Flipkart uses various print and online advertising strategies to promote its business and compete with other e-commerce companies. These include print ads in newspapers like the Times of India during festivals like Diwali, as well as online banner ads on websites. Flipkart also partners with other companies to provide training to sellers to enhance their online selling skills.

1. Promotion Strategy of
Flipkart
Vartika Jaiswal
PGP/30/116
Print and other ads of Flipkart and its competitors

3. Print ad in
Times of India

7. Online Banner Ads

13. Myntra

27. Amazon

29. Jabong

32. Other URLs
• http://economictimes.indiatimes.com/industry/services/advertising/flipkart-
amazon-and-snapdeal-turn-to-print-media-for-diwali-ad-
war/articleshow/49339567.cms
• http://articles.economictimes.indiatimes.com/2014-12-
11/news/56955238_1_amazon-india-flipkart-mobile-app
• http://indianonlineseller.com/2015/07/flipkart-ties-up-with-aptech-to-train-
sellers-in-enhancing-online-selling-skills/
Thank You