Khatuna S. - Micro Narratives - UNDP - Georgia
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Khatuna S. - UNDP Georgia - July 22, Tuesday, 2014 (via Skype)
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Khatuna S. - Micro Narratives - UNDP - Georgia
- 1. Khatuna Sandroshvili Istanbul Regional Centre/UNDP Georgia khatuna.sandroshvili@undp.org; @S_Khatuna; * July 2014
- 2. *
- 3. * *Sensitivity of researching tolerance levels towards LGBT, religious, and ethnic minorities *Partnerships: Public Defender’s Office Academia NGO community working on minority issues;
- 4. * *Sensitivity of researching tolerance levels towards LGBT, religious, and ethnic minorities *Prompt question – tell us a story about someone who is different from you *Answer some of the questions -Triads and Dyads and Demographics *http://demo.sensemaker- suite.com/Collector/collector.gsp?projectID=UNDP_Geo rgia&language=ka [DEMO VERSION]
- 6. *
- 7. *
- 8. *
- 9. *What is the problem to be solved? Tackle the issues related to minorities. Improve people’s lives at large. *How are media being used to address the problem? Web-based survey; Mobile and Ipad apps; - easy to provide ongoing updates on the status of the issue to feed into news reporting; Results blogged about through social media channels; *What can media change? Perceptions, awareness, foster common understanding; Partnership building in the development field/Ability to engage with unusual suspects; *How can we change media? We can make it more fact-based and purpose-driven to support citizen-driven social innovation by providing access to knowledge produced;
- 10. * *Working out loud – UNDP Blogging platform/twitting/Facebook: http://europeandcis.undp.org/@UNDPEurasia/ https://www.facebook.com/UNDPinEuropeandCIS On Micro-Narratives: *Belarus on the disabled: http://europeandcis.undp.org/blog/2013/10/17/empowering- people-with-disabilities-through-storytelling/ *Kyrgyzstan - on youth employment for Post 2015 agenda: http://europeandcis.undp.org/blog/2013/12/04/empowering-young- people-in-kyrgyzstan-to-have-a-say-in-the-post-2015-development- agenda/ *Georgia exploring the issues of tolerance towards minorities: http://europeandcis.undp.org/blog/2014/01/27/micronarratives-in- georgia-how-to-collect-feedback-from-citizen-experts/
- 11. * “Technology and social media have brought power back to the people.” Mark McKinnon, Political Advisor
Editor's Notes
- How does it work? Through a web or app environment the software allows the capture of pictures, recordings and writing in various combinations to reflect how the respondents are making sense of the world. SenseMaker® allows this material to be gathered easily and at low cost. In a patented method the respondent then interprets their own story into a series of abstract constructs that feel more like a game than a survey, but allow profound meaning to emerge. This interpretation adds layers of meaning rather than simply interpreting the story and provides quantitative data which can always be linked back to the original material. EMPOWERS Whether it is used in research, as a journaling system or to present material for mass interpretation, SenseMaker® empowers the respondent to own their own material. Unlike longitudinal research it can both scale and provide real time feedback mechanisms. Unlike tagging systems the only bias is that of the respondent. Unlike many big data tools it puts humans at the front and humans at the back. Technology augmenting human intelligence. ENGAGES A new and exciting use of SenseMaker® is currently being implemented which allows whole populations of citizens or employees to form part of a human sensor network. These networks have the potential to replace traditional research tools, polling and focus groups. They also create networks for ordinary purposes that can be activated for extra-ordinary need. During a crisis this can be invaluable, but it also enables a entirely new approach to evidence based policy under conditions of uncertainty. ENABLES The output of SenseMaker® is statistical data backed up by explanatory narrative. This means that advocacy is an integral part of the system. Numbers on their own appear objective but are not persuasive, anecdotes on their own may be persuasive but are not objective. SenseMaker® puts the two together and provides a powerful means of persuasion. It also enables action. Instead of saying “How do we create a culture of X” we say “How do we create more stories like this and fewer stories like that?” Then as actions are initiated we see the impact in real time.
- Cheap Data Allowing for ongoing monitoring Planning new initiatives;
- Analysis – simple through SenseMaker Identifying the trends without drilling down into the stories – quantitative data and analysis; Drilling down to specific issues and into the stories – public perception/impressions;
- There is a correlation between people who thought that: What DROVE people in their story was WELFARE IMPROVE – Language People TOOK ACTION – independently (without being dictated by someone else) People SUPPORTED BY GOV/PUBLIC inst, RELIGIOUS LEADERS What mattered – RELIGION