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Storytelling in Your Presentation

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As a motivational speaker I know the value of a great story in a presentation. But stories are not just for the professional speaker! Especially in today’s world, stories are serious business! Your stories can be a powerful tool that can help you land your next job, move you into a leadership role, help you sell more or speak more, while building a memorable professional brand.

I have learned through the years that a great storyteller creates a lasting connection between their story and audience. We are hardwired to listen to and remember stories because stories have a way of resonating deep within us. Research tells us that fact, figures, and graphs engage a small area of the brain, but stories engage multiple brain regions that work together to build an emotional response. And when we combine hard data with a story, we are moved by intellect as well as emotions. Stories stick in our minds and help us remember ideas and concepts in a way that numbers and text on a slide with a bar graph can never do. If you are interested in my storytelling workshops email me karen@karenmccullough.com.

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Storytelling in Your Presentation

  1. 1. Misconception of Stories Why do I need a workshop on Storytelling?
  2. 2. It’s not about YOU A Presentation without Stories
  3. 3. It’s not about YOU A Presentation with Stories
  4. 4. It’s not about YOU You’ll learn the Basic Story Structure
  5. 5. Get help finding your story!
  6. 6. Discover that It’s not all about You
  7. 7. You’ll focus on the Audience It’s not about you!
  8. 8. Learn to Take some risks!
  9. 9. You’ll Discover Drama is Everything Tap Into Yours
  10. 10. Edit to make it Right and Tight
  11. 11. Learn to Listen to what Sticks Sticky Stories build brands.
  12. 12. Remember to add The Motivation
  13. 13. About Karen McCullough, CSP Karen McCullough, left her fashion retail business behind with the dream of becoming a "big-time" keynote speaker. She joined the National Speakers Association and went to her first conference the summer of 2000. There she was blown away watching the fabulous presenters and storytellers. She decided that she too would be a storyteller. The problem was, she didn't think she had a story to tell - and then, she met Sting and the rest is history! Karen has been studying the art of storytelling throughout her speaking career. She has been coached by the greats and is ready to share all she has learned. She is high energy, funny, edgy, and she is fast talker. Learn more about Karen karenmccullough.com. Email karen@karenmccullough.com for next storytelling event

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