Adam Markowitz, CEO @ Drata Amanda Robson, Partner @ Cowboy Ventures From its launch in January 2021 to achieving unicorn status just 10 months later, Drata is rapidly transforming what it means to be a fast-growing SaaS company. Hear from Drata Co-Founder and CEO Adam Markowitz, along with Cowboy Ventures Partner Amanda "Robby" Robson, on how they did it, and lessons learned in trust, transparency, and hiring that can make or break a startup's success.

1. From Stealth to Unicorn in 11 Months:
Top 5 Lessons with Drata and Cowboy Ventures
1
Adam Markowitz
CEO & Co-Founder
Drata
@markowitzadam
Amanda Robson
Partner
Cowboy Ventures
@amanda_robs

2. 2
1. Clear Product Differentiation ✨
2. Immediate Time-to-Value 🏃♀️💨
3. Let Customers Do the Talking 📣
4. Embed in Your Buyer Community 🙋
5. Hire for Hustle 💪
5 Lessons for Building with Speed 📈

3. Lesson #1:
Clear Product
Differentiation
3

4. Lesson #2:
Immediate Time-to-Value

5. 5
“Drata applies a level of
integration and
automation that I’ve not
seen before.”
“In a matter of
minutes, we had
Drata integrated.”
-
“Providing the industry
with a solution that
could start delivering
immediate impact.”

6. Lesson #3
Let Customers
Do the Talking
6

7. Lesson #4:
Embed in Your Buyer Community

8. 8
Investors
industry expertise is key
Leadership
buyer POV on the team
Conferences
start as early as you can
Community building
set up direct conversations

9. Lesson #5:
Hire for Hustle
9

10. Clear Product Differentiation
Immediate Time-to-Value
Let Customers Do the Talking
Embed in Your Buyer Community
Hire for Hustle
In Summary:
✔
✔
✔
✔
✔

11. THANK YOU
Follow Drata on Twitter 👉 @DrataHQ