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Music video presentation
1. Genre
Rap/ Hip hop/
alternative dance
https://www.youtube.com/
watch?v=ewRjZoRtu0Y
Paper planes โ M.I.A
Released
February 2008
Why I chose this song
I chose this song because it is one
of my favourite songs, it is a mix
of genres which creates a unique
sound, very catchy beat and
sound effects. The
urban, alternative feel to the song
and unusual lyrics about modern
urban life also gave me lots of
ideas about what I could include
and gave me a wide range of city
locations to use and the different
styles and outfits I could dress my
models in.
5. Lyrics and music
The songโs lyrics are about immigrants and
how they are perceived and stereotyped by
people. It also includes lyrics about drug
use.
The song is partially autobiographical as
M.I.A herself survived a war in Sri Lanka and
endured hardship in her life as a refugee in
London.
The lyrics โall I wanna do is take your
moneyโ represents the view of people like
immigrants not contributing anything to
society and the first worlds obsession with
money.
I want to make the video quite fast
tempo and interesting with lots of
cross cuts to different scenes
because the song is fast tempo and
very upbeat.
6. Target audience
โข Teenagers to adults, mainly young adults
โข Niche song that went very big, some
controversial topics in lyrics
โข People who are a fan of and enjoy rap, hip-
hop, RโnโB music
โข Vintage/urban/interesting music video
โข Slumdog millionaire soundtrack
7. Andrew Goodwin's conventions
โข Relationship between lyrics and visuals โ I will have the person in my music
video perform the lyrics, miming to the song. I also want to use money and
fake toy gun in the video in the chorus with the gunshot and cash machine
sound effects.
โข Relationship between music and visuals โ I hope to make the video fairly
fast pace and have fast cut clips put together in time to the music. (1:04)
โข Close ups โ I am planning on using close-ups on my models face as she
performs the lyrics of the song and different shots of her from many angles.
โข Genre style/iconography โ I am using some typical conventions of RnB/hip
hop/rap videos such as filming a lot in black & white and in an urban
location. I am also putting in a lot of thought to her styling, outfit, hair &
make-up to fit the genre and feel of the music video.
Editor's Notes
Lana del rey โ handheld, lots of vintage clipsWhere is the love โ city life, good messageAmy winehouse & Ed sheeranโ black & white, hard hitting