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1- Of the following, which is an example of a sensory benefit?
A week at an exclusive resort
A thick, fluffy robe that is soft to the skin
A movie that suggests laughter and entertainment
A pressure cooker that can make dinner in less than an hour
2-
The goal of retail supply chains is to
organize and transport product to various regions and distribution centers.
coordinate proper technology to monitor delivery of products.
develop proper distribution channels.
create exchanges that ensure goods move from producer to consumer.
3-
The financial value of a brand is captured in the concept of
brand equity.
brand names.
brands.
brand marks.
4-
Supply chains as the total series of companies, exchanges, and transactions that produce goods
and make them physically and commercially available to
wholesalers.
supply chain managers.
consumers.
retailers.
A week at an exclusive resort
A thick, fluffy robe that is soft to
the skin
A movie that suggests laughter
and entertainment
A pressure cooker that can
make dinner in less than an
hour

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1 Of the following which is an example of a sensory benefi.pdf

  • 1. 1- Of the following, which is an example of a sensory benefit? A week at an exclusive resort A thick, fluffy robe that is soft to the skin A movie that suggests laughter and entertainment A pressure cooker that can make dinner in less than an hour 2- The goal of retail supply chains is to organize and transport product to various regions and distribution centers. coordinate proper technology to monitor delivery of products. develop proper distribution channels. create exchanges that ensure goods move from producer to consumer. 3- The financial value of a brand is captured in the concept of brand equity. brand names. brands. brand marks. 4- Supply chains as the total series of companies, exchanges, and transactions that produce goods and make them physically and commercially available to wholesalers. supply chain managers. consumers. retailers. A week at an exclusive resort A thick, fluffy robe that is soft to the skin A movie that suggests laughter and entertainment A pressure cooker that can make dinner in less than an hour