1) The document discusses JMU's goal to provide high-quality online video content for classroom and desktop viewing through a multimedia collections task force.
2) It describes the technical processes involved - cataloging DVDs, encoding videos using Handbrake in MPEG-4 format, and streaming or allowing download through the existing digital image database for users.
3) Encoding is the most time-consuming aspect of the process. Videos are encoded at different rates for on-campus and off-campus streaming and downloading.