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Business Model Canvas.
Online Bike Servicing.
Presented By:-
• Saglina Shrestha
Introduction
• Business Model Canvas is a strategic
management and lean startup template for
developing new or documenting existing
business model
• It is a visual chart with elements describing
a firm's or product's value proposition,
infrastructure, customers, and finances
A business canvas model has the
following advantages:
• Enables innovation.
• Helps to access the risk and returns.
• Helps identify the value proposition.
DESIGN
• How does Business Canvas look like?
• To see press the next button
Value Proposition
• Development of an app.
• It will make it easier for customers to book
the date and time.
• Customers can also specify the location for
pick up and delivery.
• They can choose their preferred service
center as well.
• Location for bike service and repair shops
provided on app through map.
• Option to pay through app or pay cash at
delivery.
It is the practice of dividing a
customer base into groups of
individuals that are similar in
specific ways relevant to marketing
such as age, gender, interest and
spending habits.
Customer segmentation
• Customers of age between 18-60
• Busy customer (businessman, youngsters i.e.
jobholders)
Target customers
Distribution
Channel
Distribution Channels
• A distribution channel is a chain of businesses or
intermediaries through which goods or services asses until it
reaches to its final buyer or end customers.
• A distribution channel, also known as placement, is part of a
company's marketing strategy, which includes product,
promotion, and price.
Distribution channels
• Distribution channels help us move our products from an
idea to the customer
• Two types Direct and indirect
OUR DISTRIBUTION CHANNELS
• Website
• Telephone
• App
Customer Relationship
• The ways in which your company communicates
and deals with existing customers.
• The development of an ongoing connection
between a company and its customers.
• The better a business can manage the relationships
it has with its customers the more successful it will
become
• The relationship involves direct and indirect
relationship with its customers.
Direct customer relationship
• Connecting directly with carefully targeted
segments or individual customers, often one to
one interactive basis i.e. Face to face relationship.
• It is easy to build customer relationship with
customers and It is low cost, efficient, fast
alternative to reach markets.
Indirect customer relationship
• Connecting indirectly with carefully targeted segments or
individual customers through:
• Phone calls
• Marketing
• Service
• Quality
• Support
• Loyalty
Sources of Revenue
i. Advertising
This revenue stream result from fees for advertising a
particular product, service or brand.
ii. Service revenue
Revenue are generated by providing service to customers
and are calculated based on time .
iii. Brokerage fees
When a company acts as an intermediary to ease the
communication and transaction between two or more parties
,they charge brokerage fees. Similarly, online bike service
communicate between local service center and customers.
Continued…
iv. Licensing
Revenue generated from charging for the use of
a protected intellectual property. Licensing allows
right holders to generated revenues from their
property without having to manufacture or
commercialized a service.
Key Partners
• Service Centers
• Insurance Companies
• App Developers/Maintenance
• Advertisers (Online/Offline)
Key Service
• Customers
• They provide reservation for servicing of their
vehicle online/offline. Then we provide them
servicing service of their mentioned vehicle.
Key Resources
• Human Resources
• Manager
• IT Workers
• Pickup/Delievery Person
• Financial Resources
• Investors
• Sales Money
• Intellectual
• Copyrights and Patents
Key Activities
• Punctual Pickup and Delivery of the
customers' vehicle.
• Timely maintenance and update of
Application.
• Marketing of our product in online as well as
offline platforms.
COST STRUCTURE
• Maintenance Cost
• Salary to employees
• Risk during delivery
• Fixed Cost such as depreciation and property
taxes.
SUMMARY
Our business idea is oriented towards
providing services to the customers with very
busy schedule and for those who wants to avoid
going to service center and wait for their turn.
Also they can do online booking and also
choose their own service centre and time too. By
picking up customer’s bike and after servicing
delivering them to respective place will save
customer’s time.
So this business model will save customer’s
time and effort and we can provide them quality
service.
Business model canvas

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Business model canvas

  • 1. Business Model Canvas. Online Bike Servicing. Presented By:- • Saglina Shrestha
  • 2. Introduction • Business Model Canvas is a strategic management and lean startup template for developing new or documenting existing business model • It is a visual chart with elements describing a firm's or product's value proposition, infrastructure, customers, and finances
  • 3. A business canvas model has the following advantages: • Enables innovation. • Helps to access the risk and returns. • Helps identify the value proposition.
  • 4. DESIGN • How does Business Canvas look like? • To see press the next button
  • 5.
  • 6. Value Proposition • Development of an app. • It will make it easier for customers to book the date and time. • Customers can also specify the location for pick up and delivery. • They can choose their preferred service center as well. • Location for bike service and repair shops provided on app through map. • Option to pay through app or pay cash at delivery.
  • 7. It is the practice of dividing a customer base into groups of individuals that are similar in specific ways relevant to marketing such as age, gender, interest and spending habits. Customer segmentation
  • 8. • Customers of age between 18-60 • Busy customer (businessman, youngsters i.e. jobholders) Target customers
  • 10. Distribution Channels • A distribution channel is a chain of businesses or intermediaries through which goods or services asses until it reaches to its final buyer or end customers. • A distribution channel, also known as placement, is part of a company's marketing strategy, which includes product, promotion, and price.
  • 11. Distribution channels • Distribution channels help us move our products from an idea to the customer • Two types Direct and indirect OUR DISTRIBUTION CHANNELS • Website • Telephone • App
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  • 13. Customer Relationship • The ways in which your company communicates and deals with existing customers. • The development of an ongoing connection between a company and its customers. • The better a business can manage the relationships it has with its customers the more successful it will become • The relationship involves direct and indirect relationship with its customers.
  • 14. Direct customer relationship • Connecting directly with carefully targeted segments or individual customers, often one to one interactive basis i.e. Face to face relationship. • It is easy to build customer relationship with customers and It is low cost, efficient, fast alternative to reach markets.
  • 15. Indirect customer relationship • Connecting indirectly with carefully targeted segments or individual customers through: • Phone calls • Marketing • Service • Quality • Support • Loyalty
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  • 17. Sources of Revenue i. Advertising This revenue stream result from fees for advertising a particular product, service or brand. ii. Service revenue Revenue are generated by providing service to customers and are calculated based on time . iii. Brokerage fees When a company acts as an intermediary to ease the communication and transaction between two or more parties ,they charge brokerage fees. Similarly, online bike service communicate between local service center and customers.
  • 18. Continued… iv. Licensing Revenue generated from charging for the use of a protected intellectual property. Licensing allows right holders to generated revenues from their property without having to manufacture or commercialized a service.
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  • 20. Key Partners • Service Centers • Insurance Companies • App Developers/Maintenance • Advertisers (Online/Offline) Key Service • Customers • They provide reservation for servicing of their vehicle online/offline. Then we provide them servicing service of their mentioned vehicle.
  • 21. Key Resources • Human Resources • Manager • IT Workers • Pickup/Delievery Person • Financial Resources • Investors • Sales Money • Intellectual • Copyrights and Patents
  • 22. Key Activities • Punctual Pickup and Delivery of the customers' vehicle. • Timely maintenance and update of Application. • Marketing of our product in online as well as offline platforms.
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  • 24. COST STRUCTURE • Maintenance Cost • Salary to employees • Risk during delivery • Fixed Cost such as depreciation and property taxes.
  • 25. SUMMARY Our business idea is oriented towards providing services to the customers with very busy schedule and for those who wants to avoid going to service center and wait for their turn. Also they can do online booking and also choose their own service centre and time too. By picking up customer’s bike and after servicing delivering them to respective place will save customer’s time. So this business model will save customer’s time and effort and we can provide them quality service.