Adolescents Obesity

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This presentation outlines an e-health strategy that embraces the social media to spread the awareness of the epidemic of Obesity & the solutionS amongst the UAE adolescents.

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Adolescents Obesity

  1. 1. Adolescents Obesity A strategy to raise their awareness of the problem and the possible solutions Dr Hassan Dawood 2nd Annual e-Health Conference
  2. 2. Structure of the Presentation <ul><li>Background Analysis </li></ul><ul><li>     - Obesity </li></ul><ul><li>     - Awareness </li></ul><ul><li>     - Social networking sites </li></ul><ul><li>The Strategy </li></ul><ul><li>     - Personal development on the web </li></ul><ul><li>     - Engaging with a small group </li></ul><ul><li>     - Becoming the centre </li></ul><ul><li>     - Content Strategy </li></ul><ul><li>     - Augmenting Other initiatives </li></ul><ul><li>     - the cycle of content generation </li></ul>
  3. 3. Background Analysis <ul><li>Obesity: Define, Reason for the epidemic, Health implications </li></ul>
  4. 4. .. Background Analysis <ul><li>Awareness: In the stages of change </li></ul>
  5. 5. .. Background Analysis <ul><li>Social networking sites: Definition, Statistics </li></ul>UAE Internet users: more than 60%  Facebook users: 1.7 million Adolescents: 80% 40% at least 1 hr/day
  6. 6. Background Analysis Obesity Awareness Social networking sites
  7. 7. The Strategy <ul><li>Advantages </li></ul><ul><li>     - One person </li></ul><ul><li>     - Two way communication </li></ul><ul><li>     - Long term </li></ul>
  8. 8. The Strategy <ul><li>Personal development on the web: </li></ul><ul><li>- Creating a profile </li></ul><ul><li>- Adding people </li></ul><ul><li>Engaging with a small group in one school </li></ul><ul><li>- Better than a large group </li></ul>
  9. 9. .. The Strategy <ul><li>Becoming the centre of the community </li></ul>
  10. 10. .. The Strategy <ul><li>Content Strategy: </li></ul><ul><li>     - Terminology </li></ul><ul><li>     - Language </li></ul><ul><li>     - Personal contents </li></ul><ul><li>     - Strategy oriented contents  </li></ul><ul><li>     - Encouraging content creation </li></ul>
  11. 11. .. The Strategy <ul><li>Augmenting other intiatives: </li></ul><ul><li>     - Timings </li></ul><ul><li>     - Continuos cycle of content generation </li></ul><ul><li>     - Understanding, learning and modification </li></ul><ul><li>     - long term relationship </li></ul>
  12. 12. <ul><li>The Strategy </li></ul><ul><li>     - Personal development on the web </li></ul><ul><li>     - Engaging with a small group </li></ul><ul><li>     - Becoming the centre </li></ul><ul><li>     - Content Strategy </li></ul><ul><li>     - Augmenting Other initiatives </li></ul><ul><li>     - the cycle of content generation </li></ul>
  13. 13. QUESTIONS ?

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