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By Rebecca Sparenberg  “What Makes A Fan: Analysis of Georgetown University’s Communication, Culture & Technology Student Network:”
My Original Hypothesis Who Makes up your CCT Student Network? Short Time Frame to Establish Ties  Students Many Never Meet Everyone In Their Class, Much Less Everyone In the CCT Program Homophily based on academic cluster Based on Cross & Parker’s  definition and Easley and Kleinberg’s Research Noteworthy Part Time Students on Peripheral  Real World Ties Can Translate into Online Interactions The Problem ,[object Object]
 Students May Miss Out on Opportunities ,[object Object]
The Data Collection Method A two-stage combination of sociometric questioning, observational research, and analysis of archival records. Survey, Followed By Sociometric Questioning:  Survey, similar to what we saw in practice in Valente, Unger, and Johnson’s study “Do Popular Students Smoke.” ,[object Object]
Identify their year (first or second+), status (full-time or part-time), and which of the seven CCT cluster’s they most alight with.
Lastly, I asked them if where fans of CCT’s Facebook site and/or followed CCT on Twitter; if no, why?,[object Object]
Degree range from 1 to 11, with an average node degree of 4
Slightly skewed and not a true representation of the actual CCT network ,[object Object]
Majority did not name friends as possible partners for projectsFirst Years 7 of the 10 first-years students made the majority of the “close” friends 62% did not respond to the who you would collaborate with question.
The Power of  Weak Ties Homophily ,[object Object]
60 are fans of CCT

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Social Network Analysis PowerPoint Presentation

  • 1. By Rebecca Sparenberg  “What Makes A Fan: Analysis of Georgetown University’s Communication, Culture & Technology Student Network:”
  • 2.
  • 3.
  • 4.
  • 5. Identify their year (first or second+), status (full-time or part-time), and which of the seven CCT cluster’s they most alight with.
  • 6.
  • 7. Degree range from 1 to 11, with an average node degree of 4
  • 8.
  • 9. Majority did not name friends as possible partners for projectsFirst Years 7 of the 10 first-years students made the majority of the “close” friends 62% did not respond to the who you would collaborate with question.
  • 10.
  • 11. 60 are fans of CCT
  • 12. Only 10 students did not have accounts
  • 13. 11 others are fans of other Georgetown programs
  • 14. Class of 2011 and Class of 2012 pages but not the CCT page
  • 15. 29 CCT students are on Facebook, they are not fans of the CCT page or affiliate Georgetown sitesPopularity of Facebook Blue – Fans of CCT Program on FacebookYellow - Fans of Georgetown University or another Georgetown Program on Facebook, but not CCTRed – On Facebook, but not fans of CCT or affiliated sitesBlack – Info Unknown/ Not Found on Facebook
  • 16.
  • 17. Three replied that they are fans of other pages and get their news from those sites or their peers
  • 18. The majority - seven students - answered that they were not aware that CCT had a fan site
  • 19. Ultimately, both knowledge and access must be present for information sharing to be effective (Cross & Parker, 40).- Since beginning my research four students that declared they were not fans of the CCT’s page
  • 20.
  • 21. 4 staff members
  • 22. 776 registered alumni that have ties with the CCT program
  • 23.
  • 24. 4 replied that they felt there was no reason to follow CCT on Twitter. Life's a Tweet……well, maybe not