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SOCIETY 3.0
“CONNECT, COLLABORATE & GROW”
Noordwijk, October 2015
FOTO CREDIT: HENK JAN WINKELDERMAAT
RONALD VAN DEN HOFF
AUTHOR
PUBLISHER
TRENDWATCHER
ENTREPRENEUR
COACH
INVESTOR
CHAIRMAN...
2015 : A CHAORDIC SOCIETY ON THE RISE
TODAY
Uber,
the world’s largest taxi company
owns no vehicles.
Facebook,
the world’s...
FUNCTIONAL ASPIRATIONAL MEANINGFULL
INDUSTRIAL
REVOLUTION
DIGITAL
REVOLUTION
AGRICULTURAL
SOCIETY
INDUSTRIAL
SOCIETY
DATA
...
TRENDS
ACCES
more important than ownership
INTERNET OF THINGS
environment smarter than we are
Rise of the Knowmads:
CONNEC...
PLATFORM CAPITALISM
GAMING FESTIVAL PLATFORMS
COUNTRY AS A PLATFORM
ESTONIA: E-resident-ID-cards.
E-residents have validated identities
and can open bank accounts,
star...
CORPORATE CO-CREATION & MARKET PLACES
The factory of the future will have
Only two employees: a man and a dog.
The man will be there to feed the dog.
The dog wi...
COMPUTERS  ARTIFICIAL INTELLIGENCE  ROBOTS  JOBS?
1964
AT&T $267 billion
760.000 employees
2015
GOOGLE $370 billion
55....
COMPUTERS  ARTIFICIAL INTELLIGENCE  ROBOTS  JOBS?
sales: $ 25 billion
loss: € 500 million
95.000 employees
87 million p...
GLOBAL PLATFORMS ARE BIG, BUT….
UNICORNS
BIG
SMALL
SMALL
SMALL
SMALL
SMALL
SMALL
SMALL
SMALL
SMALL
SMALL
SMALL
SMALL
SMALL...
SHARE THE ABUNDANCE : COLLABORATIVE ECONOMY
takeaway home cooked meals
“We’re living in a world where people can
become businesses in 60 seconds.”
Brian Chesky, Airbnb
SHARE THE ABUNDANCE : COL...
COLLABORATIVE ECONOMY
SELF ORGANIZING JOBS, INCOME, PENSION
TEAM BUY
3D PRINTING : MAKERS PLATFORM
VALUE CREATION CIRCLES OR SOCIAL ECONOMIC ENTITIES
FUND
market survey &
money
SELL
MARKETPLACES
CREATE
prototype + build
S...
VALUE CREATION: THE NEXT STEP
SERENDIPITY:
the moment of an unexpected
meeting of relevant people at
an unexpected locatio...
ECO SYSTEM BASED ON A-SYNCHRONOUS RECIPROCITY.
CURRENCY? = TRUST!
spaces, services
and products
monetary capital
shared co...
COFFEE? CHAT?
(NET)WORK LOCATIONS
** 2013-2015 Survey by the Erasmus University of Rotterdam.
BALANCE
&
other results**
Seats ‘shared & sold’*
Social Moneta...
NEXT STEP:
CONNECT THE
NETWORKS.
BIG TIME!
KNOWLEDGE
SERVICES
COLLABORATION
APPS, TOOLS,
SOFTWARE
MARKET
PLACES
API’s
COUN...
GOODIES…….
DIGITAL GOODIE BAG:
free downloads, videos, slides & more….
http://s2m.to/goodiebag
WHO RULES THE SALES FUNNEL?
Flora Holland & Society30
Flora Holland & Society30
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Flora Holland & Society30

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Presentation in collaboration with Fresh Forward for Board and Management of Flora Holland on the path towards Society30. Noordwijk, The Netherlands. October 2015.

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Flora Holland & Society30

  1. 1. SOCIETY 3.0 “CONNECT, COLLABORATE & GROW” Noordwijk, October 2015
  2. 2. FOTO CREDIT: HENK JAN WINKELDERMAAT RONALD VAN DEN HOFF AUTHOR PUBLISHER TRENDWATCHER ENTREPRENEUR COACH INVESTOR CHAIRMAN OF SOCIETY30 FOUNDATION
  3. 3. 2015 : A CHAORDIC SOCIETY ON THE RISE TODAY Uber, the world’s largest taxi company owns no vehicles. Facebook, the world’s most popular media owner creates no content. Alibaba, the world’s most valuable retailer has no inventory. Airbnb, the world’s largest accommodation provider owns no real estate or beds. TEN YEARS AGO YouTube, the first video was uploaded Facebook, just a year old Bitcoin, didn't exist Android, a small startup that Google just acquired 6.4 billion humans on Earth, only ~1 billion were online, and none of them had heard of Uber or AirBnb
  4. 4. FUNCTIONAL ASPIRATIONAL MEANINGFULL INDUSTRIAL REVOLUTION DIGITAL REVOLUTION AGRICULTURAL SOCIETY INDUSTRIAL SOCIETY DATA SOCIETY FABRICATION REVOLUTION 1850 1990 20302015BEFORE 1800 A CHAORDIC SOCIETY ON THE RISE
  5. 5. TRENDS ACCES more important than ownership INTERNET OF THINGS environment smarter than we are Rise of the Knowmads: CONNECTED PEOPLE stronger than organizations & CITIES more important than countries VIRTUAL PLATFORMS rule the world
  6. 6. PLATFORM CAPITALISM
  7. 7. GAMING FESTIVAL PLATFORMS
  8. 8. COUNTRY AS A PLATFORM ESTONIA: E-resident-ID-cards. E-residents have validated identities and can open bank accounts, start companies, hire staff without ever visiting Estonia in real life.
  9. 9. CORPORATE CO-CREATION & MARKET PLACES
  10. 10. The factory of the future will have Only two employees: a man and a dog. The man will be there to feed the dog. The dog will be there to keep the man from touching the equipment.* *Autodesk CEO Carl Bass PHYSICAL PLATFORMS : ROBOTS
  11. 11. COMPUTERS  ARTIFICIAL INTELLIGENCE  ROBOTS  JOBS? 1964 AT&T $267 billion 760.000 employees 2015 GOOGLE $370 billion 55.000 employees
  12. 12. COMPUTERS  ARTIFICIAL INTELLIGENCE  ROBOTS  JOBS? sales: $ 25 billion loss: € 500 million 95.000 employees 87 million passengers sales € 5 billion profit: € 870 million 9.500 employees 91 million passengers 2015 2015
  13. 13. GLOBAL PLATFORMS ARE BIG, BUT…. UNICORNS BIG SMALL SMALL SMALL SMALL SMALL SMALL SMALL SMALL SMALL SMALL SMALL SMALL SMALL SMALL REALLY BIG MEDIUMBIG
  14. 14. SHARE THE ABUNDANCE : COLLABORATIVE ECONOMY takeaway home cooked meals
  15. 15. “We’re living in a world where people can become businesses in 60 seconds.” Brian Chesky, Airbnb SHARE THE ABUNDANCE : COLLABORATIVE ECONOMY
  16. 16. COLLABORATIVE ECONOMY
  17. 17. SELF ORGANIZING JOBS, INCOME, PENSION
  18. 18. TEAM BUY
  19. 19. 3D PRINTING : MAKERS PLATFORM
  20. 20. VALUE CREATION CIRCLES OR SOCIAL ECONOMIC ENTITIES FUND market survey & money SELL MARKETPLACES CREATE prototype + build SERVICES MEET&SHAR E @ physical spaces MARKTPLACEWORK & MEETUP KNOWLEDGE NETWORK CONNECTIONS with people you know UNEXPECTED REAL TIME meeting RELEVANT people you DON’T know. HOTELS MAKERS KNOWMADS HOSPITALITY
  21. 21. VALUE CREATION: THE NEXT STEP SERENDIPITY: the moment of an unexpected meeting of relevant people at an unexpected location triggers TRANSFORMATIONS. A TRANSFORMATION is a tailor-made experience with an educational element and a changed individual as result.
  22. 22. ECO SYSTEM BASED ON A-SYNCHRONOUS RECIPROCITY. CURRENCY? = TRUST! spaces, services and products monetary capital shared coworking & open collaboration social capital S2m augments the serendipitous relevancy of physical places, and is successfully used by co-work spaces, corporate offices, schools, theaters, hospitals, shopping malls and libraries to transform their stakeholders.
  23. 23. COFFEE? CHAT?
  24. 24. (NET)WORK LOCATIONS
  25. 25. ** 2013-2015 Survey by the Erasmus University of Rotterdam. BALANCE & other results** Seats ‘shared & sold’* Social Monetary 2012 60.000 150.000 2013 80.000 230.000 2014 75.000 210.000 2015 85.000 240.000 *in the Netherlands S2m-Coworkers & stakeholders: -better professional & personal growth. -sense of belonging. -better product & services. Experienced serendipity Got a new job, was invited for a new project or started a new company: 2013 2015 60% 80% 1 out of 8 1 out of 6 S2m-Coworkers & stakeholders help us with*: -sales -marketing -pr. -research -innovation * replaced these departments and staff completely…
  26. 26. NEXT STEP: CONNECT THE NETWORKS. BIG TIME! KNOWLEDGE SERVICES COLLABORATION APPS, TOOLS, SOFTWARE MARKET PLACES API’s COUNTRIE S API’s API’s
  27. 27. GOODIES……. DIGITAL GOODIE BAG: free downloads, videos, slides & more…. http://s2m.to/goodiebag
  28. 28. WHO RULES THE SALES FUNNEL?

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