Materi Peluang Entrepreneurship Kreatif Digital yang disampaikan pada acara Bimbingan Teknis Entrepreneurship Kreatif Digital (Mobile Application dan Game) oleh Dr. Eng. Herman Tolle yang diadakan oleh Badan Ekonomi Kreatif (Bekraf) bekerjasama dengan Universitas Brawijaya Malang
Materi Membangun Aplikasi Mobile Berkualitas yang disampaikan pada acara Bimbingan Teknis Entrepreneurship Kreatif Digital (Mobile Application dan Game) 16-17 September 2016 oleh Dr. Eng. Herman Tolle yang diadakan oleh Badan Ekonomi Kreatif (Bekraf) bekerjasama dengan Universitas Brawijaya Malang
Mobile Application Development: Hybrid, Native and Mobile Web AppsPaul Sons
Orion eSolutions offer the best and the most reliable Hybrid, Native, Mobile Application Development services using the latest platform. To know mobile app development stages and usages visit orionesolutions.com
We are one of the leading mobile app development companies in India. We offer mobile commerce , mobile testing and porting services at an attractive price.
Materi Membangun Aplikasi Mobile Berkualitas yang disampaikan pada acara Bimbingan Teknis Entrepreneurship Kreatif Digital (Mobile Application dan Game) 16-17 September 2016 oleh Dr. Eng. Herman Tolle yang diadakan oleh Badan Ekonomi Kreatif (Bekraf) bekerjasama dengan Universitas Brawijaya Malang
Mobile Application Development: Hybrid, Native and Mobile Web AppsPaul Sons
Orion eSolutions offer the best and the most reliable Hybrid, Native, Mobile Application Development services using the latest platform. To know mobile app development stages and usages visit orionesolutions.com
We are one of the leading mobile app development companies in India. We offer mobile commerce , mobile testing and porting services at an attractive price.
Mobile is booming, and that's a good thing! But with multiple operating systems and tens of thousands of devices on the market, how can you ensure your app delights your users everywhere, every time, at every turn?
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Mobile Application Testing Training Presentation in Bangalore by experienced Professionals in Industry. Get a FREE Demo Now. Visit http://www.mobignosis.com/mobile-testing-training/
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The mobile landscape is incredibly fragmented with a huge pool of devices and operating systems. This presentation shares tips and guidelines on how to navigate this maze and help design/develop better mobile applications.
Mobile Software Engineering (at University of Cambridge Wednesday Seminars)3scale.net
The talk gave an insight into characteristics and challenges in software engineering of mobile apps from a more industrial perspective. A model for mobile software engineering was discussed and various best-practices proposed. Essential mobile software engineering techniques, such as experience prototyping, in-context requirement gathering (and testing), or UI/UIX design were explained using examples, case studies from real-world projects, and tools.
Mobile is booming, and that's a good thing! But with multiple operating systems and tens of thousands of devices on the market, how can you ensure your app delights your users everywhere, every time, at every turn?
Mobile Performance Testing Approaches and ChallengesNous Infosystems
This whitepaper speaks about how Mobile Apps play a key role in daily business functions and the changing trends of consumer web-usage along with a brief summary of mobile application performance drivers...
Mobile Application Testing Training PresentationMobiGnosis
Mobile Application Testing Training Presentation in Bangalore by experienced Professionals in Industry. Get a FREE Demo Now. Visit http://www.mobignosis.com/mobile-testing-training/
Mobile Application Design & DevelopmentRonnie Liew
The mobile landscape is incredibly fragmented with a huge pool of devices and operating systems. This presentation shares tips and guidelines on how to navigate this maze and help design/develop better mobile applications.
Mobile Software Engineering (at University of Cambridge Wednesday Seminars)3scale.net
The talk gave an insight into characteristics and challenges in software engineering of mobile apps from a more industrial perspective. A model for mobile software engineering was discussed and various best-practices proposed. Essential mobile software engineering techniques, such as experience prototyping, in-context requirement gathering (and testing), or UI/UIX design were explained using examples, case studies from real-world projects, and tools.
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Dokumen project akhir kuliah -> kelas Introduction To Database - membuat sistem database di MySql untuk sistem pemesanan makanan dan minuman online -
by: Group 5 - Computer Science Faculty - UNKLAB
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How to take you website mobile. Sitecore and guest presenters discussing mobile website. Perfect for anyone interested in making there website mobile friendly.
What are the Most Promising Top 10 Mobile Application Development trends?Chetu
Mobile App development is currently one of the fastest-growing industries. There is currently more than 5 billion mobile subscribers and those numbers are continually growing. The mobile app economy is expected to be worth more than $6 trillion by the year 2021, which is only expected to grow.
Mobile Application development is a process in which software application is developed for mobiles and tablets. In the age of smartphones, mobile application development is a booming industry. Learning Catalyst offers courses in Mobile Development Application. To know more visit http://learningcatalyst.in/mobile-gaming-application-development-training-course-pr
In our digital world, customer experiences are delivered primarily through the mobile. There are several compelling reasons why businesses should utilize this opportunity to build their brand.
EffectiveSoft is proficient in providing mobile software development services on iPhone, iPad, Android, WP7, BlackBerry. Our portfolio includes many interesting solutions for business and mobile entertainment industry. Feel free to contact me for the case studies.
Enterprise Mobility @ Neev
Mobile devices provide customers timely access to rich information and enable decision making.
With a plethora of mobile phones, smartphones & tablets available in the market today, it is now easy for the workforce to access business data on-the-go.
Platforms we work on:
Android
iOS
Windows 8
HTML5
Middleware frameworks
Cross-platform technologies, which allow app developers to create a shared solution for several platforms via hybrid mobile application development, will see the most promising improvements.
Enterprise mobility challenges and opportunitesAlgarytm
Organizations need to understand the challenges and opportunities involved in adopting enterprise mobility. This presentation provides a clear idea on the challenges an organization must overcome when implementing mobile apps. By learning about opportunities, managers can get funding easily and extract the full value of mobile solutions. This presentation is applicable to SAP ERP customers, Oracle EBS customers of any size. For more information, please contact Algarytm's Mobile advisory team at rajp@algarytm.com
Presentation Dayton area marketing preofessionals on strategies for leveraging mobile apps as marketing tools. Provides update on new mobile technologies such as NFC. Explains native apps vs. mobile apps and how apps can be constructed and integrated with web sites and print media.
In today’s digitally-driven world, mobile app development services have become an integral part of the tech landscape. The proliferation of smartphones and the ever-increasing demand for innovative mobile applications have catapulted this industry to new heights. But what exactly are mobile app development services, and why are they crucial in this age of mobile-centricity?
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01 - Peluang Entrepreneurship Kreatif Digital (Herman Tolle)
1. BIMBINGAN TEKNIS ENTREPENEURSHIP DIGITAL
(GAME & MOBILE APPS)
PELUANG ENTERPRENEURSHIP
KREATIF DIGITAL
(GAME & MOBILE APPS)
JURUSAN SISTEM INFORMASI
2. PELUANG
ENTERPRENEURSHIP
KREATIF DIGITAL
(GAME & MOBILE APPS)
BIMBINGAN TEKNIS
ENTREPENEURSHIP DIGITAL
(GAME & MOBILE APPS)
Dr. Eng. Herman Tolle
JURUSAN SISTEM INFORMASI
FAKULTAS ILMU KOMPUTER
UNIVERSITAS BRAWIJAYA
01
Grand Palace Hotel - Malang, 16-17 September 2016
3. PROFILE
herman.saga@gmail.com
HERMAN TOLLEEDUCATION
SD, SMP, SMA di JAYAPURA, PAPUA
S1 -TEKNIK ELEKTRO – UNIVERSITAS BRAWIJAYA
S2 - SISTEM INFORMASITELEKOMUNIKASI – ITB
S3 – INFORMATION SCIENCE – SAGA UNIV, JAPAN
WORKING EXPERIENCE
Dosen Fakultas Ilmu Komputer – UB
Kepala Lab. Pemrograman Aplikasi Perangkat Bergerak
Ketua Research Group Media, Game & Mobile (MGM)
Kepala Bidang Sistem Penjaminan Mutu Internal – PJM UB
Ketua Jurusan Sistem Informasi – FILKOM UB
Director of Mirai Indonesia Education Project (in collaboration with Mirai Education Japan)
Head of Game & Mobile Application Development Studio FILKOM UB
HERMAN TOLLEhttp://hermantolle.com
4. Mirai Indonesia Education Project
Kerjasama Pengembangan Aplikasi Edukasi dengan Mirai Education JAPAN
7. Outline
• Mobility Life
• Mobile Application
• Growth of Mobile Application
• Popular Apps & Game
• Mobile Apps & Games Business Model
• Mobile Apps & Games Opportunity
16. Desktop App vs Mobile App
• Apa perbedaan aplikasi bergerak dengan aplikasi desktop?
17. Karakteristik Aplikasi Mobile
• Short-duration activities: SMS, membaca notifikasi,
mengambil foto dan mengunggahnya ke internet, dsb
• Fitur yang dimiliki aplikasi bergerak pada umumnya lebih
spesifik, instan, dan terbatas.
• Dapat diakses dengan cara sederhana / simple (one touch,
sliding, non scrollable)
• Mobile experience: Convenience (kenyamanan), Context, &
Fun
18. Jenis Aplikasi Teknologi
• Short Message Service (SMS),
• Mobile web widget
• Aplikasi web mobile
• Halaman web mobile
• Aplikasi native: Symbian, Android, iOS
19. Jenis Aplikasi Fungsionalitas
• Internet
• Business
• Hiburan
• Permainan
• Navigasi
• Media sosial
• Fotografi
• News
• Utility
• Edukasi
• Gaya Hidup (Lifestyle)
• Keuangan (Finance)
• Productivity
• Kesehatan
• Location Based
Services
• dll
22. MOBILE USER in INDONESIA
• Pengguna internet Indonesia (2015) 93 juta,
diprediksi tahun 2016 102 juta
• Mengakses dari Perangkat mobile 67 juta
diprediksi tahun 2016 84 juta
• Pengguna smartphone 52 juta (pertumbuhan 35%)
• Mengakses web dari mobile 70%
eMarketer report
31. Monetization
1. Freemium for apps and games: A freemium app or game is offered free-of-
charge to the user with limited features, or content
2. One-time paid apps: Users pay just once to download the app. Updates and
feature additions are expected to be free.
3. In-App Purchasing (Selling Physical/Virtual Goods)
4. Paid apps with added paid features.
5. Free apps with advertising: Many apps use this model of monetization.
6. Sell Merchandize through your App
7. CPI Network: Use your iPhone app to promote other apps, and get paid every
time someone installs a promoted app via your application.
https://www.entrepreneur.com/article/228089
32.
33.
34. In-App
Purchasing
Top 12 FREE APP
Swamp Attack dari Out Fit 7 Ltd.
(yg membuatTalkingTom)
mendapatkan US$12500 / hari
(setara 165 juta rupiah / hari)
35. Free Apps with Advertising
• Google Adsense (Admob) is the best advertising platform
36. • Number of mobile apps downloads worldwide = 102,062m
• Projected number of apps downloads 2017 = 268,692m
• Number of free mobile apps downloads = 92.88bn
• Number of paid mobile app downloads = 9.19bn
• Worldwide mobile app revenue = $41.1 bn
37. Revenue Comparison
• Developer Apple rata-rata mendapatkan $4000 per aplikasi per bulan
dan rata-rata per developer Apple memperoleh pendapatan $21.276
per bulan
38.
39. MOBILE AD (2015) USD 130 MN = RP 1.7 T
• Belanja iklan pada
Perangkat mobile
tahun 2015 di
Indonesia senilai
Rp. 1.7Trilyun
• Tumbuh 200% dari
tahun sebelumnya
40. Indonesia Mobile Rapidly Growing
• As more people access internet via smartphones, the demand for digital content
on these devices is also going up. Entertainment remains the most popular type
of content consumed via smartphones.
• Mobile entertainment market revenue will grow to USD 845 million in 2016.
• Mobile music revenue constitutes almost 74% of this revenue and is estimated
to grow from USD 566 million in 2014 to USD 621 million in 2016.
• MobileTV (video streaming) revenues are estimated to grow 41% going up from
USD 11 million in 2014 to USD 16 million in 2015.
• E-commerce also saw tremendous growth in Indonesia and according to
estimates that the total online retail sales grew from USD 2.6 billion in 2014 to
USD 3.5 billion in 2015, almost a 37% growth.This growth figure is expected to
reach USD 4.4 billion in 2016.
• The number of online shoppers grew from 5.9 million in 2014 to 7.4 million in
2015, at a rate of 25% and the figure is expected to go up to 8.7 million in 2016.
41.
42. • Indonesia adalah pasar game terbesar di AsiaTenggara
• Ada total 38 juta gamers, dan membelanjakan $700 juta tahun ini
• Pertumbuhan per tahun 40.35%
• Mobile Game adalah segmen terbesar (57%)
46. Profesi
• System Analyst
• Application Designer
• Visual Application Designer
• Application Developer (Programmer)
• Game Designer
• Game Developer
• Mobile Asset Developer (icon, logo, dll)
• Etc.
47. Business Owner
• Entrepreneur
• Membuat usaha Start Up Company
• Develop Special Application mobile online-shop, Go-Jek,
Uber, Waze
• Monetizing aplikasi berbayar atau memasang iklan
(Advertise)
• Mobile Content Provider youtuber, blogger
• Mobile Application Solution
• etc.
48. Potensi Pasar Mobile App
• Industri yang terus berkembang pesat (daily need)
• Revenue €10 Billion per tahun dan membuka 529,000 lapangan
pekerjaan di 28 negara Uni Eropa.
• Prediksi pendapatan dari industri mobile: $46 billion (sekitar 700
trilyun) pada tahun 2016
• Fakta Data tahun 2016 ada 102 milyar aplikasi mobile diunduh secara
global dengan total revenue $41 bn.
49. What skills do mobile app developers
need?
• Knowing how to create a user interface
• Being familiar with common programming languages such as Java,
C++ and HTML
• Having strong general computing skills, including database
management and security
• Using analytical skills to determine users’ needs and design an app
to suit them
50. All Round Skill
If you’re designing apps you have to be a specialist but also an all rounder in many
sciences:
• Interface design, visual design,
• app marketing, social media,
• business, project management,
• information architecture, video, animation…
• Of course you won’t have to do it all, but in most cases you’re working in teams
with specialists.
• And the more you understand their skills and needs, the better the
communication and the results!
51. Science & Technology for Mobile
• Artificial Intelligence
• ComputerVision
• Image Processing
• Pattern Recognition
• Augmented Reality
• Virtual Reality
• Game & Gamification
• Big Data – Data Mining
• Cloud Computing
• Network
• Business Intelligence
• Marketing
• etc
52. Future in Mobile Apps
• Internet ofThings any device connected
• Connecting theWorld in simple way internet murah, divais
murah, cloud, instant messaging
• Gateway for Opportunity petani menjual produk lewat mobile
app
• Revolutioning transaction mobile payment
• New interaction Wearable devices, Google Glass, Augmented
Reality, Hand Gesture, Head Movement Controller, Health Monitoring