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Editorial Sponsorship Investment Opportunities Sponsorship Proposal
Team Green Britain Bike week is a national celebration of cycling – and the UK’s largest mass participation cycling event. With over half a million people joining in last years nationwide events, the event reaches out to a families, schools and companies – exactly the sort of people our radio stations broadcast to.  Selected stations from the FRS Portfolio will joining in the nationwide fun in a variety of ways -  from giving out tips to help listeners get ready for the rides, to getting their DJs out there on two wheels too! Our local stations are all set to get set go, and with a Sponsorship/ Promotion, your brand can ride on the success of the week! Location of events
[object Object],The perfect way to communicate with your target audience in an interactive and engaging way. Key messaging is brought to life by being weaved into the competition mechanics.  Presenter involvement in promoting the campaign is an invaluable endorsement for the brand."
Client Led Promotions First Radio Stations  excel  in retail promotions ….
[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object],A webpage will further enhance the effectiveness of this sponsorship. It will include a hyperlink to the National Bike Week website as well as other promotional information and graphics. Live reads will notify listeners of events in their area, and push to the website for more information.
Laydown ,[object Object],[object Object],[object Object]
Delivery  94,990.80 12.2 31.8 3896 47495 All services (5) 42,705.00 11.6 30.2 1842 21352 UTV Radio  13,555.08 12.6 37.3 540 6777 Total UKRD 7,514.64 12.4 30.2 303 3757 Tindle Radio Anglia 25,951.32 13.8 34.8 939 12976 Lincs FM Group 5,264.76 10.6 24.2 249 2632 kmfm Group Laydown  (Cost (£)) OTH TSA % (Reach) Reach (000's) Impacts (000's) Service
Production, Online Activity and Total Cost Total Cost on UTV Group, UKRD, Lincs Group, KMFM Group and Tindle:  £98,990.80 £2,500 £0.00 £2,500 Online Activity – all stations £1,500.00  £0.00  £1,500.00  Production - for all stations  £80,742.18 £14,248.62 £94,990.80 Laydown Net Commission Gross All Stations £84,742.18 £14,248.62 £98,990.80 Total cost

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National bike ride 2011 big 5

  • 1. Editorial Sponsorship Investment Opportunities Sponsorship Proposal
  • 2. Team Green Britain Bike week is a national celebration of cycling – and the UK’s largest mass participation cycling event. With over half a million people joining in last years nationwide events, the event reaches out to a families, schools and companies – exactly the sort of people our radio stations broadcast to. Selected stations from the FRS Portfolio will joining in the nationwide fun in a variety of ways - from giving out tips to help listeners get ready for the rides, to getting their DJs out there on two wheels too! Our local stations are all set to get set go, and with a Sponsorship/ Promotion, your brand can ride on the success of the week! Location of events
  • 3.
  • 4. Client Led Promotions First Radio Stations excel in retail promotions ….
  • 5.
  • 6.
  • 7.
  • 8. Delivery 94,990.80 12.2 31.8 3896 47495 All services (5) 42,705.00 11.6 30.2 1842 21352 UTV Radio 13,555.08 12.6 37.3 540 6777 Total UKRD 7,514.64 12.4 30.2 303 3757 Tindle Radio Anglia 25,951.32 13.8 34.8 939 12976 Lincs FM Group 5,264.76 10.6 24.2 249 2632 kmfm Group Laydown (Cost (£)) OTH TSA % (Reach) Reach (000's) Impacts (000's) Service
  • 9. Production, Online Activity and Total Cost Total Cost on UTV Group, UKRD, Lincs Group, KMFM Group and Tindle: £98,990.80 £2,500 £0.00 £2,500 Online Activity – all stations £1,500.00 £0.00 £1,500.00 Production - for all stations £80,742.18 £14,248.62 £94,990.80 Laydown Net Commission Gross All Stations £84,742.18 £14,248.62 £98,990.80 Total cost