The document discusses usability testing and user experience (UX) testing. It defines usability testing as evaluating how well users can use a product to achieve goals effectively, efficiently and with satisfaction based on the context of use. It notes that usability testing is important but also time-consuming and expensive. It provides suggestions for making usability testing more approachable, such as using a variety of methods, limiting test size, creating regular testing habits as part of product development, and involving others for support.

1. user testing on a diet.

2. user testing on a diet.
it’s all about losing weight.

3. Usability: The extent to which a product
can be used by specified users to
achieve specified goals with
effectiveness, efficiency and
satisfaction in a specified context of use.
Definition: ISO 9241-11

4. Usability: The extent to which a product
can be used by specified users to
achieve specified goals with
effectiveness, efficiency and
satisfaction in a specified context of use.

5. Usability: The extent to which a product
can be used by specified users to
achieve specified goals with
effectiveness, efficiency and
satisfaction in a specified context of use.

6. Usability: The extent to which a product
can be used by specified users to
achieve specified goals with
effectiveness, efficiency and satisfaction
in a specified context of use.

7. Wait. There’s more.

8. The bigger picture.

9. UX. User Experience.

10. user experience
Usable

11. user experience
Findable Accessible
Usable

12. user experience
Findable Desirable Accessible
Valuable Credible
Usable
Based on Peter Morville’s UX Honeycomb

13. 6 elements of ux.

14. Skip the definitions. Call it whatever you
like. This presentation could be about usability
testing, user testing, ux testing, conversion rate
optimization, or even analytics. It’s simply
about involving users.

15. “We’re going to test our website
next year. We planned a full week
of lab tests to find all usability
issues of our new redesign.”
Mr. X

16. Sure...

17. “We’re going to test our website
next year. We planned a full week
of lab tests to find all usability
issues of our new redesign.”

18. It’s probably more
like this...

19. “We might be able to find some time (and
budget) next year to test our recently
launched website. Probably not. And if we do,
we already spent way too much on our new
redesign (which is, by the way, the best thing
we ever built)”
Mr. X

20. No worries...

21. We understand.

22. User testing is
important.

23. User testing is
important.
Time consuming.

24. User testing is
important.
Time consuming. Expensive.

25. User testing is important.
Time consuming. Expensive.
And difficult too.

26. big, heavy and slow
CC: Original picture by MrFink

27. diet testing.

28. right foods,
regularity,
& support.

29. right tools,
regularity,
& support.

30. right tools,
regularity,
& support.

31. right tools:
fresh, variation,
small bites.

32. fresh,
Take a fresh approach on testing. Look for
simple ways to collect and process user data.

33. variation,
Expand your toolbox. Combine methods
to learn about behavior and attitude.

34. Some suggestions to expand your toolbox.

35. small bites,
Limit the size of your tests. It helps you (and
your participants) to stay focused.

36. right tools,
regularity,
& support.

37. Create habits. Embed simple
tests and analysis in your
design & development cycles.
Create a (flexible) framework.

38. right tools,
regularity,
& support.

39. You’re not alone.
Involve the people around you.
Ask for input and share insights
with simple deliverables.

40. Check out usabilla.com and Follow us on Twitter @usabilla