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Flowers and Society30

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Key note/trends session to the Advisory Board of Dutch Flower Industry Organization "Flora Holland" on the roadmap to Society30. Sassenheim, The Netherlands. January 2016. In collaboration with Fresh Forward.

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Flowers and Society30

  1. 1. SOCIETY 3.0 “CONNECT, COLLABORATE & GROW” “The modern rule of competition is: whoever learns fastest, wins.” Eric Ries
  2. 2. FOTO CREDIT: HENK JAN WINKELDERMAAT RONALD VAN DEN HOFF AUTHOR PUBLISHER TRENDWATCHER ENTREPRENEUR COACH INVESTOR CHAIRMAN OF SOCIETY30 FOUNDATION
  3. 3. FUNCTIONAL ASPIRATIONAL MEANINGFULL INDUSTRIAL REVOLUTION DIGITAL REVOLUTION AGRICULTURAL SOCIETY INDUSTRIAL SOCIETY DATA SOCIETY FABRICATION REVOLUTION 1850 1990 20302015BEFORE 1800 A CHAORDIC SOCIETY ON THE RISE
  4. 4. TRENDS ACCES more important than ownership INTERNET OF THINGS environment smarter than we are Rise of the Knowmads: CONNECTED PEOPLE stronger than organizations & CITIES more important than countries VIRTUAL PLATFORMS rule the world
  5. 5. PLATFORM CAPITALISM
  6. 6. COOPERATIVE 3.0 - SHARED OWNERSHIP shared ownership block chain technology Decentralized Autonomous Organizations
  7. 7. GAMING PLATFORMS E-Sports for pro-gamers. One of the heroes ‘PewDiePie’ now has 39 million subscribers and 10 billion video clicks.
  8. 8. COUNTRY AS A PLATFORM ESTONIA: E-resident-ID-cards. E-residents have validated identities and can open bank accounts, start companies, hire staff without ever visiting Estonia in real life.
  9. 9. The factory of the future will have Only two employees: a man and a dog. The man will be there to feed the dog. The dog will be there to keep the man from touching the equipment.* *Autodesk CEO Carl Bass PHYSICAL PLATFORMS : ROBOTS
  10. 10. COMPUTERS  ARTIFICIAL INTELLIGENCE  ROBOTS  JOBS?
  11. 11. COMPUTERS  ARTIFICIAL INTELLIGENCE  ROBOTS  JOBS? 1964 AT&T $267 billion 760.000 employees 2015 GOOGLE $370 billion 55.000 employees
  12. 12. “Diploma’s worden steeds minder belangrijk” * *Claire Boonstra, Operation Education
  13. 13. RECRUITEMENT & LIFE LONG LEARNING
  14. 14. 3D PRINTING : MAKERS PLATFORM
  15. 15. AUTOMOTIVE: DISRUPTION IS HUGE… FROM CAR MANUFACTORING TO TRANSPORTATION SERVICES
  16. 16. 2nd TIER OF ECONOMIC VALUE CREATION IN SOCIETY30: GLOBAL PLATFORMS & LOCAL NETWORKS MERGE ACTIVITIES & SHARE THE ABUNDANCE. PFFFFFF…THERE IS MORE….
  17. 17. COLLABORATIVE ECONOMY STUFF, FOOD & MORE takeaway home cooked meals
  18. 18. “We’re living in a world where people can become businesses in 60 seconds.” Brian Chesky, Airbnb THE AIRBNB ‘EFFECT’
  19. 19. COLLABORATIVE SERVICE ECONOMY
  20. 20. NOW, WATCH THIS!!!
  21. 21. COLLABORATIVE HOSPITALITY ECONOMY
  22. 22. COLLABORATIVE HOSPITALITY ECONOMY MATE Hotels creates their own Hub & Spoke platform
  23. 23. COLLABORATIVE INSURANCE & CROWD FUNDING
  24. 24. COLLABORATIVE TRAVEL ECONOMY HACKER PARADISE
  25. 25. COLLABORATIVE WORKSPACES: CO-WORKING
  26. 26. VALUE CREATION CIRCLES OR SOCIAL ECONOMIC ENTITIES FUND market survey & money SELL MARKETPLACES CREATE prototype + build SERVICES MEET&SHAR E @ physical spaces MARKTPLACEWORK & MEETUP KNOWLEDGE NETWORK CONNECTIONS with people you know UNEXPECTED REAL TIME meeting RELEVANT people you DON’T know. HOTELS MAKERS KNOWMADS HOSPITALITY
  27. 27. spaces, services and products monetary capital shared co-working & open collaboration social capital ECO SYSTEM BASED ON A-SYNCHRONOUS RECIPROCITY.
  28. 28. SERENDIPITIOUS OPPORTUNITIES FOR YOU COFFEE? CHAT? MATCHMAKING BY USING ARTIFICIAL INTELLIGENCE.
  29. 29. unexpected encounters learned unexpected things great encounters % 80 60 40 20 0 experienced serendipity 2013 2015** 2013-2015 Survey by the Erasmus University of Rotterdam. RESULTS.
  30. 30. After being in the ecosystem people get a new job, are invited for a new project or start a new company: 2013 1 out of 8 2015 1 out of 6 ** 2013-2015 Survey by the Erasmus University of Rotterdam. RESULTS **.
  31. 31. S2m-Coworkers & stakeholders do our and replaced these departments and staff completely… RESULTS. -sales -marketing -pr. -research -innovation
  32. 32. Seats ‘shared & sold’* Social Monetary 2012 60.000 150.000 2013 80.000 230.000 2014 75.000 210.000 2015 85.000 240.000 *in the Netherlands RESULTS**.
  33. 33. GOODIES……. DIGITAL GOODIE BAG: free downloads, videos, slides & more…. http://s2m.to/goodiebag
  34. 34. GLOBAL PLATFORMS ARE BIG, BUT…. UNICORNS BIG SMALL SMALL SMALL SMALL SMALL SMALL SMALL SMALL SMALL SMALL SMALL SMALL SMALL SMALL REALLY BIG MEDIUMBIG “Dream Big and Start Small, Work to Learn, Not Earn.” Christian Reber

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