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Introduction to International Marketing Management SHEKHAR AVAC IMM001
Global Trade ,[object Object]
Focus ,[object Object]
[object Object]
Consumer Oriented ,[object Object]
History of International Marketing ,[object Object]
Process of Marketing ,[object Object],[object Object],[object Object]
Technical Process ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Social Process ,[object Object]
What is International Marketing? ,[object Object]
Problems in doing International Business ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Problems in doing International Business ,[object Object],[object Object],[object Object],[object Object],[object Object]
What is Global Marketing?   ,[object Object]
Difference Between International Marketing And Global Marketing? ,[object Object]
Nike’s Slogan U.S.A:  Just Do It! France:  Just Do It!
Here’s an example of International Marketing: McDonald’s Slogan U.S.A:  I’m loving’ France:  C’est tout que j’aime
[object Object]
Globalization ,[object Object]
Environment Factors ,[object Object],[object Object],[object Object],[object Object]
[object Object]

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Introduction to International Marketing