2. Agenda
• What is Social Entrepreneurship (SE)
• How it is similar and different to
Entrepreneurship
• Case Studies of successful Social
Entrepreneurships (SE)
• Role Plays
• Summary
• Questions
• Feedback
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3. What is Social Entrepreneurship (SE)
Social
Service
Business
Tycoon
Social
Entrepreneur
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4. How it is similar and different to
Entrepreneurship
• Difference:-
Purpose of Creation
• Silmiarites:-
Vision Skills
Determination Passion
Motivation Adaptability
Focus Self Awareness
Devotion Creative Thinking
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5. Case Studies of successful Social
Entrepreneurships (SE)
• AMUL (http://www.amul.com/)
• FIFTEEN (http://www.fifteen.net/)
• LADAKHI WOMEN’S TRAVEL COMPANY
(http://www.ladakhiwomenstravel.com/)
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Slide1: Introduction:
This program will help you understand more of what a social entrepreneur is. We shall discuss case studies of social entrepreneurs, do some interesting role plays and show you what it takes to be a Social Entrepreneur..
We all have dreams, career aspirations, but once you know more about social entrepreneurship, it will be the next real cool thing to be - a career to consider
Social entrepreneurship is the use of start up company-style business venture techniques to develop, fund and implement innovative solutions to social, cultural, or environmental issues
Who’s an entrepreneur is- A person who "undertakes" an idea and shifts perspectives in a way that it alters the effect that an idea has on society for the sake of the profit. Latest example Reliance Jio..has changed our perspective to free calls to any network and only pay for data.
However, Social entrepreneurship is distinct from the concept of entrepreneurship, the difference stems from the very purpose of their creation. While social entrepreneurs seek to transform societies at large, rather than transforming their profit margin, as classic entrepreneurs typically seek to do. Social entrepreneurs use a variety of resources to bring societies into a better state of well-being. At times, profit also may be a consideration for social enterprises, but not as an end in itself, but rather as a means to further the social or cultural goals of the organization.
Yet a Social Entrepreneur shares several similarities with its business cousin namely
1
Vision
2
Determination
3
Motivation
4
Focus
5
Devotion
6
Skills
7
Passion
8
Adaptability
9
Display Self-awareness
10
Creative Thinking
Today, we’re going to look at 3 social entrepreneurs and social enterprises that have been successful in creating social change through commercial initiatives. Through persistence and boundless dedication, these individuals and organizations have proven that there is profit in integrating social patronage with your business goals.
Amul – Founded in 1946, Amul was established initially as a reaction to unfair milk trade practices in India, inspiring local and marginalized farmers to form cooperatives independent from trade cartels. With the notable help of Tribhuvandas Patel and Verghese Kurien, the Amul cooperative model became so successful that it was eventually replicated all over India in 1965. Amul has since:
Produced excellent value for money food products for customers
Created a lucrative source of income for local dairy farmers in India
Fifteen – Founded by English celebrity chef Jamie Oliver in 2002, Fifteen started out as an ambitious effort to offer disadvantaged youths (aged 18-24) a means of creating better futures for themselves through the art of good food. The restaurant initiative was named for the 15 young people who originally entered apprenticeships under this program. Since the first establishment opened, Fifteen has:
Delivered delicious Italian food to patrons and opened two other restaurants in Amsterdam and Cornwall
Trained 220 young locals in the art of cooking and hospitality and inspired many of its graduates to pursue successful careers in the restaurant business
Reinforced the value of local produce and cooking techniques
Ladakhi Women’s Travel Company – Named for Ladakh, one of the most beautiful and fascinating places in northern India, the Ladakhi Women’s Travel Company is a travel agency made up of female trekkers and travel guides. It was founded by accomplished Ladakhi trekking guide Thinlas Chorol in 2009, defying trekking industry conventions that heavily favor Ladakhi males. Over the last few years, the Ladakhi Women’s Travel Company has:
Organized educational and ecologically friendly tours, treks and homestays for travelers and tourists
Inspired Ladakhi women to prove that they are equally talented in serving as tour guides in their hometown
Encouraged local economic growth by allowing women to find work within Ladakh
The only and only requirement is to embrace an entrepreneurial attitude that is transparent, flexible, trustworthy, and adaptable
