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Betsy Hays, APR, Fellow
PRSA
How to Win & Wow
at Networking
Keys to Success
• Prepare
• Schedule
Prepare for In-Person
• Talking points/answers to:
– What’s new?
– How are you?
– Answers must build brand & move you forward
• Know what you need right now (or soon)
Have an Intake Process
• Get biz card (notes on back if nec.)
• Connect on LI
• Connect on Twitter
• Do (or schedule) follow-up
– in-person, digital, or none
Have anTY Process
• At end of each day (or start of next) – TY
• Low-level = SM shout-out/email/text/call
• Mid-level = Card with SB gift card
– I have these with me at all times
• High-level = Pan of choc. chip bar cookies
Prepare for Online
• Create an image file (TY, Birthday, Congrats)
• Have a prioritized plan/order of activities
– BE ACTIVE!
– FB birthdays, msgs., comments, etc.
– LI requests/messages/congrats/add new connections
– Twitter, Insta, etc. . . .
THANKYOU!
@BetsyHays
BetsyHaysPR.com

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How to Win & Wow in Networking

  • 1. Betsy Hays, APR, Fellow PRSA How to Win & Wow at Networking
  • 2. Keys to Success • Prepare • Schedule
  • 3. Prepare for In-Person • Talking points/answers to: – What’s new? – How are you? – Answers must build brand & move you forward • Know what you need right now (or soon)
  • 4. Have an Intake Process • Get biz card (notes on back if nec.) • Connect on LI • Connect on Twitter • Do (or schedule) follow-up – in-person, digital, or none
  • 5. Have anTY Process • At end of each day (or start of next) – TY • Low-level = SM shout-out/email/text/call • Mid-level = Card with SB gift card – I have these with me at all times • High-level = Pan of choc. chip bar cookies
  • 6. Prepare for Online • Create an image file (TY, Birthday, Congrats) • Have a prioritized plan/order of activities – BE ACTIVE! – FB birthdays, msgs., comments, etc. – LI requests/messages/congrats/add new connections – Twitter, Insta, etc. . . .