-time social promotion. The company found that conversational marketing does not resonate as well as yield management techniques. Right time is more important than real time, and yield management can help small businesses attract demand without extensive branding. Closely is adapting its real-time media platform to focus on right-time marketing approaches.
This document provides an overview of the FullSIX Group, a marketing communications group with agencies across Europe, the US, China, Russia, and Brazil. It discusses the group's focus on relevance and synchronized marketing. It also highlights some of the group's clients, capabilities, and past projects completed by the Berlin office, including social media projects for Hotel Barceló Hamburg and David Beckham fragrances. The document promotes the group's expertise and experience in various marketing areas.
> What are the opportunities in non-Western civilizations? Can they build global innovative products and services? Can the next Steve Jobs be Brazilian?
> Talk given at TEDxFIAP in Sao Paulo in November 2011.
The Good Agency_Integration Afternoon at the IoF 2010 conventionGOOD Agency
The document discusses integration, which refers to combining fundraising and campaigning efforts. It notes the motivations for integration include fundraising goals, supporter acquisition, and leveraging public support for advocacy. Integration can offer supporter involvement, connection and loyalty, as well as people power to support advocacy efforts. The document outlines what successful integration looks like, including coherence, integrity, alignment, and coordination. It also discusses challenges of integration such as leadership, data management, communication strategies, and organizational mindset. Case studies show supporters who engage in campaign actions through things like petitions are more likely to donate. The opportunity of integration is to move supporters up a pyramid of involvement from observers to leaders.
This document discusses the history and future of the Internet of Things (IoT). It notes major developments in 2007 that helped spur growth in IoT, including the launches of Twitter, the iPhone, and the widespread availability of Arduino. The document outlines how platforms and consumer products evolved over time. It emphasizes the importance of avoiding creating an "Internet of boring things" and instead focusing on users, moving beyond screens, involving designers, and being bold to generate market interest and appetite for exciting new IoT applications.
2020 Social Five Reasons Why Business Is Social2020 Social
This document introduces 2020 Social, a social media consulting firm. It discusses how business has become social and outlines five reasons why: consumer generated content, conversations, collaboration, community, and collective intelligence. 2020 Social helps clients build and nurture online communities to catalyze innovation, drive loyalty and advocacy through these social approaches. It provides brief bios of the managing directors and consultants.
This document discusses different stakeholders in open source software communities and their motivations. It notes that wetware, or the people involved, define open source projects more than the code itself. Stakeholders include sponsors, core contributors, other contributors, ecosystem partners, and end users, all of whom participate and contribute for different reasons. Alignment of vision, methods, leadership, and priorities is important for community health and sustainability.
This document provides information about an annual web design and online marketing competition in Indonesia called Bubu Awards, including details on past winners, competition categories and activities, keynote speakers from companies like Yahoo and Crispin Porter + Bogusky, and how the winning digital campaigns will be executed. Over 800 participants including creative directors, brand managers, and industry professionals are expected to attend seminars, workshops and the award ceremony to engage with speakers and learn about new digital marketing strategies.
Integration of Digital Social and MobileGaurav Mishra
This document discusses the convergence of digital, mobile, and social media. It notes that with the rise of smartphones, these areas can no longer be separated. It provides examples of how popular platforms and apps integrate social media, mobile access, and digital experiences. The document also profiles MSLGROUP's social media services, which take an integrated approach across planning, building, and engaging on social platforms.
Darefest 2014: how to prototype your organisationNascom
Jo Martens from NASCOM discusses how to prototype an organization's culture. Prototyping involves creating culture, experiments, and habits. To create culture, small, repeated actions are used to push tools, methods, and an organizational identity. Experiments are also important to prototype and test new ideas. Regular habits help reinforce the developing culture over time. The goal is to shape people's mental models of the organization through prototyping different aspects of culture.
Shaun Abrahamson - Modelos de Negócios de CrowdsourcingMarina Miranda
Crowdsourcing business models involve organizations exchanging critical resources like labor, assets, data, capital or influence with crowds at an internet scale. New models are emerging where crowds perform work across various business functions. This represents a shift from traditional models where firms control all aspects of work internally. Successful crowd-based models manage reputation, ensure fair value exchange, and leverage new performance metrics. They provide new opportunities for organizations to access resources and reimagine how work can be performed.
Web 2.0 Expo The Dragonfly Effect: Harnessing Social Media to Build BrandsAndy Smith
Presentation for Web 2.0 Expo Session on March 31, 2011
Many workshops teach the mechanics of using Facebook, Twitter, LinkedIn and YouTube to compete in business. But few dive into the psychological insights that explain which social media strategies work and which don’t. In this session, we’ll pull back the curtain and help you understand the subtle elements of social media success. We’ll discuss the science of social persuasion, the strategies and tactics used by companies and causes that have successfully harnessed social media toward a specific goal, and we’ll explore:
how the impact of a goal – when connected to happiness and meaning – can serve to create a resource that is often untapped
how the power of human-centered design and rapid prototyping can be used to fuel branded initiatives and experiences
how any individual can achieve unprecedented results – whether finding an almost impossible bone marrow match for a friend, building a brand inside-out, or electing the current President of the United States.
The workshop provides a roadmap for infectious action.
Making Places with Information Architecture & Content StrategyDaniel Eizans
Whether we realize it or not, UX is largely the art of tailoring the experiences we design to our content: its semantics, hierarchies, relationships and meaning. Some of the most important work necessary to successful experiences happens before anyone starts to sketch an interface.
This half-day workshop allowed participants to explore perspectives on how IA and Content Strategy provide important context that shapes user-experiences we design and allowed them to learn new tools, techniques, and strategies for designing content-aware interfaces.
The document provides an overview of user experience design presented by Jess McMullin at a Student Design Association event, covering topics such as what user experience and user experience design are, core UX skills like listening, noticing, visual thinking and sketching, UX tools and techniques like field research, co-design, personas and prototyping, and how to get started in user experience design through learning, doing field research, and building a portfolio. The presentation provides definitions and examples for many common UX concepts and methods to help introduce students to the field of user experience design.
- Why are social media important?
- Social media & organisations: what's going wrong?
- Social media & organisations: how to do it right?
(presentation given by Davy Vandevinne during an AmCham Belgium workshop on 18 januay 2012)
7 Habits of Highly Successful Social Marketers, Clara Shih, CEO, Hearsay SocialHearsay Systems
Clara Shih, CEO of Hearsay Social, discusses 7 habits of highly successful social marketers. She outlines the habits which include establishing a home base on social networks, claiming business pages, getting local to drive sales, integrating social media across marketing campaigns, learning new social media metrics, corralling the chaos of multiple social networks, and preparing for the future of social media. Shih emphasizes the importance of these habits for social media marketing success.
7 Habits of Highly Successful Social MarketersHearsay Systems
Clara Shih, CEO of Hearsay Social, discusses 7 habits of highly successful social marketers. She outlines the habits which include establishing a home base on social networks, claiming business pages, getting local to drive sales, integrating social media across marketing campaigns, learning new social media metrics, corralling the chaos of multiple social networks, and preparing for the future of social media. Shih emphasizes the importance of these habits for social media marketing success.
Brand building in a digital world (Intro to Digital for Grads)David Carr
This document discusses brand building in a digital world. It begins by noting that technology is defined differently by generations and that the world is now digital for most people under 22. It then asks how brands should approach brand building in this digital world. It discusses the importance of manifesting a brand's inherent behaviors to achieve measurable marketing goals like increasing sales or brand share. It also discusses the importance of engagement and defines engagement as creating windows of enhanced attention to influence behaviors and motivations. The document then discusses various considerations for digital planning, including understanding people, channels, and experiences. It emphasizes putting people before technology and the importance of participation that is actually useful and relevant to people. In summary, the document provides guidance on how brands can build
Audioemotion The radiodays Conference 2012 BarcelonaCreaTECH540º
Audioemotion is an online radio advertising network in Spain that has experienced significant growth. It aggregates online listeners from many radio stations and provides targeted advertising formats like prerolls, banners, and customized playlists. Advertisers achieve much higher clickthrough rates and double the ROI compared to single station campaigns. Audioemotion's success is due to its specialized knowledge in online radio, independence, targeting capabilities, and ability to deliver results for advertisers.
Delivered on 15th March 2012 at Rich Mix in London, The 7 Secrets of Socially Successful Businesses provides insights and actions for small businesses to become Socially Successful in 2012 ... #f7sm #smwldn
The document discusses how social media can transform organizations into ecosystems where people produce more energy than they consume. It advocates for organizations to quickly transform their strategies to incorporate social learning using technologies like social networks, media sharing, and virtual environments. Examples are given of companies like the CIA, Anthem, and IBM that have adopted social media for learning to improve knowledge sharing, collaboration, and relationships.
The Street View of Real-Time Marketing: Lessons from the Boulevard of Broken ...FM Signal
Perry Evans, CEO of Closely Inc., discusses lessons learned from the company's real-time marketing platform. Closely aims to stimulate demand where and when it's most valuable through yield management and real-time social promotion. The company found that conversational marketing does not resonate as well as yield management techniques. Right time is more important than real time, and yield management can help small businesses attract demand without extensive branding. Closely is adapting its real-time media platform to focus on right-time marketing approaches.
This document provides an overview of the FullSIX Group, a marketing communications group with agencies across Europe, the US, China, Russia, and Brazil. It discusses the group's focus on relevance and synchronized marketing. It also highlights some of the group's clients, capabilities, and past projects completed by the Berlin office, including social media projects for Hotel Barceló Hamburg and David Beckham fragrances. The document promotes the group's expertise and experience in various marketing areas.
> What are the opportunities in non-Western civilizations? Can they build global innovative products and services? Can the next Steve Jobs be Brazilian?
> Talk given at TEDxFIAP in Sao Paulo in November 2011.
The Good Agency_Integration Afternoon at the IoF 2010 conventionGOOD Agency
The document discusses integration, which refers to combining fundraising and campaigning efforts. It notes the motivations for integration include fundraising goals, supporter acquisition, and leveraging public support for advocacy. Integration can offer supporter involvement, connection and loyalty, as well as people power to support advocacy efforts. The document outlines what successful integration looks like, including coherence, integrity, alignment, and coordination. It also discusses challenges of integration such as leadership, data management, communication strategies, and organizational mindset. Case studies show supporters who engage in campaign actions through things like petitions are more likely to donate. The opportunity of integration is to move supporters up a pyramid of involvement from observers to leaders.
This document discusses the history and future of the Internet of Things (IoT). It notes major developments in 2007 that helped spur growth in IoT, including the launches of Twitter, the iPhone, and the widespread availability of Arduino. The document outlines how platforms and consumer products evolved over time. It emphasizes the importance of avoiding creating an "Internet of boring things" and instead focusing on users, moving beyond screens, involving designers, and being bold to generate market interest and appetite for exciting new IoT applications.
2020 Social Five Reasons Why Business Is Social2020 Social
This document introduces 2020 Social, a social media consulting firm. It discusses how business has become social and outlines five reasons why: consumer generated content, conversations, collaboration, community, and collective intelligence. 2020 Social helps clients build and nurture online communities to catalyze innovation, drive loyalty and advocacy through these social approaches. It provides brief bios of the managing directors and consultants.
This document discusses different stakeholders in open source software communities and their motivations. It notes that wetware, or the people involved, define open source projects more than the code itself. Stakeholders include sponsors, core contributors, other contributors, ecosystem partners, and end users, all of whom participate and contribute for different reasons. Alignment of vision, methods, leadership, and priorities is important for community health and sustainability.
This document provides information about an annual web design and online marketing competition in Indonesia called Bubu Awards, including details on past winners, competition categories and activities, keynote speakers from companies like Yahoo and Crispin Porter + Bogusky, and how the winning digital campaigns will be executed. Over 800 participants including creative directors, brand managers, and industry professionals are expected to attend seminars, workshops and the award ceremony to engage with speakers and learn about new digital marketing strategies.
Integration of Digital Social and MobileGaurav Mishra
This document discusses the convergence of digital, mobile, and social media. It notes that with the rise of smartphones, these areas can no longer be separated. It provides examples of how popular platforms and apps integrate social media, mobile access, and digital experiences. The document also profiles MSLGROUP's social media services, which take an integrated approach across planning, building, and engaging on social platforms.
Darefest 2014: how to prototype your organisationNascom
Jo Martens from NASCOM discusses how to prototype an organization's culture. Prototyping involves creating culture, experiments, and habits. To create culture, small, repeated actions are used to push tools, methods, and an organizational identity. Experiments are also important to prototype and test new ideas. Regular habits help reinforce the developing culture over time. The goal is to shape people's mental models of the organization through prototyping different aspects of culture.
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Shaun Abrahamson - Modelos de Negócios de CrowdsourcingMarina Miranda
Crowdsourcing business models involve organizations exchanging critical resources like labor, assets, data, capital or influence with crowds at an internet scale. New models are emerging where crowds perform work across various business functions. This represents a shift from traditional models where firms control all aspects of work internally. Successful crowd-based models manage reputation, ensure fair value exchange, and leverage new performance metrics. They provide new opportunities for organizations to access resources and reimagine how work can be performed.
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The document discusses macrotasking and microtasking as new approaches to coordinating human work activity. Macrotasking involves breaking work into specific tasks and hiring workers on a task-by-task basis, allowing organizations to be more flexible and responsive. Microtasking involves breaking work into small, repetitive tasks that can be completed independently, such as tagging photos or translating text. These new approaches enabled by digital technologies and online markets can help reduce transaction costs and improve innovation over traditional hierarchical organizational structures. However, they may also lack organizational knowledge building and career progression.
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Este documento discute a aprendizagem colaborativa e os recursos educacionais abertos. Ele explora novas abordagens para a educação como aprendizagem autodirigida, aprendizagem mútua e compartilhamento de conhecimento. O documento também discute como a tecnologia está transformando a educação e criando novas oportunidades de aprendizagem.
The document discusses the benefits of exercise for mental health. Regular physical activity can help reduce anxiety and depression and improve mood and cognitive functioning. Exercise causes chemical changes in the brain that may help protect against mental illness and improve symptoms.
A Experiência da Tecnisa com CrowdsourcingMarina Miranda
Las garajes pueden decorarse para convertirse en espacios agradables. Decorar el garaje con pintura, iluminación y objetos personales puede hacer que se sienta como una extensión de su hogar en lugar de un simple espacio de almacenamiento.
The document discusses the history of securities regulation and the deregulation trend represented by the JOBS Act. It examines the definition of what constitutes a security, how securities regulation has evolved since the Dutch East India Company first issued stocks in the 1600s, and how certain private offerings known as Regulation D offerings allow companies to raise funds from accredited investors. While deregulation aims to promote financial inclusion and democratic access, concerns around fraud and protecting the public remain paramount. The conclusion emphasizes the need to build trust among individuals to support new capital raising models going forward.
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1. !
"!
"The
Social
Produc>on
Field
Guide
V1.0
"A guide to spotting and understanding
"Crowdsourcing, Co-creation + !
"Communities in the wild!
Shaun
Abrahamson
@shaunabe
bit.ly/spfgv1
4. Mark
Zuckerberg
I
think
the
last
5
years
have
been
about
connec>ng
all
these
people.
The
next
5
years
are
going
to
be
about
the
crazy
things
you
can
do
now
that
all
those
people
are
connected
about
2
months
ago
Shaun
Abrahamson
and
thousands
of
others
like
this
From
Social
Media
to
Social
Production
5. 2001! 2003!
2005!
2000!
2006!
1991! 2000!
2004!
1996!
2001! 1999!
A
Decade
of
“Crazy
Things
You
Can
Do”
6. HINT: !
They are
hiding in the
open!
So
why
don’t
we
see
more
examples?
7. Google Maps Traffic Layer for Sao Paulo!
How did
Google get
this data?!
What
would an
alternative
Is
this
Crowdsourcing?
cost?!
8. This is
the biggest Who are
hotel in these
NYC?! people?!
Marketplace
or
Community?
$300
house
9. Who
Designed
This?!
What Do
They Who
Receive?! Decided To
Sell This
The
answers
may
surprise
you
at LEGO?!
10. !
Field Guide for!
Social Production!
11.
OUTCOMES!
12. Value Created!
!
R + D! Production! Operations! Marketing! Sales!
!
Income/Expenses!
How
does
Social
Production
impact
the
business
model?
25. Social Production Field Guide Cheat Sheet
" "1 What is the impact on the business model?!
" "2 What tasks should be performed?!
" "3 Who should participate?!
" "4 What do they expect for their efforts?!
" "5 What are the roles in the ecosystem?!
" "6 How are decisions made?!
" "7 What are some of the business challenges?!
" "8 How is scaffolding used to support key
" "activities?!
" "9 How are people evaluated?!
" "10 How much is technology (vs. people)?!
26. !
"!
"The
Social
Produc>on
Field
Guide
V1.0
"A guide to understanding "!
"Crowdsourcing, Co-creation + !
"Communities in the wild!
Shaun
Abrahamson
@shaunabe
bit.ly/spfgv1