This document provides details on a unit in creative media production focused on motion graphics and video compositing. It describes an opening film sequence for Sky 1 HD that features people in a park with falling leaves and a close-up shot of a man playing with his dog. The Sky 1 ident is overlaid in the center of the screen. Techniques used include color rendering and visual effects. Advanced techniques like blur are applied to blur the background and make the close-up shot stand out more clearly. The technical specifications include a 16:9 screen ratio and HD resolution.

1. Salford City College
Eccles Centre
Extended Diploma in Creative Media Production
Motion Graphics and Video Compositing Unit 64
Use of text: Sky 1 HD
(Opening film sequence, programme titles,
TV ident)
Brief description: People walking about a park in autumn, leaves have fallen off the trees, couples are walking in
What do you see? background, there’s also a group playing football in the background as well. The main feature
of the ident is the close up of man playing with his dog. The Sky 1 ident is in the middle of the
screen.
Techniques used: Colour rendering.
Animation, visual effects, colour rendering Visual effects- the sky 1 ident
Advanced techniques: Blur- the background is blurred so the close up shot stands out more, you are still able to see
blur, sharpen, distortion, rotation, opacity what is going on the background.
Technical comments: Screen ratio- 16:9
Screen ratio, resolution, frame rate Resolution- HD 1

2. Salford City College
Eccles Centre
Extended Diploma in Creative Media Production
Glossary
Motion graphics - Images that use video footage and/or animation technology to create the illusion of motion.
Compositing video - The process of superimposing images over top of another to combine into one single image, e.g. the overlaying of
text and titles on video clips.
Ident – The ‘call sign’ of a channel or production company to identify themselves on screen, usually shown before a programme.
Colour rendering- The effect of lighting on an object, eg. Shiny, matte, tinted
Opacity – The transparency of an image, 100% means the footage is opaque, 0% means the footage is completely transparent.
Screen ratio – Standard TV ratio is 4:3; this means that for every 4 units wide it is 3 units high. It is likely that the screen ratio will be
Widescreen (16:9) in a cinematic sequence.
Resolution – The amount of detail in an image or signal, such as Standard TV Definition and High Definition
Frame Rate - The number of video or film frames displayed each second (frames per second; fps). PAL frame (standard UK TV) is 25 fps,
NTSC (standard US TV) is 30 fps, film is 24 fps.
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