This document outlines a marketing campaign including 5 editorial insertions, 3 weeks of advertisements with logo exposure, a 4 page supplement of competition entrants, a mail and email shot to readers, an in-store presentation with the winner, and posters and leaflets sent to local businesses to promote a competition. The campaign provides exposure through advertisements, editorials, a sponsor strip, and a printed supplement.

3. Advertisements

6. Editorial

8. Large sponsors strip on competition page

10. The Supplement

15. The Mail Shot