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BACKGROUND
The Department for Transport (DfT) are looking for proven approaches that
towns/cities/regions can get up and running quickly upon being awarded a
Transition Fund grant. The DfT has been funding our Cycle Challenges for the
last 8 years, initially as part of the Cycling Demonstration Towns project and
more recently through LSTF.  Over that time we have refined and enhanced our
approach and the results speak for themselves.
LOVETORIDE
Love to Ride is the online platform and proven behaviour change programme
that gets more people cycling.  We have been working across the UK since 2008
and have run more than 150 projects worldwide, in 9 countries with more than
8,000 organisations and 168,000 people.
31% of new riders and 32% of non-commuting existing riders start riding to work
weekly (as measured 3 months post Challenge).
TIMING
A full 11 month rolling programme of activity and engagement has been created
to grow cycling locally as part of your broader sustainable travel programme.  
MAY
AUG
NOV
JUN
SEP
DEC
FEB
JUL
OCT
JAN
MAR
Kick-Off!
Ride to Work Week
June Bike Week
National Cycle Challenge
Timeline:
TransitionFundCyclingProgramme
June-
Bike Week Promotion: Encourage people to ride during Bike Week
and take part in Bike Week events. Encourage people at events to log
their ride on your local Love to Ride site to go into the prize draw. This
grows your database and gets these people included in your monitoring
because they fill out a short baseline and follow-up surveys.
September-
National Cycle Challenge: will run throughout September
2016.  Workplaces will compete against each other to see which can
encourage the most staff to ride a bike.  This proven programme includes
live league tables, prizes, evaluation, and a comprehensive local
marketing and engagement campaign.  
Ride to Work Week: Spring is in the air and what better time
to give riding to work a go. This campaign is a great way to
discover riding to work and for those that already commute
by bike, an opportunity to get into the habit of riding daily,
and encourage others to try it out too.
JUNE
SEPTEMBER
MARCH
HOWWESUPPORTYOURBID
1. Providing 1 page of text for your bid – clearly outlining the value to the
DfT of including a Love to Ride element in your bid.
2. A scoping document - to provide you with more details on what we’ll
be doing to encourage cycling locally and support your Transition Fund
programme.  This includes a budget breakdown.
3. Advice and guidance on what to include for the cycling element of your
bid – from our years of experience of writing and winning DfT bids.
BUDGETS
We’ve developed a range of packages specifically for Transition Fund
bids.  Programmes and budgets are adapted to the local area and specific
requirements. Budgets range from £38,000 to £75,000.
1) Proven approach to
getting more people cycling,
and for transport trips
(we’ve been getting great
results in the UK since 2008).
2) Data - you get GPS, survey
and behaviour change data.
3) We can swiftly start
implementing a proven
cycling campaign during the
summer months.
4) Year round programme -
right through till the end of the
Fund period in March ending
with ‘Ride to Work Week’ and
project evaluation.
5) Build your database of
local businesses, and new
and existing riders.
6) Promote all your other
sustainable transport
initiatives to the business
and participant database.
7) Get a comprehensive
evaluation report,
demonstrating value for
money to use in future bids.
TransitionFundCyclingProgramme
Interestedin
findingoutmore?
We can send you more
information. Give Sam a call
or send him an email:
Sam Robinson
GENERAL MANAGER
sam@lovetoride.org
07734 833451
MAINBENEFITS

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Boost cycling through proven Love to Ride programme

  • 1. BACKGROUND The Department for Transport (DfT) are looking for proven approaches that towns/cities/regions can get up and running quickly upon being awarded a Transition Fund grant. The DfT has been funding our Cycle Challenges for the last 8 years, initially as part of the Cycling Demonstration Towns project and more recently through LSTF.  Over that time we have refined and enhanced our approach and the results speak for themselves. LOVETORIDE Love to Ride is the online platform and proven behaviour change programme that gets more people cycling.  We have been working across the UK since 2008 and have run more than 150 projects worldwide, in 9 countries with more than 8,000 organisations and 168,000 people. 31% of new riders and 32% of non-commuting existing riders start riding to work weekly (as measured 3 months post Challenge). TIMING A full 11 month rolling programme of activity and engagement has been created to grow cycling locally as part of your broader sustainable travel programme.   MAY AUG NOV JUN SEP DEC FEB JUL OCT JAN MAR Kick-Off! Ride to Work Week June Bike Week National Cycle Challenge Timeline: TransitionFundCyclingProgramme June- Bike Week Promotion: Encourage people to ride during Bike Week and take part in Bike Week events. Encourage people at events to log their ride on your local Love to Ride site to go into the prize draw. This grows your database and gets these people included in your monitoring because they fill out a short baseline and follow-up surveys. September- National Cycle Challenge: will run throughout September 2016.  Workplaces will compete against each other to see which can encourage the most staff to ride a bike.  This proven programme includes live league tables, prizes, evaluation, and a comprehensive local marketing and engagement campaign.   Ride to Work Week: Spring is in the air and what better time to give riding to work a go. This campaign is a great way to discover riding to work and for those that already commute by bike, an opportunity to get into the habit of riding daily, and encourage others to try it out too. JUNE SEPTEMBER MARCH
  • 2. HOWWESUPPORTYOURBID 1. Providing 1 page of text for your bid – clearly outlining the value to the DfT of including a Love to Ride element in your bid. 2. A scoping document - to provide you with more details on what we’ll be doing to encourage cycling locally and support your Transition Fund programme.  This includes a budget breakdown. 3. Advice and guidance on what to include for the cycling element of your bid – from our years of experience of writing and winning DfT bids. BUDGETS We’ve developed a range of packages specifically for Transition Fund bids.  Programmes and budgets are adapted to the local area and specific requirements. Budgets range from £38,000 to £75,000. 1) Proven approach to getting more people cycling, and for transport trips (we’ve been getting great results in the UK since 2008). 2) Data - you get GPS, survey and behaviour change data. 3) We can swiftly start implementing a proven cycling campaign during the summer months. 4) Year round programme - right through till the end of the Fund period in March ending with ‘Ride to Work Week’ and project evaluation. 5) Build your database of local businesses, and new and existing riders. 6) Promote all your other sustainable transport initiatives to the business and participant database. 7) Get a comprehensive evaluation report, demonstrating value for money to use in future bids. TransitionFundCyclingProgramme Interestedin findingoutmore? We can send you more information. Give Sam a call or send him an email: Sam Robinson GENERAL MANAGER sam@lovetoride.org 07734 833451 MAINBENEFITS