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PATAGONIA
Build the best product, cause no unnecessary harm, use business
to inspire and implement solutuions to the enviromental crisis.
Peter Kúdela
Róbert Krajčovič
REASON FOR BEING
 Patagonia started off as a small company making tools for
climbers.
 The companys goal is to preserve enviromental health by putting
time and effort as well as at least 1% of their sales into grassroot
enviromental groups all over the world.
 Worn wear is one of patagonias project which involves fixing and
reusing clothes, tools or other equipment.
 The company lets you trade in clothes, which they wash afterwards
and sell off after you get paid.
 Part of this project also involves guides on how to fix certain
things like luggage, zips, waterproof tools.
ENVIROMENTAL GRANTS
 The company states, that instead of giving large sums to a handful
of causes, they give modest grants, which typically range between
2500 € to 15000€ to hundreds of groups every year for whom this
money makes a world of difference.
BLACK FRIDAY
 Black Friday, a holiday known for its insanely high sales.
 Patagonia on Black Friday dibates 100% of sales to grassroots
enviromental groups
PATAGONIA AS A COMPANY
 Patagonia pledges to use business to inspire and implement
solutions to the enviromental crisis.
 They are trying to change the mindset that doing business and
protecting the planet are diametrically opposed and to do that, they
are using their own company as a something of a role model to this
new mindset
THE BOOK
 Patagonia also released book going
by the name „Let my people go
surfing“ which was revisited on its 10
year aniversary.
THE END
Thanks for watching/reading
Sources: The domain - http://www.patagonia.com/

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Patagonia project

  • 1. PATAGONIA Build the best product, cause no unnecessary harm, use business to inspire and implement solutuions to the enviromental crisis. Peter Kúdela Róbert Krajčovič
  • 2. REASON FOR BEING  Patagonia started off as a small company making tools for climbers.  The companys goal is to preserve enviromental health by putting time and effort as well as at least 1% of their sales into grassroot enviromental groups all over the world.
  • 3.  Worn wear is one of patagonias project which involves fixing and reusing clothes, tools or other equipment.  The company lets you trade in clothes, which they wash afterwards and sell off after you get paid.  Part of this project also involves guides on how to fix certain things like luggage, zips, waterproof tools.
  • 4. ENVIROMENTAL GRANTS  The company states, that instead of giving large sums to a handful of causes, they give modest grants, which typically range between 2500 € to 15000€ to hundreds of groups every year for whom this money makes a world of difference.
  • 5. BLACK FRIDAY  Black Friday, a holiday known for its insanely high sales.  Patagonia on Black Friday dibates 100% of sales to grassroots enviromental groups
  • 6. PATAGONIA AS A COMPANY  Patagonia pledges to use business to inspire and implement solutions to the enviromental crisis.  They are trying to change the mindset that doing business and protecting the planet are diametrically opposed and to do that, they are using their own company as a something of a role model to this new mindset
  • 7. THE BOOK  Patagonia also released book going by the name „Let my people go surfing“ which was revisited on its 10 year aniversary.
  • 8. THE END Thanks for watching/reading Sources: The domain - http://www.patagonia.com/