Libby Tilly: Stories for relationship management
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Libby Tilly: Stories for relationship management
- 3. Last minute referencing panic
- 4. Empathy Meaningful ContextMemorable Reflective Reassess and reconstruct Building Blocks for Using Stories • Touchstone ideas • Moon (2010) - they are an attractive carrier of information • McDrury & Alterio (2003) - helps the listener to re- assess and reconstruct their world view • An agent for change – promotes change in the mind
- 6. An essential part of a manager’s communication tool-kit Stories explain who you are, what you want...and why it matters
- 10. The End Libby Tilley @LibTil eat21@cam.ac.uk http://libpara.blogspot.co.uk/ Head of Arts and Humanities Libraries, University of Cambridge Images from Pixabay or taken in-house in the English Faculty Library
Editor's Notes
- Colleague story
- Referencing story – in a hurry
- Grass roots type of impact Great if you actually want to find out what impact there is at all in what you do!
- In Cambridge a current strategic focus is to refer to all libraries ALL the time as ‘Cambridge Libraries’ or ‘the library community’ – The stories or narrative that are sued to consistently sell that impactful statement are many an varied – for example – did you know that Cambridge libraries teach more than 5000 students hours a year, or did you know that Cambridge Libraries are using Alma, etc etc. Stories deliberately used as a ploy to consistently embed the impact you want. Eg Twitter – consistent strategy for ARLG. I will re-tweet and occasionally comment on about 10 tweets every morning.